Martin Nicolo De Los Angeles

• I have assisted foreign companies in establishing their operations in the Philippines, providing expertise in business development, government relations, and crisis management
• Additionally, I have worked with publicly listed companies in managing various PR crises, leveraging my skills in political public relations, media, and social media
• In 2022, I had the opportunity to lead the social media strategy of a presidential candidate and several national and local candidates, making a significant impact on their campaigns
• My work involves utilizing my expertise in business development, government relations, and media management to provide customized solutions for my clients.

A local real estate company owned by a Korean American with a 1,000-home low-cost subdivision in San Mateo, Rizal.

As President, I was responsible for overseeing the company's general management, problem-solving, new business opportunities, and marketing efforts. In addition, I managed the subsidiary Dream Homes Subdivision, which involved coordinating with the Home Development Mutual Fund (Pagibig) for development loans and finding new properties for expansion.

During my tenure, I was able to save the company from foreclosure with Pagibig by fully settling the original 27 million development loan (DDLP) and the 32 million buyback obligation. I also negotiated and settled all pending BIR obligations regarding the properties, clearing out all outstanding financial and technical liabilities.

In addition to these accomplishments, I hired new staff to manage the development and village association, oversaw marketing efforts and construction, and handled all purchasing requirements.

My experience as President at Archinet International demonstrates my expertise in problem-solving, financial management, and business development, making me a valuable asset to any organization seeking these skills.

A leading European theming company with a presence in Germany, Romania, Dubai, and the Philippines.

Key Achievements:

• Successfully established the corporation in the Philippines, including setting up the factory and hiring staff for local and international projects.
• Completed all necessary registrations and permit processing with the Securities and Exchange Commission and Philippine Economic Zone Authority, securing tax-free incentives for the company.
• Deployed 100 skilled workers for the company’s international projects in Dubai, Romania, and China.
• Established a technical department with 15 Architects and 5 Engineers to draft workshop drawings for factories in multiple countries.
• Streamlined purchasing requests, hiring, and budget processes for increased efficiency and productivity.
• Created back-end support services for the company's global operations in recruitment, IT, travel, and technical design.
• Successfully managed pre-opening needs for the factory, including negotiating the lease, overseeing renovation, and purchasing equipment.
• Produced and exported sculptures and other themed elements to major clients such as Disney Paris, Sea Life Busan, Ferrari World, IMG World of Adventure, and Parque Warner Madrid.
• Secured two significant projects in Asia for the company.

In this role, I demonstrated my expertise in general management, problem-solving, new business opportunities, and marketing, achieving positive outcomes for the company and contributing to its success.

A local real estate company owned by a Korean American with a 150 Room Serviced Residences/Hotel and a 1,000-home low-cost subdivision in San Mateo, Rizal.

• Led General Management, Problem Solving, New Business Opportunities, and Marketing efforts
• Oversaw two subsidiaries, Greenstone Serviced Residences Makati and Dream Homes Subdivision

Greenstone Serviced Residences Makati – General Manager

• Successfully set up a serviced apartment/hotel, instead of leasing out units the traditional way, and marketed it online daily
• Expanded the operation to 79 units, 50 staff, and 2 restaurants, achieving 90% occupancy rate on weekdays and 75% on weekends
• Crafted the company HR policies and liaised with various government agencies

Dream Homes Subdivision – VP of Marketing and Operations

• Helped to save the company from foreclosure with Pagibig, reducing tax liability from 10 million to 1.2 million over six months and resolving labor problems with construction workers
• Oversaw marketing efforts and coordinated with Pagibig regarding development loans and finding/negotiating new properties for expansion

Relocation of LNG Terminal and Combined Cycle Power Plant – Secured MOA with DOE and coordinated with DOE and PNOC to secure necessary permits, as well as assisted engineers with ongoing feasibility study

A US-based company in the renewable energy sector (Solar, Hydro, Biomass).

Work: Local Funding & Marketing

• Successfully introduced the company to the Managing Director of Fortman Cline, an investment advisory firm, resulting in the creation of a fund to invest in renewables.
• Developed and implemented a marketing strategy for the company's MiniHydro (2MW and below) products, resulting in successful meetings with the Office of Secretary Francis Pangilinan and the National Irrigation Authority to explore the potential roll-out of sister company NATEL ENERGY's hydro turbine.
• Facilitated a partnership opportunity with PNOC AFC, introducing the company to the President, Mr. Carlos Gatmaitan, and exploring potential opportunities such as the bidding for the MUNOZ Project.

• Spearheaded the growth of the security agency to employ 500 guards across the country and service clients such as Australian International School, Makati Sports
• Club, Duty Free Cebu, Pagibig Cebu, Gaisano Malls, Napocor, APO Cement, among others
• Established and maintained relationships with clients, providing top-notch security services and ensuring high client satisfaction
• Continuously improved the agency's performance by implementing rigorous training programs for security guards, implementing new technologies, and updating standard operating procedures.

• Acquired, developed, and grew a security agency from 100 to 500 guards based in Cagayan de Oro, Philippines
• Successfully sold the agency to provide funding and focus on other ventures
• Secured and managed high-profile clients, including Postal Savings Bank, Nestle, Philippine Airlines, and Robinsons mall, among others, across multiple locations and regions.

• Led the operations of the daily national tabloids Remate and Kabayan, ensuring high-quality content and effective distribution to a broad audience
• Developed and implemented new sections, bringing on board renowned columnists and writers to enhance the publications' reputation and readership
• Spearheaded promotions and marketing initiatives to increase circulation and profitability, resulting in increased revenue and wider distribution
• Successfully managed finances and expenses, ensuring profitability and financial stability of the publications
• Negotiated and brokered the sale of the publications to a major media company, resulting in a lucrative acquisition deal.