Roselle Lorenzo

* Aligned organizational structure and production plan guidelines to ensure productive workflow.

* Set and enforced realistic targets for production teams to ensure programs are produced within schedule and budget.

* Manages production operations of in-house and third-party productions for the channel.

* Consultant in relation to content creation and production.

* Organized a systematic production process for content development for the channel.

* Established a budget management system for production to properly allocate items and have clear monitoring of expenses for the producers.

* Works with sales and marketing team in delivering commercially viable content for different brands.

* Developed and supervises cost efficient workflow for production.

* Collaborates with the creative team in coming up with unique yet relatable concepts.

* Negotiated deals to reduce cost of production.

* Oversees production operations of each project.

* Supervises production budget to ensure proper spending based on production plans.

* In-charge of looking for potential project partners, co-producers and clients for the company.

* Oversees marketing and distribution of films.

* Ensures hiring of qualified personnel for each project.

* Evaluates each suppliers or vendors to ensure their capabilities and commitment for each project.

* Leads the creative and production team in producing various TV programs for the channel.

* Works with various departments like sales, marketing, research, promo and other relevant teams to make sure the programs being produced are supported to gain broadcast success.

* Involved in understanding the audience's preference, their viewing habit, demographics and psychographics of the program's target market.

* Reviewed and approved scripts prior to production.

* Involved in developing promo plans for each program.

* Reviewed and approved each episode before it goes to broadcast to ensure quality of content.

* Reviewed production budget based on concept, creative brief or scripts.

* Monitored ratings and ad spots of programs as well as competing shows to ensure it is updated and follows the trends of the market.

* Hired and managed key personnel, artists, talent managers and suppliers for each project.

* Implemented and led meetings with different department heads or key personnel to make sure every aspect of the project is aligned as planned.

* In-charged of the over-all production operations of each project.

* Drafted budgets based on scripts and project requirements.

* Involved in casting suitable actors for the project.

* Ensured that all contracts and other legal documents are properly submitted as per company's requirements.

* Managed production expenses and schedule.

* Reviewed episode scripts and airing copies before broadcast.

* Worked with PR and marketing teams in relation to publicity plans of each project.

* Established production workflow and guidelines for the teams to ensure that every step of the project is organized.

* Spearheaded various projects from conceptualization to broadcast.

* Conferred with clients to discuss their options, goals and plans to come up with an effective and cost-efficient campaigns and production for their brands.

* Involved in developing branded contents for the show based on client's creative brief and target market.

* Managed production budget and schedule efficiently, resulting to savings yet delivering quality contents.

* Managed full production teams both local and international productions.

* Managed logistical support for foreign clients/teams shooting in the Philippines.

* Designed and implemented project form templates and production policies for the company.

* Was in-charge of hiring key personnel and vendors for the projects.

* Ensured that safe and suitable locations are provided according to the project requirements.

* Prepared script breakdown, shotlist and production schedule.

* Liased with local authorities in securing necessary permits and clearances for shoot.

* Prepared and disbursed payments on location.

* Served as the main point-person on the field to ensure smooth production operations.

* Produced and directed a branded program for Malaysia and Singapore.

* Supervised editing to ensure fast-paced, creative yet engaging content.

* Developed concepts both narrative and magazine formats.

* Supervised editing of programs, promo and marketing materials for the programs.

* Edited and produced teasers and trailers for the promo of the programs.

* Collaborated with the editors and directors regarding content and requirements of the channel.

* Provided video materials for the publicity of the programs.