SHERRY MAE SAMSON-ARNOCO
Key Accounts Manager
Poblacion, Liloan
Summary
Results-driven Key Account Manager with over 5 years of experience in Modern Trade Sales, Key Account Management, Distributor Management, and Trade Marketing within the FMCG industry. Proven track record of driving sales growth, managing strategic retail accounts, executing nationwide promotions, and strengthening relationships with distributors and major retail chains. Experienced in business planning, negotiations, forecasting, inventory management, and in-store execution. Passionate about building sustainable partnerships and delivering profitable business growth.
Overview
9
9
years of professional experience
Work History
Key Account Manager
Cosmetique Asia Corporation
04.2026 - Current
- - Manage Modern Trade accounts across Visayas.
- - Develop business plans, sales forecasts, and promotional calendars.
- - Build strong relationships with buyers, distributors, and retail partners.
- - Lead negotiations for listings, promotions, and merchandising.
- - Analyze sales performance and identify growth opportunities.
- - Execute nationwide marketing campaigns and in-store activations.
- - Coordinate inventory replenishment and stock availability.
- - Collaborate with cross-functional teams to ensure excellent customer service.
Junior Key Accounts Manager
Cosmetique Asia Corporation
Cebu City, Province Of Cebu, Philippines (Remote)
07.2023 - 03.2026
Key Accounts Specialist
Cosmetique Asia Corporation
Cebu City, Province Of Cebu, Philippines (Remote)
01.2020 - 01.2023
- Focusing on the execution in store what has been negotiated with Key Account Manager
- Cultivated relationships with key accounts to drive product visibility and brand loyalty.
- Analyzed market trends and competitor activities to inform account management strategies.
- Coordinated cross-functional teams to ensure timely delivery of products and services.
Coordinator
Mandaue Integrated Manpower Services, Inc.
Mandaue City, Province Of Cebu, Philippines
07.2018 - 12.2019
- Supervised and handled Merchandisers under Cosmetique Asia, the makers of Silka, Biogenic Alcohol, Juicy Cologne, etc.
- Coordinated recruitment processes, ensuring timely sourcing and placement of qualified candidates for pooling.
- Developed and maintained operational workflows to improve efficiency across recruitment activities.
- Implemented training/orientations of Merchandiser's newly hired, enhancing onboarding experience and retention rates.
- Execution of programs in store
Human Resources Assistant - Benefits
Mandaue Integrated Manpower Services, Inc.
Mandaue City, Province Of Cebu, Philippines
11.2017 - 06.2018
- Processed the Government Mandatory Benefits of all employees
- Managed employee records using HRIS software, ensuring accuracy and compliance with regulations.
- Assisted in developing training programs to improve employee performance and engagement.
Education
Bachelor of Science - Business Administration, General Management
University of San Jose-Recoletos
Skills
Microsoft Excel, Word, PowerPoint, Outlook, Google Workspace, Canva, Sales Reporting, Data Analysis
Strategic Account Management, Leadership, Negotiation, Customer Relationship Management, Analytical Thinking, Results-Oriented, Excellent Communication
Accomplishments
- Managed multiple regional and national retail accounts
- Improved product visibility through strategic promotions.
- Strengthened distributor partnerships and execution.
Timeline
Key Account Manager
Cosmetique Asia Corporation
04.2026 - Current
Junior Key Accounts Manager
Cosmetique Asia Corporation
07.2023 - 03.2026
Key Accounts Specialist
Cosmetique Asia Corporation
01.2020 - 01.2023
Coordinator
Mandaue Integrated Manpower Services, Inc.
07.2018 - 12.2019
Human Resources Assistant - Benefits
Mandaue Integrated Manpower Services, Inc.
11.2017 - 06.2018
Bachelor of Science - Business Administration, General Management
University of San Jose-Recoletos
CORE COMPETENCIES
- Key Account Management
- Modern Trade Sales
- Distributor Management
- Business Development
- Sales Forecasting & Planning
- Trade Marketing Execution
- Category Management
- Customer Relationship Management
- Negotiation & Presentation
- Inventory & Supply Planning
- Budget Management
- Sales Analysis & Reporting
Character Reference
- Mr. Bonie Salvarion
0916-461-9518
- Ms. Maria Vanissa C. Avergonzado
Key Accounts Manager
Cosmetique Asia Corporation
0949-992-1743
- Mr. Rodel S. Rojas
Regional Sales Manager
Cosmetique Asia Corporation
0968-702-4025