Rizzel R. Villanueva III

As Operations Manager, I played a cross-functional role overseeing client onboarding, lead systems, outreach campaigns, and project delivery across multiple industries and international markets.

Key Responsibilities:

• Client Setup & API Integration - Oversaw client onboarding, API setup, and real-time lead delivery. Ensured all data fields were mapped and transmitted according to client requirements.
• Client Relationship Management - Managed day-to-day communication with clients, resolved inquiries efficiently, and ensured stakeholders were updated on campaign changes or operational adjustments.
• Website Compliance & QA - Ensured landing pages met both legal and client-specific requirements. Oversaw disclaimer placements, consent handling, and overall platform compliance with local laws.
• Campaign & Project Management - Supervised cross-functional team efforts to ensure all campaigns met client KPIs. Acted as the bridge between marketing, tech, and accounts to maintain quality control and responsiveness.
• Financial Oversight - Managed P&L tracking to monitor company performance. Oversaw invoicing cycles and ensured on-time client payments.
• Outreach Strategy - Built and executed outreach campaigns targeting high-value prospects across multiple countries and languages using AI tools. Generated over 60 high-quality client appointments within 12 months.
• Lead Sourcing - Identified key companies and decision-makers using tools like Anstrex, Adplexity, Google Dorking, and OSINT techniques.
• Tech & Dev Team Support - Acted as liaison to the dev team-handling minor website changes, debugging, and optimizing system performance.
• Leadbyte Management - Configured and monitored lead routing via Leadbyte. Ensured fair distribution, responder automation (email/SMS), and real-time delivery tracking.

Client Wins:

• Allianz Germany (Insurance Industry) - Led secure API integration ensuring GDPR-compliant opt-in logic for lead data. Ensured that the client will only receive the emails of a leads that has consented to being contacted via email.
• Greenstone Canada (Insurance Industry) - Main point person in client management and set up. Scaled campaign performance from 100 to 500+ leads/week through process improvements, asset compliance, and landing page adjustments. Implemented processes to ensure that all assets will be sent to the client for their approval and that only approved assets are used in marketing campaigns.
• EDF France (Solar Panel Industry) - Spearheaded API setup and lead quality analysis; implemented web and ad optimizations that significantly improved lead conversion.

• Plans, implements, and manages the right processes and practices across the company.
• This also includes performance improvement, as well as formulating strategies on more effective ways to run the operations.

• Balances day-to-day project oversight with communications between the client to ensure that the project or the deliverables are completed on time, within or beyond expectations, and according to client specifications.