Hi, I’m
Valerie Franz Pasa
Operations Manager
Paranaque City
Summary
With 23 years of professional experience across diverse industries such as banking, direct selling, manufacturing, travel, insurance & finance, beauty and wellness, auto supply, and a considerable tenure in the BPO and VA sectors, bringing a wealth of versatile expertise in any organization.
Throughout her career, she has successfully navigated complex challenges and delivered impactful results in Sales & Marketing, Business Development, Project Management and Operational Management. Her background encompasses strategic leadership, process optimization, fostering robust business relationships and organizational growth.
Overview
23
years of professional experience
4
years of post-secondary education
Work History
VRB Travel Tours and Transport Corporation, Paranaque City
Operations Manager
2006.12 - 5 2021
Job overview
- Optimized daily operations for peak efficiency and productivity
- Enforced operational policies and procedures to ensure quality and consistency
- Fostered interdepartmental collaboration to streamline processes and improve workflows
- Monitored operational metrics, identifying and addressing improvement opportunities
- Played key role in strategic planning and execution to meet organizational objectives
- Aligned operational activities with company's mission and vision in support of executive team
- Spearheaded key initiatives and projects to bolster growth and operational efficiency
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow
- Collaborated with finance for effective financial planning, budgeting, and forecasting
- Managed operational budgets to ensure cost-effectiveness and optimal resource allocation
- Analyzed financial reports to identify trends, risks, and opportunities for operational advancements
- Led and inspired operations staff to achieve team and organizational goals
- Fostered culture of continuous improvement and operational excellence
- Provided performance evaluations and constructive feedback to promote professional development
- Conducted market research to capitalize on emerging opportunities and trends
- Developed and implemented business development strategies to increase market share
- Built and maintained relationships with key stakeholders, including suppliers, partners, and customers
- Ensured compliance with industry regulations and internal policies
- Mitigated operational risks through effective risk management practices
- Maintained comprehensive records and documentation to support compliance and audits.
- Achieved significant expansion, from one branch to 14 mall branches in under decade.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Managed dedicated team of 35 regular employees and 20
freelance sales agents. - Spearheaded development of B2B online travel booking system to expand online presence, enabling nationwide and worldwide growth.
- Spearheaded development of in-store online booking system with CRM features to be utilized within organization and it's stores nationwide.
ePerformax T-Mobile, Pasay City
Business Expert Care
2023.07 - 2024.01 (6 months)
Job overview
- Delivered exceptional customer service, ensuring swift resolution of inquiries and concerns for T-Mobile clients
- Employed advanced problem-solving techniques to tailor effective solutions to individual customer needs
- Executed accurate processing of orders, payments, returns, and exchanges, enhancing transaction efficiency
- Provided expert assistance in product activation and conducted basic troubleshooting for technical issues
- Maintained comprehensive, current knowledge of T-Mobile's product offerings, services, policies, and procedures.
Manulife Philippines, Makati City
Unit Manager
2021.10 - 2024.01 (2 years & 3 months)
Job overview
- Expertly assessed client financial profiles through detailed consultations, pinpointing short and long-term goals to craft tailored financial strategies
- Educated clients on the pros and cons of diverse financial products, ensuring informed decision-making aligned with their unique objectives
- Delivered insightful financial counseling, recommending investment opportunities and services tailored to client needs and asset profiles
- Advised on robust risk management tactics, safeguarding clients against potential losses and unwise investment choices
- Resolved client inquiries with authoritative financial guidance, enhancing understanding and satisfaction with their strategic plans
- Drove business growth by proactively expanding the client base and fostering revenue through strategic promotion
- Strengthened client relationships and portfolio management, ensuring sustained engagement and financial success for both parties.
I.Rise Beauty and Wellness, Bacoor City
Founder
2021.08 - 2022.12 (1 year & 4 months)
Job overview
- Crafted and executed a comprehensive business strategy encompassing operations, marketing initiatives, and revenue streams
- Spearheaded product lifecycle from conceptual design to development, ensuring quality assurance and seamless deployment
- Negotiated strategic contracts with suppliers and contractors, forging dependable supply chains and distribution networks
- Engaged with investors, customers, and industry partners to enhance brand visibility and explore new market opportunities
- Directed targeted marketing campaigns to amplify brand presence and captivate potential clientele
- Maintained industry relevance through consistent networking, marketing efforts, and promotional engagements
- Led a burgeoning beauty and wellness enterprise, overseeing all facets of operations, sales, marketing, and administration.
Tark Capital, LLC, New York
Virtual Assistant
2020.12 - 2021.05 (5 months)
Job overview
- Expertly plan, organize, and execute office activities and meetings, ensuring seamless operations
- Proficient in handling a variety of administrative tasks including filing, scanning, and copying
- Skilled in word processing, delivering high-quality documents efficiently
- Conduct in-depth research and data organization to support business initiatives
- Maintain and manage extensive contact lists with a keen eye for detail
- Develop engaging presentations and documents to effectively communicate information
- Gather and analyze data for statistical reports, providing valuable insights for decision-making.
Philip Morris Philippines Manufacturing Inc, Makati City
Territory Sales Representative
2006.03 - 2006.12 (9 months)
Job overview
- Drove sales growth across Wholesale, Retail, Key Accounts, and Petrol Stations in South Luzon through strategic business development and customer engagement
- Leveraged in-depth product expertise to elevate customer satisfaction and foster loyalty
- Cultivated strong, professional relationships with clients, ensuring courteous and efficient service
- Successfully expanded market presence by securing new retail and wholesale account enrollments
- Delivered tailored solutions by actively listening to customer needs and providing exceptional service
- Ensured precise financial reporting and insightful analysis for informed decision-making
- Addressed customer complaints with poise, employing effective communication and problem-solving skills.
Sara Lee Direct Selling Philippines, Makati City
Sales Training Supervisor
2005.04 - 2006.02 (10 months)
Job overview
- Strategically identified and addressed training needs, delivering high-impact sales programs efficiently and cost-effectively
- Collaborated with Operations Branch Manager to drive sales, recruitment, and dealer engagement, meeting and exceeding branch targets
- Spearheaded comprehensive merchandising and promotional campaigns, ensuring widespread awareness of offers, incentives, and new product launches
- Led the execution, monitoring, and assessment of sales and recruitment initiatives, enhancing overall performance
- Empowered the sales team through targeted coaching and mentorship, elevating operational excellence and achieving company objectives
- Conducted personalized coaching sessions to bolster productivity and skill sets among team members
- Recognized and incentivized top performers, fostering a culture of excellence and motivation
- Resolved customer complaints swiftly, improving satisfaction and bolstering brand loyalty.
Bank of the Philippine Islands, Makati City
Corporate Communications Projects Coordinator
2001.04 - 2005.03 (3 years & 11 months)
Job overview
- Spearheaded corporate communications projects from inception to completion, ensuring all facets were expertly managed and aligned with objectives
- Developed and executed a detailed project management calendar to streamline the achievement of milestones
- Delegated tasks to team members, maintaining regular check-ins to adhere to project scope and deadlines
- Managed project communications, crafting and reviewing proposals, memos, and meeting records to facilitate clear information flow
- Fostered a collaborative environment, sharing insights and coordinating with colleagues to meet collective project goals
- Monitored project advancement, generating status reports to keep managers and stakeholders informed
- Administered financial documentation, including invoices and contracts, to maintain fiscal clarity
- Maintained meticulous project records, ensuring documentation was up-to-date for strategic planning and progress assessment.
Education
University of Colorado Boulder , Colorado
Online Certificate Course from Project Planning And Execution
2024.08 - Current (1 month)
University of Colorado Boulder , Colorado
Online Certificate Course from Project Management Foundation And Initiation
2024.08 - Current (1 month)
University of Colorado Boulder , Colorado
Online Certificate Course from Agile Project Management
2024.07 - Current (2 months)
Illinois Institute of Technology , Illinois
Online Certificate Course from Operations And Process Management
2024.05 - Current (4 months)
Assumption College , Makati City
Bachelor of Arts from Economics
1997.06 - 2001.03 (3 years & 9 months)
Skills
OPERATIONS MANAGEMENT
undefinedLanguages
ENGLISH
Accomplishments
VRB Travel Tours and Transport Corporation
- Spearheaded the development of a B2B online travel booking system with CRM features
- Spearheaded the development of an in-store booking system
- Authored the organization's first ever Operations Manual
- Consistent Preferred Sales Agent Awardee from 2009-2019 with local airlines (organization)
- Achieved significant expansion, from one branch to 14 mall branches in under a decade
Manulife Philippines
- Unit Manager Rookie Award
Philip Morris Philippine Manufacturing Inc
- Expanded market presence and territory by 15% in less than a year through addition of retail and wholesale account enrollments.
Sara Lee Direct Selling Philippines
- Expanded market presence and territory by 20% in less than a year through addition of satellite stores in remote area of Cavite.
Timeline
University of Colorado Boulder
Online Certificate Course from Project Planning And Execution
2024.08 - Current (1 month)
University of Colorado Boulder
Online Certificate Course from Project Management Foundation And Initiation
2024.08 - Current (1 month)
University of Colorado Boulder
Online Certificate Course from Agile Project Management
2024.07 - Current (2 months)
Illinois Institute of Technology
Online Certificate Course from Operations And Process Management
2024.05 - Current (4 months)
Business Expert Care
ePerformax T-Mobile
2023.07 - 2024.01 (6 months)
Unit Manager
Manulife Philippines
2021.10 - 2024.01 (2 years & 3 months)
Founder
I.Rise Beauty and Wellness
2021.08 - 2022.12 (1 year & 4 months)
Virtual Assistant
Tark Capital, LLC
2020.12 - 2021.05 (5 months)
Operations Manager
VRB Travel Tours and Transport Corporation
2006.12 - 5 2021
Territory Sales Representative
Philip Morris Philippines Manufacturing Inc
2006.03 - 2006.12 (9 months)
Sales Training Supervisor
Sara Lee Direct Selling Philippines
2005.04 - 2006.02 (10 months)
Corporate Communications Projects Coordinator
Bank of the Philippine Islands
2001.04 - 2005.03 (3 years & 11 months)
Assumption College
Bachelor of Arts from Economics
1997.06 - 2001.03 (3 years & 9 months)
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