Summary
Overview
Work History
Education
Certification
Graduation date
Projects
Accomplishments
Timeline
AssistantManager
MARY NICOLE GANIBO

MARY NICOLE GANIBO

MARKETING PROFESSIONAL
Biñan

Summary

Equipped with strong problem-solving abilities, collaboration skills, and willingness to learn. Committed to driving team success and delivering results efficiently. Eager to take on new challenges and advance organizational goals with dedication and enthusiasm.

Overview

1
1
year of professional experience
4
4
years of post-secondary education
1
1
Certification

Work History

Social Media Marketer

Skin21 by SkiN Rx Dermatology
06.2024 - Current
  • Increased brand visibility by creating and implementing targeted social media campaigns.
  • Consistently producing and editing visual content, including posters, and videos, for daily publication on Facebook, Instagram, and TikTok.

MARKETING ASSOCIATE

I-FOODS GROUP INC.
05.2023 - 06.2024
  • Developed pre-season marketing plans to support brand and store product strategies.
  • Worked closely with product development teams to create and maintain marketing materials for the operation.
  • Coordinated the creation of art with graphic artists for effective marketing collaterals and digital content, while also crafting engaging online copy.
  • Conceptualized video content and actively participated in both filming and editing processes using Canva.
  • Managed social media projects that built a target customer base and acquired new traffic, utilizing Meta Business Suite functions for optimization.
  • Collaborated with cross-functional teams, including Operations, R&D, and Purchasing, to develop and implement marketing strategies for the managed stores, encompassing a total of four brands.
  • Generated support for the implementation of marketing plans and monthly promotional activities.
  • Updated product listings, descriptions, and SKUs in Shopify, Lazada, and coordinated with third-party online shops like Robinson's mall dash.
  • Reached out to industry influencers through product seeding in order to increase brand awareness and engagement.
  • Enhanced customer loyalty and satisfaction by promptly addressing inquiries and resolving issues on social media platforms.
  • Managed paid advertising campaigns ensuring they remained within the allocated budget.
  • Created customized marketing materials, both offline and online, that increased brand awareness and contributed to sales.
  • Co-hosted store opening events with international business partner as guest.
  • Maximized sales and marketing efforts by disseminating partnership proposals to prospective clients and resellers.

MARKETING INTERNSHIP

BACKBONE CREATIVES DIGITAL MARKETING SERVICES
05.2024 - 06.2022
  • Handled the business' Pinterest and Instagram accounts alternatively
  • Conducted weekly analytics reports
  • Created daily content to boost posts and increase audience reach
  • Produced standard graphic design and video reels for posting.

CONTENT WRITER (PART-TIME)

GENESIS OUTSOURCING COMPANY
- 05.2022
  • Wrote instructional articles for a website covering various subjects and topics such as home repair, gardening, and lifestyle
  • Completed commission-based tasks before the set deadline
  • Followed the rules of writing and utilized proper formatting in accordance with the clients' requests.

Education

Bachelor Of Science In Business Administration - Marketing Management

Polytechnic University of The Philippines
Sta. Mesa, Manila
06.2018 - 05.2022

Certification

Career Service Professional Eligibility

Graduation date

11/2022

Projects

Forthcoming: Into The Strange Multiverse of Digitalized Marketing (Webinar): 04/2022 - 07/2022

AWAKE: Societal Advocacy for Unfolding Environmental Challenges - Film Showing in Partnership with DENR: 09/11/2021

Accomplishments

Graduate Magna Cum Laude

GWA: 1.31

Timeline

Social Media Marketer

Skin21 by SkiN Rx Dermatology
06.2024 - Current

MARKETING INTERNSHIP

BACKBONE CREATIVES DIGITAL MARKETING SERVICES
05.2024 - 06.2022

MARKETING ASSOCIATE

I-FOODS GROUP INC.
05.2023 - 06.2024

Bachelor Of Science In Business Administration - Marketing Management

Polytechnic University of The Philippines
06.2018 - 05.2022

CONTENT WRITER (PART-TIME)

GENESIS OUTSOURCING COMPANY
- 05.2022

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