Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

Tiffany Kelcy Sta Ana

E-commerce And Sales Manager
Pasig,00

Summary

Dynamic Sales Manager with proven success at Hi-Q Rys General Merchandise, specializing in sales strategy development and client relationship management. Enhanced online sales through targeted marketing campaigns, while training and mentoring teams to achieve high performance. Bilingual in English and Spanish, fostering strong relationships and driving revenue growth.

Sales professional with solid background in managing high-performing sales teams and driving revenue growth. Known for strong focus on team collaboration and delivering results, with reliable and adaptable approach to changing market demands. Proficient in strategic planning, client relationship management, and sales strategy development, ensuring success and growth in competitive environments.

Overview

6
years of professional experience

Work History

Hi-Q Rys General Merchandise

Sales Manager
12.2022 - 07.2026

Job overview

  • Developed and executed e-commerce marketing strategies to enhance online visibility and sales performance.
  • Analyzed customer data to optimize product offerings and improve user experience on the website.
  • Managed inventory levels and coordinated with suppliers to ensure timely product availability.
  • Oversaw website content updates, ensuring alignment with current promotions and brand messaging.
  • Developed and executed sales strategies to enhance product visibility and drive revenue growth.
  • Trained and mentored sales team, fostering a culture of collaboration and high performance.
  • Managed client relationships, ensuring satisfaction and retention through proactive communication.
  • Streamlined reporting processes, improving accuracy of sales forecasts and operational efficiency.
  • Trained and mentored junior staff on e-commerce platforms and operational procedures for improved efficiency.
  • Managed inventory control processes for seamless order fulfillment and customer satisfaction.
  • Coordinated closely with customer service representatives to address inquiries promptly and effectively resolve issues related to online purchases.
  • Tracked consumer behavior, content management, and weight of purchase to develop robust customer acquisition and retention programs.
  • Boosted online sales by implementing targeted marketing campaigns and optimizing website content.
  • Developed successful promotional strategies to drive increased traffic and revenue during peak shopping seasons.

Truffle, Truly

Restaurant Owner/Operator
06.2020 - 04.2023

Job overview

  • Developed and implemented operational procedures to enhance service efficiency and customer satisfaction.
  • Managed inventory control systems to optimize stock levels and reduce waste.
  • Trained and mentored staff on best practices for food safety and customer engagement.
  • Analyzed customer feedback to refine menu offerings and improve dining experience.
  • Oversaw daily financial operations, ensuring accurate reporting and budget adherence.
  • Boosted revenue through targeted marketing campaigns, special events, and promotions.
  • Managed financial aspects of the business including budgeting, forecasting, cash flow management, and financial reporting to stakeholders.
  • Increased restaurant profitability with cost-effective inventory management and strategic pricing strategies.
  • Streamlined operations by developing and implementing effective workflow systems, optimizing staff scheduling, and minimizing waste.
  • Sourced vendors, negotiated contracts, and managed efficient deliveries of high-quality supplies.
  • Managed payroll, daily deposits, and cost controls.
  • Oversaw successful marketing campaigns to increase restaurant exposure and awareness.
  • Oversaw food preparation and monitored safety protocols.

Shabushaburi Philippines

Social Media Marketing Coordinator
02.2021 - 10.2022

Job overview

  • Developed and executed social media marketing strategies to enhance brand visibility and engagement.
  • Analyzed social media metrics to refine content strategies and improve audience targeting.
  • Collaborated with cross-functional teams to align marketing initiatives with business objectives.
  • Managed content calendars, ensuring timely delivery of posts across multiple platforms.
  • Developed creative visual assets for use in social media campaigns, driving higher engagement rates.
  • Implemented influencer outreach programs, resulting in increased brand visibility and new partnerships.
  • Managed multiple social media accounts simultaneously, ensuring timely responses to customer inquiries and comments.
  • Implemented crisis management plans during unforeseen incidents or negative feedback situations, mitigating potential damage to brand reputation.
  • Increased brand awareness by developing and implementing social media marketing strategies.
  • Improved social media reach by creating Facebook pages and debuting new marketing strategies targeting niche audience.
  • Monitored competitor activity on social media platforms to inform strategic planning and decision-making processes.
  • Researched and identified new opportunities for increasing company's social media presence.
  • Managed paid social media advertising campaigns to reach and engage target audiences.
  • Increased user base by promoting brand awareness and launching key marketing efforts.
  • Collaborated with sales, product management, and web development teams to create specific marketing campaigns across multiple platforms.
  • Helped clients develop website portals and social media pages to promote businesses.
  • Designed paid client ads for use on diverse social media platforms.
  • A-B tested ad campaigns to optimize performance and drive improved ROI.

Education

De La Salle - College of St. Benilde
Manila, Metro Manila, Philippines

Bachelor of Science from Hospitality And Luxury Management
10-2024

University Overview

  • Dean's List, [1st Trimester, 2022] First Honors with GPA of 3.550
  • Dean's List, [2nd Trimester, 2022] First Honors with GPA of 3.600

San Beda University
Manila, Metro Manila, Philippines

Bachelor of Science from Psychology
08-2019

Skills

Relationship building

Sales team training

Staff management

Goals and performance

Sales expertise

Client relationship management

Sales strategy development

Strategic planning

Positive and upbeat

Direct sales

Account management

Solution selling

Decisive

Bilingual in English, Spanish and Filipino

Timeline

Sales Manager

Hi-Q Rys General Merchandise
12.2022 - 07.2026

Social Media Marketing Coordinator

Shabushaburi Philippines
02.2021 - 10.2022

Restaurant Owner/Operator

Truffle, Truly
06.2020 - 04.2023

De La Salle - College of St. Benilde

Bachelor of Science from Hospitality And Luxury Management

San Beda University

Bachelor of Science from Psychology
Tiffany Kelcy Sta AnaE-commerce And Sales Manager