Wilfredo Villanueva

1. Developing and executing business strategies to drive growth and profitability.

2. Managing and leading a team of department heads and supervisors, including sales, operations, ethical and digital marketing teams.

3. Monitoring financial performance and optimizing resource allocations.

4. Representing the company in external events and building strategic relationships with our local clients and international partners.

5. Identifying and capitalizing on new market opportunities.

1. Sales leads for various therapeutic areas - immunoglobulin, gas anesthesia, immunology and oncology brands.

2. Analyzed market trends to identify new business opportunities and optimize sales approaches.

3. Fostered relationships with key healthcare stakeholders to strengthen brand presence in the industry.

4. Collaborated with marketing teams to design promotional campaigns that align with sales objectives.

5. Achieved consistent year-over-year growth in both revenue generation and territory expansion through strategic planning and execution.

1. Developed and executed regional sales strategies to maximize market penetration.

2. Streamlined sales processes, resulting in increased efficiency and improved turnaround times for clients.

3. Conducted regular performance evaluations to track progress against regional sales targets and objectives.

1. Achieved highest sales growth for both regions.

2. Successfully handled transition from therapy area field force set up to an integrated field force structure significantly improving sales productivity.

3. Spearheaded the Electronic Territory Management System involving calls and MD target segmentation.

4. Member of the pilot interdepartmental team for Sales Force Effectiveness Project.

1. Directs the marketing efforts of the Respiratory Division, a Php 400 million portfolio representing close to 19% of the company sales.

2. Helped the local team drive leadership in key respiratory segments and improve market positions in the anti-respiratory area.

1. Expanded Sales to include mass and industrial market accounts.

2. Developed Excellence in Salesmanship through training courses.