Summary
Overview
Work History
Education
Skills
Custom
ACCOUNTS
Personal Information
Timeline
RegisteredNurse
SHEIRA DIANA UNA LULU

SHEIRA DIANA UNA LULU

AREA SALES MANAGER
Quezon City

Summary

Passionate about contributing to a forward-thinking company that prioritizes innovation and values its employees, clients, and products. Thrive in a fast-paced work environment that fosters business expansion through exceptional value and service delivery. Committed to upholding honesty and ethics, aspiring to be an integral part of a team that embodies trust, integrity, work-life balance, and fairness for all stakeholders.

Overview

20
20
years of professional experience
8
8
years of post-secondary education

Work History

Business Development Officer

LABASIA LABORATORY PRODUCTS CORPORATION
02.2024 - Current
  • Generated new business with marketing initiatives and strategic plans.
  • Built relationships with colleagues to facilitate teamwork, cooperation and success.
  • Boosted client satisfaction by identifying and addressing their specific needs through tailored business solutions.
  • Completed and submitted monthly and yearly reports to support executive decision making.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Mentored junior team members, sharing expertise and fostering a collaborative work environment focused on achieving shared goals.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Strengthened relationships with key clients by providing exceptional support and maintaining regular communication.
  • Facilitated robust networking within industry events, establishing beneficial connections for future collaborations.
  • Strategized with sales team to prospect and qualify potential customers within assigned geographic territories.

Key Accounts Executive

BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 02.2024
  • Streamlined internal processes for better account management, resulting in reduced response times.
  • Conducted regular business reviews with key accounts to assess performance metrics and identify areas of improvement.
  • Achieved revenue targets consistently through effective negotiation and contract management with key clients.
  • Assisted in the onboarding process for new key accounts by providing training, support, and account setup guidance to ensure a smooth transition into our ecosystem.
  • Developed customized presentations for key clients that showcased the value of our products or services in addressing their specific challenges and pain points.
  • Secured new business opportunities by leveraging strong relationships within existing customer base and utilizing a consultative selling approach.
  • Developed comprehensive account plans to drive long-term value for both the organization and its clients.
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.

DISTRICT SALES MANAGER

BIOSITE MEDICAL INSTRUMENTS, INC.
07.2022 - 01.2023
  • Managed change effectively during organizational restructuring or product launches, minimizing disruption on the team''s performance.
  • Increased sales revenue by developing and implementing effective sales strategies for the district.
  • Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
  • Led sales meetings to communicate objectives, review progress against goals, and discuss areas for improvement.
  • Developed strong partnerships with key clients, ensuring long-term business relationships and repeat sales.
  • Championed a customer-first approach within the team, ensuring all representatives understood their impact on overall customer satisfaction and retention.
  • Assessed competitive landscape regularly to adapt strategies accordingly and maintain a leading position in the market.
  • Negotiated contracts with clients for mutual benefit while maintaining strict adherence to company policies and ethical standards.

SENIOR SALES REPRESENTATIVE

BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 07.2022
  • Identified customer needs by asking appropriate, open-ended questions.
  • Exceeded sales targets consistently by implementing effective sales strategies and techniques.
  • Led training sessions for new team members to quickly onboard them into the sales process.
  • Developed new territories for expansion, resulting in increased market share.
  • Increased sales revenue by building and maintaining strong relationships with key clients.
  • Developed exceptional interpersonal, speaking, and listening skills from talking with both customers and upper management.
  • Mentored junior sales representatives, improving overall team performance and productivity.
  • Achieved a consistent record of exceeding quotas by effectively managing time, prioritizing tasks, cultivating a vast network of contacts within the industry.
  • Attained top-ranking sales performance among peers through persistence, resilience, and strong prospecting skills.

AREA SALES MANAGER

RGL BIOALLIANCE CORP
05.2019 - 07.2020
  • Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
  • Expanded market share through effective prospecting, lead generation, and negotiation skills.
  • Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
  • Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
  • Analyzed market trends and competitor activity to identify new business opportunities and areas for growth.
  • Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
  • Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
  • Executed proven strategies to hit sales quota and help company achieve goals.
  • Built lasting relationships with clients through outstanding customer service interactions.

FIELD SALES SPECIALISTS

RGL BIOALLIANCE CORP
09.2018 - 05.2019
  • Led successful sales presentations and product demonstrations, showcasing value proposition to potential clients.
  • Optimized territory coverage by creating targeted route plans that maximized time spent with prospects in-person visits.
  • Delivered exceptional customer service, addressing client concerns promptly and professionally.
  • Collaborated effectively with internal marketing teams to create compelling collateral materials for prospective clients.
  • Managed sales pipeline effectively, prioritizing high-value leads to optimize conversion rates.
  • Increased sales revenue by establishing and maintaining strong relationships with key clients.
  • Gathered valuable feedback from clients for continuous improvement of product offerings and services.
  • Developed and implemented strategic sales plans for product promotion and territory expansion.

ACCOUNT EXECUTIVE

RGL BIOALLIANCE CORP
08.2017 - 09.2018
  • Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
  • Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
  • Trained junior team members on best practices for account executive responsibilities, fostering a collaborative work environment focused on continuous improvement.
  • Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
  • Delivered informative presentations to potential clients, showcasing the unique value of products or services offered.
  • Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
  • Negotiated contracts successfully, securing favorable terms for both the company and clients.
  • Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.

AREA MANAGER

ENDURE MEDICAL, INC
09.2015 - 08.2017
  • Developed strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Improved overall efficiency by identifying areas in need of improvement and implementing necessary changes.
  • Coordinated with various departments to facilitate smooth communication, enhancing operational effectiveness.
  • Led a team to achieve company goals and exceed targets consistently, fostering a positive work environment.
  • Managed daily operations for optimal performance, ensuring timely completion of tasks and projects.
  • Continuously improved operational procedures through ongoing evaluation of existing practices, incorporating feedback from team members and adopting industry best practices.
  • Conducted regular performance evaluations to identify areas for improvement and develop action plans for growth.
  • Developed and implemented strategies to improve customer service and increase sales.

TERRITORY MANAGER

FAS DIAGNOSTIC GROUP INC
07.2013 - 09.2015
  • Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
  • Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
  • Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Championed new product adoption by effectively communicating its unique selling points and benefits to clients, resulting in accelerated sales growth.
  • Established successful account relationships by building rapport and maintaining consistent communication.
  • Attended trade shows and industry events to promote company products and services.
  • Negotiated contracts skillfully, securing long-term agreements with clients that contributed significantly to revenue growth.
  • Implemented successful sales strategies to drive revenue growth and exceed quarterly quotas consistently.

Chief Medical Technologist. Drug Test Analyst

ONEHEALTH MEDICAL LABORATORY INC
03.2012 - 02.2013
  • Collaborated with interdisciplinary teams to improve patient care and outcomes through accurate diagnostic testing.
  • Ensured data integrity through meticulous record-keeping practices, enabling accurate tracking of test results over time.
  • Developed comprehensive training programs for new hires, resulting in a more skilled workforce.
  • Maintained high levels of client satisfaction by addressing concerns promptly and effectively resolving any issues or discrepancies related to lab results.
  • Enhanced laboratory efficiency by streamlining workflows and implementing process improvements.

Medical Technologist

JOSE REYES HOSPITAL
04.2010 - 02.2012
  • Followed laboratory protocols for specimen processing, analysis, and results reporting.
  • Identified patient and labeled specimens with correct information to protect patient from adverse errors.
  • Analyzed laboratory findings to check accuracy of results.
  • Operated, calibrated, and maintained sophisticated instruments and equipment to facilitate quality laboratory and patient care operations.
  • Enhanced patient satisfaction by providing compassionate care when interacting with patients during specimen collection processes.

Assistant Chief Medical Technologist

FIRST MEDICAL TEAM HEALTHCARE SPECIALIST GROUP
04.2006 - 05.2009
  • Identified areas of personnel deficiency and took necessary action for correction.
  • Planned, directed, and controlled execution of administrative and compliance activities.
  • Established interdepartmental partnerships by conducting joint trainings improving overall response capabilities.
  • Served as a key liaison between senior leadership and frontline staff, facilitating open communication channels throughout the organization.
  • Conducted regular audits of departmental records to ensure accuracy and compliance with internal policies and procedures.

Medical Technologist

ULTIMATE DIAGNOSTIC CLINIC
10.2005 - 03.2006
  • Company Overview: (Formerly HN – MEDICAL SURGICAL DIAGNOSTIC CLINIC)
  • (Formerly HN – MEDICAL SURGICAL DIAGNOSTIC CLINIC)
  • Identified patient and labeled specimens with correct information to protect patient from adverse errors.
  • Analyzed laboratory findings to check accuracy of results.
  • Upheld regulatory compliance by adhering to all relevant laws, guidelines, policies, and procedures related to medical laboratory practice.
  • Employed microscopic techniques to collect and study blood samples to determine number of cells, morphology, and blood group, assessing compatibility for transfusion purposes.
  • Increased efficiency by troubleshooting equipment malfunctions and performing routine maintenance tasks as needed.

Education

Bachelor of Science - MEDICAL TECHNOLOGY

St. Scholastica’s College of Health Sciences
06.2000 - 04.2004

ST. MARY’S ACADEMY - undefined

ST. MARY’S ACADEMY
Palo, Leyte
06.1996 - 03.2000

Skills

Strategic leadership

Custom

Bachelor of Science in Medical Technology, St. Scholastica’s College of Health Sciences, Tacloban City, Leyte, 06/01/00, 04/30/04, St. Mary’s Academy, Palo, Leyte, 06/01/96, 03/31/00

ACCOUNTS

  • DOH MAIN
  • MANILA Area
  • DOH CHD1- La Union
  • NORTH LUZON Area
  • DOH CALABARZON
  • DOH MIMAROPA
  • REGION 8
  • TERTIARY HOSPITALS

Personal Information

  • Age: 40
  • Place of Birth: Tacloban City, Leyte
  • Date of Birth: 05/17/83
  • Nationality: Filipino
  • Marital Status: Married
  • Religion: Roman Catholic

Timeline

Business Development Officer

LABASIA LABORATORY PRODUCTS CORPORATION
02.2024 - Current

DISTRICT SALES MANAGER

BIOSITE MEDICAL INSTRUMENTS, INC.
07.2022 - 01.2023

Key Accounts Executive

BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 02.2024

SENIOR SALES REPRESENTATIVE

BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 07.2022

AREA SALES MANAGER

RGL BIOALLIANCE CORP
05.2019 - 07.2020

FIELD SALES SPECIALISTS

RGL BIOALLIANCE CORP
09.2018 - 05.2019

ACCOUNT EXECUTIVE

RGL BIOALLIANCE CORP
08.2017 - 09.2018

AREA MANAGER

ENDURE MEDICAL, INC
09.2015 - 08.2017

TERRITORY MANAGER

FAS DIAGNOSTIC GROUP INC
07.2013 - 09.2015

Chief Medical Technologist. Drug Test Analyst

ONEHEALTH MEDICAL LABORATORY INC
03.2012 - 02.2013

Medical Technologist

JOSE REYES HOSPITAL
04.2010 - 02.2012

Assistant Chief Medical Technologist

FIRST MEDICAL TEAM HEALTHCARE SPECIALIST GROUP
04.2006 - 05.2009

Medical Technologist

ULTIMATE DIAGNOSTIC CLINIC
10.2005 - 03.2006

Bachelor of Science - MEDICAL TECHNOLOGY

St. Scholastica’s College of Health Sciences
06.2000 - 04.2004

ST. MARY’S ACADEMY - undefined

ST. MARY’S ACADEMY
06.1996 - 03.2000

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SHEIRA DIANA UNA LULUAREA SALES MANAGER