Summary
Overview
Work History
Education
Skills
Certification
Timeline
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VANISA JEAN MASIAS

Lanao del Norte

Summary

Results-driven SEO expert with over three years of experience enhancing online presence for diverse clients. Proven ability to multitask, document processes, and strategically plan initiatives developed through extensive work as a virtual and administrative assistant. Committed to staying current with the latest trends and skills essential in the dynamic digital marketing landscape. Strong focus on delivering measurable results ensures client goals are consistently met and exceeded.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Administrative Assistant

Bottom Line Concepts LLC
01.2022 - 01.2025
  • Data Entry Data Research and Analyzation (ASANA, Pipedrive and Excel Sheets)
  • Improved document organization with thorough file maintenance, archiving outdated records as necessary for efficient retrieval when needed.
  • Prepare Tax Forms 8822, 3911, 941 and 8821 (Pandadoc and Adobe)
  • Implemented process improvements for administrative workflows, increasing overall productivity within the office environment.
  • Maintained confidentiality of sensitive information by adhering to strict privacy policies and implementing secure filing systems.

SEO Specialist

SocialSEO
01.2021 - 01.2022
  • Do SEO related task Keyword Mapping, Website Competitor, Structure Analysis, Audits and Reports
  • Responsible for Website Analysis (Ahrefs, SEMRush, GA4, GSC, Screaming Frog)
  • Conducted keyword research to identify opportunities for improving organic search visibility.
  • Analyzed website traffic using Google Analytics to inform optimization strategies and track performance metrics.
  • Collaborated with content teams to create SEO-friendly articles that align with target audience needs.
  • Optimized existing content through strategic updates, improving overall search engine rankings and engagement levels.
  • Enhanced website rankings by implementing effective on-page and off-page SEO strategies.

Web Data Analyst

Lion Digital
01.2020 - 01.2021
  • Website Analysis Audit for Prospect Clients (Screaming Frog)
  • Do SEO related task Keyword Mapping, Website Competitor, Structure Analysis, Audits and Reports
  • Produced monthly reports using advanced Excel spreadsheet functions.

SEO Consultant

Online Marketing Gurus
01.2018 - 01.2020
  • Website Analysis and SEO Technical Audit (Screaming Frog)
  • Handle work for SEO tasks On-page Analysis, Keyword Mapping, Competitor Content Analysis, and Reports (Ahref, SEMRush, Google Sheets and PowerPoint)
  • Conducted keyword research to optimize website content and improve organic search rankings
  • Analyzed website performance metrics using Google Analytics to refine SEO strategies
  • Monitored competitor performance and industry trends to inform strategic recommendations
  • Conducted technical SEO audits, identifying issues for resolution to enhance site crawling and indexing
  • Improved website rankings by conducting keyword research and implementing on-page optimization techniques.
  • Provided SEO recommendations to improve site architecture, optimizing crawlability, and indexation for search engines.

Virtual Assistant

Amrita Health Foods
04.2018 - 07.2018
  • Website Maintenance in Shopify Platform
  • Handled all updates including Products SKU, New Product Campaign
  • Editing and Uploading Videos and Images of Products
  • Organized digital files and documentation, streamlining access to information across departments.

Education

Bachelor of Science - Computer Science

North Central Mindanao Colleges
01.2018

Skills

  • Documentation
  • Strategic Planning
  • Data Synthesis
  • Google Tools
  • Market Analysis
  • Analytical Thinking
  • Google Drive
  • Off-page optimization
  • SEO reporting
  • SEO auditing
  • Keyword analysis
  • Technical SEO
  • E-commerce SEO

Certification

SEMrush Academy Certification - Online Marketing and Strategic Planning.


SEO Toolkit Crash Course - SEMrush


Google Analytics 4 (GA4): Become a Web Analytics Specialist!

Timeline

Administrative Assistant

Bottom Line Concepts LLC
01.2022 - 01.2025

SEO Specialist

SocialSEO
01.2021 - 01.2022

Web Data Analyst

Lion Digital
01.2020 - 01.2021

Virtual Assistant

Amrita Health Foods
04.2018 - 07.2018

SEO Consultant

Online Marketing Gurus
01.2018 - 01.2020

Bachelor of Science - Computer Science

North Central Mindanao Colleges

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VANISA JEAN MASIAS