Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
Miguel Antonio Ordoñez

Miguel Antonio Ordoñez

Writer | Web Content Manager | Lead Generation Specialist | Digital Strategist
Metro Manila

Summary

A dynamic and innovative content writer and web content manager with a proven track record of creating compelling and engaging content across various digital platforms.


Possessing excellent research, writing, and editing skills, I specialize in crafting informative and SEO-optimized content that drives traffic and enhances user engagement.


With a keen eye for detail and a deep understanding of digital marketing strategies, I excel in managing web content to align with brand objectives and audience needs.


My ability to adapt to evolving trends and collaborate effectively with cross-functional teams makes me an asset in any fast-paced, creative environment.


Committed to delivering high-quality content, I am poised to contribute to the success of a forward-thinking organization.

Overview

15
15
years of professional experience
4
4
years of post-secondary education

Work History

Staff Writer

BE Publishing, Inc.
04.2023 - Current
  • Consistently composed and published 17 articles weekly, demonstrating strong time management and productivity.
  • Specialized in niche areas of prizefighting and martial arts, contributing to industry-leading platform, BloodyElbow.com.
  • Ensured high-quality, engaging content that adhered to editorial standards of BE Publishing, Inc., enhancing reader engagement and site traffic.
  • Conducted in-depth research and reporting on latest developments in prizefighting and martial arts, providing readers with timely and informative content.
  • Collaborated effectively with editorial teams to brainstorm, plan, and execute content strategies that align with publication objectives.


Writer

Yuqo
07.2017 - Current
  • Wrote feature articles and reviews covering a wide range of topics related to cannabis, showcasing versatility and depth in content creation.
  • Developed and demonstrated expertise in the cannabis sector, contributing to authoritative and informative pieces that cater to a niche audience.
  • Regular contributor to prominent cannabis-focused websites including Zamnesia, Royal Queen Seeds, and Cannaconnection, expanding reach and visibility in the industry.
  • Crafted engaging and informative articles that resonated with readers, driving increased traffic and reader engagement for the respective platforms.
  • Conducted thorough research to stay abreast of the latest developments in the cannabis industry, ensuring content is current, factual, and insightful.

Staff Writer (BloodyElbow.com)

Vox Media, Inc.
01.2016 - 03.2023
  • Successfully delivered 15 articles each week, showcasing a strong commitment to productivity and consistency in content creation
  • Specialized in generating news reports and post-fight analyses, demonstrating expertise in the field of combat sports
  • Maintained high standards of journalistic integrity and accuracy, ensuring all articles were informative, well-researched, and fact-checked
  • Contributed significantly to reader engagement and website traffic through compelling and insightful content, enhancing BloodyElbow.com's reputation as a leading combat sports news source
  • Worked collaboratively with the editorial team to brainstorm, plan, and execute content strategies, ensuring alignment with the overall goals and vision of SB Nation.

Newsletter Writer/Analyst (Inside MMA)

Inside.com
11.2019 - 02.2021
  • Wrote two weekly issues comprised of ten stories for Inside MMA
  • Broke down and analyzed top news headlines in mixed martial arts.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Completed thorough research into assigned topics.

Brand Editor - Health

Newsweek Amplify
06.2020 - 10.2020
  • Cultivated Newsweek AMPLIFY's health brand through content marketing initiatives
  • Managed and published the content of two staff writers.
  • Determined readiness of written pieces, made changes, and approved final versions for publication.
  • Conducted market research on the latest trends surrounding everything health-related.

Combat Sports Editor

ABS-CBN Corporation
09.2014 - 04.2016
  • Managed the combat sports section of ABS-CBN Sports, the official sports website of ABS-CBN Corporation.
  • Revitalized community sports coverage by increasing assignments and revamping quality standards.
  • Delivered authoritative sports coverage with careful attention to game facts, stats and predictions.
  • Created feature articles comprised of fight breakdowns and exclusive interviews with athletes.
  • Managed two contributing writers and photographers.

Digital Strategist

ABS-CBN Corporation
04.2013 - 08.2014
  • Participated in digital promotional strategic planning.
  • Conducted research and presented analysis for project/s, including needs analysis, opportunity studies, functionality, design management, evolutionary research, monetization, and timeline.
  • Identified clients’ needs and market opportunities with a multi-disciplinary approach to address them.
  • Developed digital promotional concepts, prototypes, and execution plans that:

- addressed clients’ needs

- exploited market opportunities

- utilized up-to-date and technical functionalities and

usability

- maintained sound aesthetic design

- met budget and timeline requirements

  • Recommended and presented digital promotional strategies and concepts to clients.
  • Ensured that digital promotions deliverables are completed in coordination with a team of interface and media designers.
  • Complied with project requirements and quality standards, including budget and timeframe.

New Media Editor

Solar Television Network
08.2012 - 04.2013
  • Managed combat sports content for the company's sports news website, Solar Sports Desk.
  • Researched and wrote up to the minute news articles.
  • Wrote weekly features and editorials.
  • Evaluated and selected scenes for pacing, entertainment value, and continuity, trim shots and edit content.
  • Managed live twitter updates during boxing or MMA fights.
  • Handled content from two independent contributors

Writer/Producer

Solar Entertainment Corporation
06.2009 - 08.2012
  • Developed scripts used by voice over talents for television plugs aired during live PPV broadcasts of Manny Pacquiao fights.
  • Produced television plugs for Brand Development and Marketing purposes.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.

Education

Bachelor of Arts - Mass Media

De La Salle University
Manila
09.2004 - 06.2008

High School Diploma -

De La Salle Santiago-Zobel
Muntinlupa City
06.1991 - 03.2004

Skills

Content Development & Managementundefined

Accomplishments

  • Ultimate Knockout Challenge 21 Winner - Achieved a 2-0 amateur mixed martial arts record with a victory via unanimous decision at the Ultimate Knockout Challenge (UKC) 21 event., 05/25/2019, Elorde Sports Complex, Sucat, Parañaque, Philippines
  • National Level 1 Coach - Philippine Mixed Martial Arts Federation, Awarded Level 1 national coaching certification by the International Mixed Martial Arts Federation (IMMAF)., 01/20/2019
  • Ultimate Knockout Challenge 20 Winner - Triumphed in my amateur mixed martial arts debut with a second-round rear-naked choke submission at the Ultimate Knockout Challenge (UKC) 20 event., 06/02/2018, Elorde Sports Complex, Sucat, Parañaque, Philippines


Timeline

Staff Writer

BE Publishing, Inc.
04.2023 - Current

Brand Editor - Health

Newsweek Amplify
06.2020 - 10.2020

Newsletter Writer/Analyst (Inside MMA)

Inside.com
11.2019 - 02.2021

Writer

Yuqo
07.2017 - Current

Staff Writer (BloodyElbow.com)

Vox Media, Inc.
01.2016 - 03.2023

Combat Sports Editor

ABS-CBN Corporation
09.2014 - 04.2016

Digital Strategist

ABS-CBN Corporation
04.2013 - 08.2014

New Media Editor

Solar Television Network
08.2012 - 04.2013

Writer/Producer

Solar Entertainment Corporation
06.2009 - 08.2012

Bachelor of Arts - Mass Media

De La Salle University
09.2004 - 06.2008

High School Diploma -

De La Salle Santiago-Zobel
06.1991 - 03.2004
Miguel Antonio OrdoñezWriter | Web Content Manager | Lead Generation Specialist | Digital Strategist