Open To Work
PETER U. SITCHON
DIGITAL MARKETING & SOCIAL MEDIA MANAGER
Cuyapo,Nueva Ecija
Work Preference
Summary
Passionate and results-driven Digital Marketing & Social Media Manager with a strong creative vision and a heart for authentic storytelling. Experienced in crafting meaningful content, managing online brand presence, and driving audience growth across digital platforms. Skilled in video editing, graphic design, content strategy, and data-based optimization. Adaptable, organized, and committed to delivering digital experiences that connect, inspire, and elevate brand visibility and performance.
Overview
3
3
years of professional experience
Work History
Digital Marketing & Social Media Manager
Padaba Resort
06.2025 - Current
- Develop and execute full digital marketing strategies to strengthen the resort's brand presence and drive consistent bookings.
- Create high-quality multimedia content-graphics, promotional videos, photo shoots-for social media and paid advertising.
- Manage and optimize Meta Ads to increase reach, boost engagement, and maximize return on ad spend (ROAS).
Social Media Manager (Part-Time / Freelance)
01.2025 - Current
- Managed Facebook pages, planned monthly content calendars.
- Shot and edited photo/video content for posting.
- Designed promotional graphics and marketing materials.
- Scheduled posts and handled basic community management.
- Boosted content via Meta Ads (Facebook Ads).
- Increased online engagement and brand visibility.
- Clients: Dayang Inn, KGines Builders
Tourism Staff
LGU-Cuyapo
11.2020 - 12.2021
- Monitored analytics and KPIs to improve the performance of social media campaigns and monthly reports.
- Produced multimedia content including short-form videos, posters, and promotional materials for municipal programs.
- Managed community engagement by responding to messages and comments, improving online presence and public trust.
Education
Bachelor of Science - Information and Technology
Urdaneta City University
01.2025
Calancuasan National High School - General Academic Strand
Calancuasan National High School
01.2020
Calancuasan Sur Elementary School - undefined
Calancuasan Sur Elementary School
01.2013
Skills
- Content Creation
- Paid Advertising (FB/IG/Google)
- Social Media Management
- SEO & SEM
- Analytics & Reporting
- Communication Skill
- Content Marketing
- Brand Building
- Project Management
- VN
- CapCut
- Canva
- Adobe Photoshop
- Adobe Lightroom
- Adobe Premiere Pro
- Meta Business Suit
- Buffer
- Google Workspace
Languages
English
Tagalog
Software
- VN
- CapCut
- Canva
- Adobe Photoshop
- Adobe Lightroom
- Adobe Premiere Pro
- Meta Business Suit
- Buffer
- Google Workspace
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Hobbies and Interests
- Photography
- Filmmaking
- Videography
- Cycling
- Reading
- Vlogging
- Travel
Quote
To reach somewhere you've never been, you must do something you've never done.
-Unknown
Timeline
Digital Marketing & Social Media Manager
Padaba Resort
06.2025 - Current
Social Media Manager (Part-Time / Freelance)
01.2025 - Current
Tourism Staff
LGU-Cuyapo
11.2020 - 12.2021
Calancuasan Sur Elementary School - undefined
Calancuasan Sur Elementary School
Calancuasan National High School - General Academic Strand
Calancuasan National High School
Bachelor of Science - Information and Technology
Urdaneta City University