Summary
Overview
Work History
Education
Skills
Timeline
Generic
Mikaella Beatrize B. Bouffard

Mikaella Beatrize B. Bouffard

Davao City

Summary

Results-driven Virtual Assistant with 10 years of experience in customer service, lead generation, appointment setting, email support, and CRM/database management. Skilled in automating workflows, executing outreach campaigns, and providing high-level administrative support using tools like Zoho, Zapier, LinkedIn, and Slack. Adept at handling complex client concerns, streamlining processes, and aligning with business goals. Seeking a long-term remote opportunity where I can contribute to business growth through efficient systems, proactive communication, and exceptional service delivery.

Overview

10
10
years of professional experience

Work History

Executive Assistant

24HVirtual
04.2025 - Current
  • Manage and update CRM database (Zoho) with accurate and complete lead information.
  • Conduct outbound cold calls to potential leads; handle follow-ups and appointment setting.
  • Coordinate client communication, including email outreach campaigns and follow-up texts/calls.
  • Create, launch, and monitor email marketing campaigns with strong calls to action and branding alignment.
  • Handle customer support tickets and coordinate with third-party providers (e.g., Clover) for technical issues and account reactivation.
  • Track reactivation requests and escalate unresolved matters when necessary.
  • Maintain communication logs, prepare daily/weekly performance reports, and document outreach results.
  • Review and utilize onboarding, check-in, and renewal forms to support client lifecycle processes.
  • Collaborate with leadership to align workflow tasks with monthly KPIs and business goals.
  • Assist with scheduling and preparation for 30-day, 90-day, and 1-year client check-ins and discovery calls.

Combo Virtual Assistant

LAVA PH
09.2024 - 07.2025
  • Designed, implemented, and maintained workflow automations using Zapier and Cognito Forms, streamlining internal processes, improving accuracy, and reducing manual tasks.
  • Managed and updated client and policy data across key platforms including Agency Zoom and AMS360, ensuring accuracy, consistency, and accessibility of information for the sales and support teams.
  • Coordinated schedules and appointments using Calendly, while ensuring team alignment through effective communication on Slack, Microsoft Teams, and Zoom.
  • Utilized Lightspeed to support operations, track tasks, and maintain organized records of insurance-related activities.
  • Acted as a central point of contact between internal departments and clients, providing timely support and follow-through to ensure high-quality service delivery.
  • Played a key role in process optimization and daily administrative support, contributing to operational efficiency and customer satisfaction.

Staff Service Partner

BruntWork
11.2024 - 02.2025
  • Involves outreach to potential customers through cold calling.
  • Identify and research potential Key Opinion Leaders (KOLs) in the web3 space using various online platforms.
  • Initiate contact with KOLs through social media and messaging platforms.
  • Follow a structured playbook to engage KOLs and set up meetings or telegram groups.
  • Maintain accurate records of outreach activities and results.
  • Achieve daily, weekly, and monthly outreach and meeting setup targets.
  • Collaborate with the internal team to hand off qualified KOLs for further engagement.

VA (Lead Generation Specialist)

Scale your Sales
08.2023 - 07.2024
  • Conducted targeted lead generation and outreach on LinkedIn, engaging with potential clients on behalf of multiple businesses across various industries.
  • Researched and identified ideal customer profiles (ICPs) and defined target markets for each client, tailoring outreach strategies based on industry, role, location, and business needs.
  • Built and managed custom lead lists, ensuring accuracy and relevance to each client's objectives.
  • Initiated personalized connection requests and follow-up messages, nurturing leads to support sales pipeline growth.
  • Maintained detailed records of prospect interactions and lead statuses, supporting data-driven decisions and campaign adjustments.
  • Collaborated closely with clients to align messaging and ensure brand consistency in all outreach efforts.
  • Contributed to increasing client visibility and conversions through strategic and consistent prospecting activities.

General VA and Lead Generation Specialist

WING AI
02.2023 - 08.2023
  • Conducted market research to gather relevant customer data and insights on potential consumers, enabling informed sales and marketing strategies.
  • Analyzed market trends and gaps, identifying unmet customer needs and new opportunities for business growth.
  • Created comprehensive reports on sales projections, lead performance, and areas for strategic development.
  • Managed executive and team calendars, ensuring well-coordinated schedules across meetings, tasks, and events.
  • Executed email marketing campaigns, including content setup, audience segmentation, scheduling, and performance tracking.

Appointment Setter & Lead Generation Specialist

SPLACE
09.2020 - 01.2023
  • Performed cold calling to engage potential clients, qualify leads, and schedule appointments for sales teams.
  • Utilized various tools and techniques for data scraping, building accurate and targeted prospect lists.
  • Maintained detailed lead records and consistently met KPIs for outreach and appointment setting.

Tier 2 Email CSR

Offsourcing Philippines
09.2017 - 01.2020
  • Handled escalated email support, resolving complex subscriber concerns related to billing, shipping, and product issues.
  • Curated and managed VIP SKU data in Google Sheets to support inventory tracking and marketing efforts.
  • Trained and mentored new hires, helping them adapt quickly to tools, processes, and customer service expectations.

Technical Support

IBEX Global
03.2017 - 08.2017
  • Provided step-by-step troubleshooting and installation assistance for U.S.-based TV box customers.
  • Resolved technical concerns efficiently, improving customer satisfaction and reducing repeat support calls.
  • Educated users on product features and optimal usage to enhance overall customer experience.

Customer Support

VXI Global Holdings, B.V.
09.2015 - 02.2017
  • Supported a major U.S. telecommunications company by handling billing, technical, sales, and retention concerns in one call resolution.
  • Navigated multiple systems simultaneously to resolve customer issues accurately and quickly.
  • Contributed to customer retention by providing knowledgeable, empathetic, and solution-oriented service.

Education

Bachelor - Business Management

Ateneo de Davao University
Davao City, PH
01.2013

Skills

  • Calendar and email management
  • Scheduling and coordination
  • CRM and project management
  • Lead generation and outreach
  • Data scraping and research
  • Cold calling and appointment setting
  • Email marketing and customer service
  • Technical support and troubleshooting
  • Billing and sales retention
  • Workflow automation and reporting
  • Data analysis and graphic design
  • Branding and detail orientation
  • Analytical thinking and communication skills
  • Multitasking and time management
  • Process optimization and workflow development
  • Team collaboration and client engagement

Timeline

Executive Assistant

24HVirtual
04.2025 - Current

Staff Service Partner

BruntWork
11.2024 - 02.2025

Combo Virtual Assistant

LAVA PH
09.2024 - 07.2025

VA (Lead Generation Specialist)

Scale your Sales
08.2023 - 07.2024

General VA and Lead Generation Specialist

WING AI
02.2023 - 08.2023

Appointment Setter & Lead Generation Specialist

SPLACE
09.2020 - 01.2023

Tier 2 Email CSR

Offsourcing Philippines
09.2017 - 01.2020

Technical Support

IBEX Global
03.2017 - 08.2017

Customer Support

VXI Global Holdings, B.V.
09.2015 - 02.2017

Bachelor - Business Management

Ateneo de Davao University

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Mikaella Beatrize B. Bouffard