Overview
Work History
Education
EXTRA-CURRICULAR ACTIVITY
Accomplishments
Timeline
Generic

Phuong Do

Overview

4
4
years of professional experience

Work History

Al Product Development Lead, Philippines Market

Trusting Social
01.2025 - Current
  • Spearheaded product development and market entry strategies for AI-powered digital identity and fraud prevention solutions in the Philippines as the first and only relocated Product Owner of Trusting Social for this new market.
  • Orchestrated a cross-functional team of 8+ account managers in the Philippines and a 20+ member development team in Vietnam (including product risk analysts, engineers, and data scientists) to identify unique market insights and fraud patterns, ensuring product-market fit and efficient delivery.
  • Achieved significant market traction, expanding the client base by over 360% from 3 clients in 2024 to 14 by May 2025.
  • Drove substantial revenue growth, with Year-to-Date revenue (May 2025) demonstrating a nearly 10x increase compared to the entire revenue of 2024.
  • Accelerated Monthly Recurring Revenue (MRR) by over 1500% from approximately $3K in December 2024 (prior to market assignment) to $50K by May 2025, with a projected MRR of $150K by September 2025.

Product Development Specialist

Trusting Social
02.2023 - 12.2024
  • Led user experience initiatives for the AI vision product suite. Enhanced user conversion rate by 30% through the launch of NFC-enabled identity verification and facial verification SDKs, which successfully enabled the opening of over 5.4 million CASA accounts and 0.5 million credit accounts in the Vietnamese market.
  • Directed the development and launch of the first biometric AI matching solution using flash technology in Vietnam, adopted by Vietnam's 10 leading banks. The innovation reduced authentication time by 40% and achieved up to 99% prevention rate against all types of identity fraud, including complex fraud using generative AI, such as deepfakes...
  • Achieved ISO 30107-3 certification from Taylorcox for anti-fraud facial biometrics (Biometric Presentation Attack Detection), making Trusting Social one of the few companies in Southeast Asia to earn this certification.

Associate Product Owner

ZaloPay
09.2022 - 12.2022
  • Led the Customer Fund Management product initiatives, focusing on streamlining fund-flow operations for ZaloPay. Successfully ensured zero fund-risk incidents, and achieved a 95% success rate in detecting and resolving fund-risk cases within the Service Level Agreement (SLA).
  • Designed and implemented automated ERP integration features, reducing manual effort and shortening the Finance and Accounting team's closing period by 80%.

Product Management Trainee

ZaloPay
06.2022 - 09.2022
  • Mastered e-wallet fund-flow dynamics and engaged in detailed data analysis to monitor over million daily financial transactions and operational metrics.

Digital Transformation Consultant

KPMG Vietnam
01.2022 - 05.2022
  • Contributed to the digital transformation of Viettel Group, Vietnam's largest telecommunications and technology enterprise, as part of a consulting team. Focused on implementing ERP systems to enhance quality management processes.
  • Spearheaded the development and execution of comprehensive user training programs, significantly enhancing user proficiency and empowering the organization to leverage the full potential of the ERP system.

Digital Transformation Consultant

FPT Information System Ltd.
07.2021 - 01.2022
  • Led end-to-end ERP projects focusing on the Supply Chain Management module, from business process analyses to deployment, ensuring alignment with client objectives and timelines.
  • Developed and executed data migration strategies using tools like LSMW, VBA, and LTMC, ensuring data integrity and accuracy during transitions from legacy systems to new ERP platforms.
  • Delivered tailored training sessions and workshops, empowering client teams to fully leverage ERP capabilities and drive sustainable growth.

Education

BBA - Logistics and Supply chain management

Foreign Trade University
04-2022

EXTRA-CURRICULAR ACTIVITY

Member - USguide

Jul 2024 - Current

  • Facilitated connections between mentors and mentees by fostering supportive relationships, enhancing educational access and opportunities for underrepresented groups pursuing higher education in the US.

Head of Strategic Planning department - International Business Club (IBC-FTU)

Oct 2018 - Oct 2020

  • Led a team of 5 to develop event content and implement comprehensive event plan including workshops, competitions, talkshows, effectively engaging +1,000 college students interested in Logistics & Supply Chain Management.

Accomplishments

  • Champion - "Login 2021" : Led a team to victory in Vietnam's first online logistics case competition, competing against 54 teams nationwide in developing a resilient supply chain network design for Smartlog.
  • 2nd runner-up of "The Boundless Actuary 2020" : Among 700 participants, led the team of 4 to develop of a bancassurance solution using financial modeling and data analysis for Prudential Vietnam.
  • Top 5 of "SCMission 2021" : Applied data analysis and business acumen to solve an ELogistics case for Shopee, standing out among over 100 teams.
  • National finalist of "Viet Nam Supply Chain Challenge 2020" : Played the role of Head of Planning, enhanced virtual company's ROI from 2% to 15% using The Fresh Connection simulation, in collaboration with VILAS (Vietnam Logistics and Aviation School).

Timeline

Al Product Development Lead, Philippines Market

Trusting Social
01.2025 - Current

Product Development Specialist

Trusting Social
02.2023 - 12.2024

Associate Product Owner

ZaloPay
09.2022 - 12.2022

Product Management Trainee

ZaloPay
06.2022 - 09.2022

Digital Transformation Consultant

KPMG Vietnam
01.2022 - 05.2022

Digital Transformation Consultant

FPT Information System Ltd.
07.2021 - 01.2022

BBA - Logistics and Supply chain management

Foreign Trade University

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Phuong Do