Hi, I’m
Valerie Franz Pasa
Operations Manager
Paranaque City
Summary
With 23 years of professional experience across diverse industries such as banking, direct selling, manufacturing, travel, insurance & finance, beauty and wellness, auto supply, and a considerable tenure in the BPO and VA sectors, bringing a wealth of versatile expertise in any organization.
Throughout her career, she has successfully navigated complex challenges and delivered impactful results in Sales & Marketing, Business Development, Project Management and Operational Management. Her background encompasses strategic leadership, process optimization, fostering robust business relationships and organizational growth.
Overview
23
years of professional experience
4
years of post-secondary education
Work History
VRB Travel Tours and Transport CorporationParanaque City
Operations Manager
12.2006 - 5 2021
Job overview
- Optimized daily operations for peak efficiency and productivity
- Enforced operational policies and procedures to ensure quality and consistency
- Fostered interdepartmental collaboration to streamline processes and improve workflows
- Monitored operational metrics, identifying and addressing improvement opportunities
- Played key role in strategic planning and execution to meet organizational objectives
- Aligned operational activities with company's mission and vision in support of executive team
- Spearheaded key initiatives and projects to bolster growth and operational efficiency
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow
- Collaborated with finance for effective financial planning, budgeting, and forecasting
- Managed operational budgets to ensure cost-effectiveness and optimal resource allocation
- Analyzed financial reports to identify trends, risks, and opportunities for operational advancements
- Led and inspired operations staff to achieve team and organizational goals
- Fostered culture of continuous improvement and operational excellence
- Provided performance evaluations and constructive feedback to promote professional development
- Conducted market research to capitalize on emerging opportunities and trends
- Developed and implemented business development strategies to increase market share
- Built and maintained relationships with key stakeholders, including suppliers, partners, and customers
- Ensured compliance with industry regulations and internal policies
- Mitigated operational risks through effective risk management practices
- Maintained comprehensive records and documentation to support compliance and audits.
- Achieved significant expansion, from one branch to 14 mall branches in under decade.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Managed dedicated team of 35 regular employees and 20
freelance sales agents. - Spearheaded development of B2B online travel booking system to expand online presence, enabling nationwide and worldwide growth.
- Spearheaded development of in-store online booking system with CRM features to be utilized within organization and it's stores nationwide.
ePerformax T-MobilePasay City
Business Expert Care
07.2023 - 01.2024
Job overview
- Delivered exceptional customer service, ensuring swift resolution of inquiries and concerns for T-Mobile clients
- Employed advanced problem-solving techniques to tailor effective solutions to individual customer needs
- Executed accurate processing of orders, payments, returns, and exchanges, enhancing transaction efficiency
- Provided expert assistance in product activation and conducted basic troubleshooting for technical issues
- Maintained comprehensive, current knowledge of T-Mobile's product offerings, services, policies, and procedures.
Manulife PhilippinesMakati City
Unit Manager
10.2021 - 01.2024
Job overview
- Expertly assessed client financial profiles through detailed consultations, pinpointing short and long-term goals to craft tailored financial strategies
- Educated clients on the pros and cons of diverse financial products, ensuring informed decision-making aligned with their unique objectives
- Delivered insightful financial counseling, recommending investment opportunities and services tailored to client needs and asset profiles
- Advised on robust risk management tactics, safeguarding clients against potential losses and unwise investment choices
- Resolved client inquiries with authoritative financial guidance, enhancing understanding and satisfaction with their strategic plans
- Drove business growth by proactively expanding the client base and fostering revenue through strategic promotion
- Strengthened client relationships and portfolio management, ensuring sustained engagement and financial success for both parties.
I.Rise Beauty and WellnessBacoor City
Founder
08.2021 - 12.2022
Job overview
- Crafted and executed a comprehensive business strategy encompassing operations, marketing initiatives, and revenue streams
- Spearheaded product lifecycle from conceptual design to development, ensuring quality assurance and seamless deployment
- Negotiated strategic contracts with suppliers and contractors, forging dependable supply chains and distribution networks
- Engaged with investors, customers, and industry partners to enhance brand visibility and explore new market opportunities
- Directed targeted marketing campaigns to amplify brand presence and captivate potential clientele
- Maintained industry relevance through consistent networking, marketing efforts, and promotional engagements
- Led a burgeoning beauty and wellness enterprise, overseeing all facets of operations, sales, marketing, and administration.
Tark Capital, LLCNew York
Virtual Assistant
12.2020 - 05.2021
Job overview
- Expertly plan, organize, and execute office activities and meetings, ensuring seamless operations
- Proficient in handling a variety of administrative tasks including filing, scanning, and copying
- Skilled in word processing, delivering high-quality documents efficiently
- Conduct in-depth research and data organization to support business initiatives
- Maintain and manage extensive contact lists with a keen eye for detail
- Develop engaging presentations and documents to effectively communicate information
- Gather and analyze data for statistical reports, providing valuable insights for decision-making.
Philip Morris Philippines Manufacturing IncMakati City
Territory Sales Representative
03.2006 - 12.2006
Job overview
- Drove sales growth across Wholesale, Retail, Key Accounts, and Petrol Stations in South Luzon through strategic business development and customer engagement
- Leveraged in-depth product expertise to elevate customer satisfaction and foster loyalty
- Cultivated strong, professional relationships with clients, ensuring courteous and efficient service
- Successfully expanded market presence by securing new retail and wholesale account enrollments
- Delivered tailored solutions by actively listening to customer needs and providing exceptional service
- Ensured precise financial reporting and insightful analysis for informed decision-making
- Addressed customer complaints with poise, employing effective communication and problem-solving skills.
Sara Lee Direct Selling PhilippinesMakati City
Sales Training Supervisor
04.2005 - 02.2006
Job overview
- Strategically identified and addressed training needs, delivering high-impact sales programs efficiently and cost-effectively
- Collaborated with Operations Branch Manager to drive sales, recruitment, and dealer engagement, meeting and exceeding branch targets
- Spearheaded comprehensive merchandising and promotional campaigns, ensuring widespread awareness of offers, incentives, and new product launches
- Led the execution, monitoring, and assessment of sales and recruitment initiatives, enhancing overall performance
- Empowered the sales team through targeted coaching and mentorship, elevating operational excellence and achieving company objectives
- Conducted personalized coaching sessions to bolster productivity and skill sets among team members
- Recognized and incentivized top performers, fostering a culture of excellence and motivation
- Resolved customer complaints swiftly, improving satisfaction and bolstering brand loyalty.
Bank of the Philippine IslandsMakati City
Corporate Communications Projects Coordinator
04.2001 - 03.2005
Job overview
- Spearheaded corporate communications projects from inception to completion, ensuring all facets were expertly managed and aligned with objectives
- Developed and executed a detailed project management calendar to streamline the achievement of milestones
- Delegated tasks to team members, maintaining regular check-ins to adhere to project scope and deadlines
- Managed project communications, crafting and reviewing proposals, memos, and meeting records to facilitate clear information flow
- Fostered a collaborative environment, sharing insights and coordinating with colleagues to meet collective project goals
- Monitored project advancement, generating status reports to keep managers and stakeholders informed
- Administered financial documentation, including invoices and contracts, to maintain fiscal clarity
- Maintained meticulous project records, ensuring documentation was up-to-date for strategic planning and progress assessment.
Education
University of Colorado BoulderColorado
Online Certificate Course from Project Planning And Execution
08.2024 - Current
University of Colorado BoulderColorado
Online Certificate Course from Project Management Foundation And Initiation
08.2024 - Current
University of Colorado BoulderColorado
Online Certificate Course from Agile Project Management
07.2024 - Current
Illinois Institute of TechnologyIllinois
Online Certificate Course from Operations And Process Management
05.2024 - Current
Assumption CollegeMakati City
Bachelor of Arts from Economics
06.1997 - 03.2001
Skills
OPERATIONS MANAGEMENT
EXCELLENT COMMUNICATION, INTERPERSONAL, AND RELATIONSHIP BUILDING
STRONG ANALYTICAL AND PROBLEM SOLVING SKILLS
BUDGET MANAGEMENT
SALES AND MARKETING
MENTORING & TRAINING
COMPETITIVE ANALYSIS
PRODUCT & SERVICE KNOWLEDGE
FINANCIAL PLANNING
B2B/B2C SALES
CUSTOMER RELATIONS & SERVICE
RISK MANAGEMENT
PROCESS IMPROVEMENT
BUSINESS DEVELOPMENT
PROJECT MANAGEMENT
Languages
ENGLISH
Accomplishments
VRB Travel Tours and Transport Corporation
- Spearheaded the development of a B2B online travel booking system with CRM features
- Spearheaded the development of an in-store booking system
- Authored the organization's first ever Operations Manual
- Consistent Preferred Sales Agent Awardee from 2009-2019 with local airlines (organization)
- Achieved significant expansion, from one branch to 14 mall branches in under a decade
Manulife Philippines
- Unit Manager Rookie Award
Philip Morris Philippine Manufacturing Inc
- Expanded market presence and territory by 15% in less than a year through addition of retail and wholesale account enrollments.
Sara Lee Direct Selling Philippines
- Expanded market presence and territory by 20% in less than a year through addition of satellite stores in remote area of Cavite.
Timeline
University of Colorado Boulder
Online Certificate Course from Project Planning And Execution
08.2024 - Current
University of Colorado Boulder
Online Certificate Course from Project Management Foundation And Initiation
08.2024 - Current
University of Colorado Boulder
Online Certificate Course from Agile Project Management
07.2024 - Current
Illinois Institute of Technology
Online Certificate Course from Operations And Process Management
05.2024 - Current
Business Expert Care
ePerformax T-Mobile
07.2023 - 01.2024
Unit Manager
Manulife Philippines
10.2021 - 01.2024
Founder
I.Rise Beauty and Wellness
08.2021 - 12.2022
Virtual Assistant
Tark Capital, LLC
12.2020 - 05.2021
Operations Manager
VRB Travel Tours and Transport Corporation
12.2006 - 5 2021
Territory Sales Representative
Philip Morris Philippines Manufacturing Inc
03.2006 - 12.2006
Sales Training Supervisor
Sara Lee Direct Selling Philippines
04.2005 - 02.2006
Corporate Communications Projects Coordinator
Bank of the Philippine Islands
04.2001 - 03.2005
Assumption College
Bachelor of Arts from Economics
06.1997 - 03.2001