SHEIRA DIANA UNA LULU
AREA SALES MANAGER
Quezon City
Summary
Passionate about contributing to a forward-thinking company that prioritizes innovation and values its employees, clients, and products. Thrive in a fast-paced work environment that fosters business expansion through exceptional value and service delivery. Committed to upholding honesty and ethics, aspiring to be an integral part of a team that embodies trust, integrity, work-life balance, and fairness for all stakeholders.
Overview
20
20
years of professional experience
8
8
years of post-secondary education
Work History
Business Development Officer
LABASIA LABORATORY PRODUCTS CORPORATION
02.2024 - Current
- Generated new business with marketing initiatives and strategic plans.
- Built relationships with colleagues to facilitate teamwork, cooperation and success.
- Boosted client satisfaction by identifying and addressing their specific needs through tailored business solutions.
- Completed and submitted monthly and yearly reports to support executive decision making.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Mentored junior team members, sharing expertise and fostering a collaborative work environment focused on achieving shared goals.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Strengthened relationships with key clients by providing exceptional support and maintaining regular communication.
- Facilitated robust networking within industry events, establishing beneficial connections for future collaborations.
- Strategized with sales team to prospect and qualify potential customers within assigned geographic territories.
Key Accounts Executive
BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 02.2024
- Streamlined internal processes for better account management, resulting in reduced response times.
- Conducted regular business reviews with key accounts to assess performance metrics and identify areas of improvement.
- Achieved revenue targets consistently through effective negotiation and contract management with key clients.
- Assisted in the onboarding process for new key accounts by providing training, support, and account setup guidance to ensure a smooth transition into our ecosystem.
- Developed customized presentations for key clients that showcased the value of our products or services in addressing their specific challenges and pain points.
- Secured new business opportunities by leveraging strong relationships within existing customer base and utilizing a consultative selling approach.
- Developed comprehensive account plans to drive long-term value for both the organization and its clients.
- Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
DISTRICT SALES MANAGER
BIOSITE MEDICAL INSTRUMENTS, INC.
07.2022 - 01.2023
- Managed change effectively during organizational restructuring or product launches, minimizing disruption on the team''s performance.
- Increased sales revenue by developing and implementing effective sales strategies for the district.
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
- Led sales meetings to communicate objectives, review progress against goals, and discuss areas for improvement.
- Developed strong partnerships with key clients, ensuring long-term business relationships and repeat sales.
- Championed a customer-first approach within the team, ensuring all representatives understood their impact on overall customer satisfaction and retention.
- Assessed competitive landscape regularly to adapt strategies accordingly and maintain a leading position in the market.
- Negotiated contracts with clients for mutual benefit while maintaining strict adherence to company policies and ethical standards.
SENIOR SALES REPRESENTATIVE
BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 07.2022
- Identified customer needs by asking appropriate, open-ended questions.
- Exceeded sales targets consistently by implementing effective sales strategies and techniques.
- Led training sessions for new team members to quickly onboard them into the sales process.
- Developed new territories for expansion, resulting in increased market share.
- Increased sales revenue by building and maintaining strong relationships with key clients.
- Developed exceptional interpersonal, speaking, and listening skills from talking with both customers and upper management.
- Mentored junior sales representatives, improving overall team performance and productivity.
- Achieved a consistent record of exceeding quotas by effectively managing time, prioritizing tasks, cultivating a vast network of contacts within the industry.
- Attained top-ranking sales performance among peers through persistence, resilience, and strong prospecting skills.
AREA SALES MANAGER
RGL BIOALLIANCE CORP
05.2019 - 07.2020
- Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
- Expanded market share through effective prospecting, lead generation, and negotiation skills.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
- Analyzed market trends and competitor activity to identify new business opportunities and areas for growth.
- Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
- Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
- Executed proven strategies to hit sales quota and help company achieve goals.
- Built lasting relationships with clients through outstanding customer service interactions.
FIELD SALES SPECIALISTS
RGL BIOALLIANCE CORP
09.2018 - 05.2019
- Led successful sales presentations and product demonstrations, showcasing value proposition to potential clients.
- Optimized territory coverage by creating targeted route plans that maximized time spent with prospects in-person visits.
- Delivered exceptional customer service, addressing client concerns promptly and professionally.
- Collaborated effectively with internal marketing teams to create compelling collateral materials for prospective clients.
- Managed sales pipeline effectively, prioritizing high-value leads to optimize conversion rates.
- Increased sales revenue by establishing and maintaining strong relationships with key clients.
- Gathered valuable feedback from clients for continuous improvement of product offerings and services.
- Developed and implemented strategic sales plans for product promotion and territory expansion.
ACCOUNT EXECUTIVE
RGL BIOALLIANCE CORP
08.2017 - 09.2018
- Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Trained junior team members on best practices for account executive responsibilities, fostering a collaborative work environment focused on continuous improvement.
- Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
- Delivered informative presentations to potential clients, showcasing the unique value of products or services offered.
- Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
- Negotiated contracts successfully, securing favorable terms for both the company and clients.
- Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
AREA MANAGER
ENDURE MEDICAL, INC
09.2015 - 08.2017
- Developed strong relationships with clients, leading to increased customer satisfaction and repeat business.
- Improved overall efficiency by identifying areas in need of improvement and implementing necessary changes.
- Coordinated with various departments to facilitate smooth communication, enhancing operational effectiveness.
- Led a team to achieve company goals and exceed targets consistently, fostering a positive work environment.
- Managed daily operations for optimal performance, ensuring timely completion of tasks and projects.
- Continuously improved operational procedures through ongoing evaluation of existing practices, incorporating feedback from team members and adopting industry best practices.
- Conducted regular performance evaluations to identify areas for improvement and develop action plans for growth.
- Developed and implemented strategies to improve customer service and increase sales.
TERRITORY MANAGER
FAS DIAGNOSTIC GROUP INC
07.2013 - 09.2015
- Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
- Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
- Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Championed new product adoption by effectively communicating its unique selling points and benefits to clients, resulting in accelerated sales growth.
- Established successful account relationships by building rapport and maintaining consistent communication.
- Attended trade shows and industry events to promote company products and services.
- Negotiated contracts skillfully, securing long-term agreements with clients that contributed significantly to revenue growth.
- Implemented successful sales strategies to drive revenue growth and exceed quarterly quotas consistently.
Chief Medical Technologist. Drug Test Analyst
ONEHEALTH MEDICAL LABORATORY INC
03.2012 - 02.2013
- Collaborated with interdisciplinary teams to improve patient care and outcomes through accurate diagnostic testing.
- Ensured data integrity through meticulous record-keeping practices, enabling accurate tracking of test results over time.
- Developed comprehensive training programs for new hires, resulting in a more skilled workforce.
- Maintained high levels of client satisfaction by addressing concerns promptly and effectively resolving any issues or discrepancies related to lab results.
- Enhanced laboratory efficiency by streamlining workflows and implementing process improvements.
Medical Technologist
JOSE REYES HOSPITAL
04.2010 - 02.2012
- Followed laboratory protocols for specimen processing, analysis, and results reporting.
- Identified patient and labeled specimens with correct information to protect patient from adverse errors.
- Analyzed laboratory findings to check accuracy of results.
- Operated, calibrated, and maintained sophisticated instruments and equipment to facilitate quality laboratory and patient care operations.
- Enhanced patient satisfaction by providing compassionate care when interacting with patients during specimen collection processes.
Assistant Chief Medical Technologist
FIRST MEDICAL TEAM HEALTHCARE SPECIALIST GROUP
04.2006 - 05.2009
- Identified areas of personnel deficiency and took necessary action for correction.
- Planned, directed, and controlled execution of administrative and compliance activities.
- Established interdepartmental partnerships by conducting joint trainings improving overall response capabilities.
- Served as a key liaison between senior leadership and frontline staff, facilitating open communication channels throughout the organization.
- Conducted regular audits of departmental records to ensure accuracy and compliance with internal policies and procedures.
Medical Technologist
ULTIMATE DIAGNOSTIC CLINIC
10.2005 - 03.2006
- Company Overview: (Formerly HN – MEDICAL SURGICAL DIAGNOSTIC CLINIC)
- (Formerly HN – MEDICAL SURGICAL DIAGNOSTIC CLINIC)
- Identified patient and labeled specimens with correct information to protect patient from adverse errors.
- Analyzed laboratory findings to check accuracy of results.
- Upheld regulatory compliance by adhering to all relevant laws, guidelines, policies, and procedures related to medical laboratory practice.
- Employed microscopic techniques to collect and study blood samples to determine number of cells, morphology, and blood group, assessing compatibility for transfusion purposes.
- Increased efficiency by troubleshooting equipment malfunctions and performing routine maintenance tasks as needed.
Education
Bachelor of Science - MEDICAL TECHNOLOGY
St. Scholastica’s College of Health Sciences
06.2000 - 04.2004
ST. MARY’S ACADEMY - undefined
ST. MARY’S ACADEMY
Palo, Leyte 06.1996 - 03.2000
Skills
Strategic leadership
Collaborative teamwork
Effective negotiation skills
Goal-oriented
Optimistic outlook
Results driven
Versatile in approach
Coaching and development
Custom
Bachelor of Science in Medical Technology, St. Scholastica’s College of Health Sciences, Tacloban City, Leyte, 06/01/00, 04/30/04, St. Mary’s Academy, Palo, Leyte, 06/01/96, 03/31/00
ACCOUNTS
- DOH MAIN
- MANILA Area
- DOH CHD1- La Union
- NORTH LUZON Area
- DOH CALABARZON
- DOH MIMAROPA
- REGION 8
- TERTIARY HOSPITALS
Personal Information
- Age: 40
- Place of Birth: Tacloban City, Leyte
- Date of Birth: 05/17/83
- Nationality: Filipino
- Marital Status: Married
- Religion: Roman Catholic
Timeline
Business Development Officer
LABASIA LABORATORY PRODUCTS CORPORATION
02.2024 - Current
DISTRICT SALES MANAGER
BIOSITE MEDICAL INSTRUMENTS, INC.
07.2022 - 01.2023
Key Accounts Executive
BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 02.2024
SENIOR SALES REPRESENTATIVE
BIOSITE MEDICAL INSTRUMENTS, INC.
02.2021 - 07.2022
AREA SALES MANAGER
RGL BIOALLIANCE CORP
05.2019 - 07.2020
FIELD SALES SPECIALISTS
RGL BIOALLIANCE CORP
09.2018 - 05.2019
ACCOUNT EXECUTIVE
RGL BIOALLIANCE CORP
08.2017 - 09.2018
AREA MANAGER
ENDURE MEDICAL, INC
09.2015 - 08.2017
TERRITORY MANAGER
FAS DIAGNOSTIC GROUP INC
07.2013 - 09.2015
Chief Medical Technologist. Drug Test Analyst
ONEHEALTH MEDICAL LABORATORY INC
03.2012 - 02.2013
Medical Technologist
JOSE REYES HOSPITAL
04.2010 - 02.2012
Assistant Chief Medical Technologist
FIRST MEDICAL TEAM HEALTHCARE SPECIALIST GROUP
04.2006 - 05.2009
Medical Technologist
ULTIMATE DIAGNOSTIC CLINIC
10.2005 - 03.2006
Bachelor of Science - MEDICAL TECHNOLOGY
St. Scholastica’s College of Health Sciences
06.2000 - 04.2004
ST. MARY’S ACADEMY - undefined
ST. MARY’S ACADEMY
06.1996 - 03.2000