7A Diamond Circle Street, Banilad, Cebu City,,Cebu
Summary
Real estate and customer management professional, with over 20 years work experience in airline operations, banking, leasing and property management. Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.
Overview
50
50
years of professional experience
7
7
years of post-secondary education
Work History
President and CEO
Ibuild Property Management Services Corp
Cebu City, Cebu
07.2014 - Current
Specializes in Leasing and Marketing of commercial spaces, Real Estate Development, Marketing and Property Management
Liaised between clients and vendors and maintained effective lines of communication.
Initiated operational improvements using lean methodologies to drive efficiency and reduce costs.
Developed and implemented new strategies and policies to establish long-term business objectives and provide strong and sustainable organizational leadership.
Spearheaded cross-functional initiatives across departments to achieve business goals for bottom-line profits.
Identified and recommended changes to existing processes of clients to improve accuracy, efficiency and quality service.
Owners Representative, Project Consultant
AppleOne Mactan Inc, The Sheraton Cebu Mactan Resort
Cebu City
02.2016 - 03.2019
Relationship and Business Development of the Sheraton Cebu Mactan Resort the Residences.
Maintained high performing team and served as project's advocate.
Collaborated with team members to achieve target results.
Created plans and communicated deadlines to complete projects on time.
Leasing Consultant
Elin Land Development Corporation
12.2014 - 12.2018
Concept design and Tenant mix master plan of the proposed two story commercial building
Marketing of leasable spaces including management and administration of start‐up personnel for NORTH DRIVE CENTER CEBU.
Liaised between property owners and tenants about expectations, paperwork, payments and other logistics.
Maintained long-term relationships with property owners and other professionals to deliver best-in-class leasing consultation.
Leasing Consultant
BF Access Management Ventures Inc
08.2015 - 11.2015
Retail planning and lease marketing of a mixed use commercial development.
Conducted property showings to highlight features, answer questions and redirect concerns to close contracts.
Liaised between property owners and tenants about expectations, paperwork, payments and other logistics.
Held high approval rating and maintained customer loyalty with top-notch service.
Assisted prospective tenants in paperwork completion and other logistics to facilitate smooth move-in processes.
Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
Leasing Consultant
Wide Gains Property Holdings Inc
05.2015 - 09.2015
Lease Marketing and Tenant mix master plan of a commercial development for Meerea High Street.
Leasing Consultant
Gaisano Grand Group of Companies
03.2005 - 04.2014
Marketed diverse properties to prospective clients and consistently exceeded target closing rates.
Retail planning and tenant mix of malls, directed new expansions and tenant relations.
Verified tenant incomes and other information before accepting lease applications.Inspected properties before and after new tenant move-ins to schedule maintenance, cleaners and other services.
Distributed and followed up on tenant renewal notices.
Helped clients find leases to suit needs such as handicapped access, pet-friendly locations and one-story configurations.
Resolved conflicts between tenants regarding noise, encroachments and parking.
Responded to requests and scheduled appointments for property showings.
Contracted maintenance workers based on tenant needs and acted quickly to maintain tenant satisfaction during emergency situations.
Maintained long-term relationships with property owners and other professionals to deliver best-in-class leasing consultation.
Conducted property showings to highlight features, answer questions and redirect concerns to close contracts.
Marketing Consultant
Land Caster Estate Ventures Inc.
01.2010 - 12.2013
Spearheaded Sales and marketing of Land Caster Estate Venture Inc
Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters.
Directed marketing plans for client, proactively servicing needs, maintaining satisfaction and consistently achieving profit goals.
Achieved client vision and marketing objectives by collaborating with various departments.
Conducted market research and reported on clients' competition.
Consulted with clients on business issues and developed innovative proposals.
Managed annual marketing budgets for the client.
Consulted with clients on business issues and developed innovative, high-impact proposals.
Forecasted marketing trends based on previous data to adjust campaigns and maximize sales.
Mentored and guided executive team during business development decision-making to optimize profitability, marketing strategy and communications planning.
Leasing Consultant
A. Lim Development Corporation
09.2010 - 11.2013
Leasing, Marketing and Administration of A.Lim Development Corporation projects.
Maintained long-term relationships with property owners and other professionals to deliver best-in-class leasing consultation.
Held high approval rating and maintained customer loyalty with top-notch service.
Station Manager
Visayas Airport Services Corporation, VASCOR
04.2006 - 05.2008
Manages the airport operations for 8 international carriers under a handling contract
Ensures service level expectations met with exceptional customer service.
Carried out day-to-day duties accurately and efficiently.
Prepared variety of different written communications, reports and documents.
Participated in team-building activities to enhance working relationships.
Worked with customers to understand needs and provide excellent service.
Collaborated with team members to achieve target results.
Used coordination and planning skills to achieve results according to schedule.
Leasing Consultant
Banilad Town Center, BTC, Banilad
03.2004 - 09.2004
Lease Marketing and Administration
Oversaw monthly collections and maintained high payment rates by building positive relationships with tenants.
Verified tenant incomes and other information before accepting lease applications.
Liaised between property owners and tenants about expectations, paperwork, payments and other logistics.
Conducted property showings to highlight features, answer questions and redirect concerns to close contracts.
Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
Assisted prospective tenants in paperwork completion and other logistics to facilitate smooth move-in processes.
Senior Leasing Manager
Shopping Center Management Corp
Cebu
08.2001 - 04.2004
Sourced new tenant concepts for SM City Cebu; Tenant Management and Contract Administration
Responsible for meeting income targets to sustain mall operations
Created and submitted daily reports on leasing activities.
Assessed property, compiled information and wrote reports regarding findings for submission to director.
Worked with property managers to maintain market readiness and facilitate smooth transitions.
Oversaw monthly collections and maintained high payment rates by building positive relationships with tenants.
Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
Trained leasing professionals on regulatory requirements, company policies and office procedures.
Monitored performance of individual leasing agents and coached on successful strategies.
Marketing Manager / P.R.O Officer
Keppel Bank Philippines
05.2000 - 04.2001
Solicit high cost, low cost investments and loans for Keppel Bank (Cebu Business Park Branch
Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
Maintained documentation, detailing assignments, in-progress work and completed project milestones.
Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets and sales plans for business segments.
Generated reports detailing campaign performance, customer engagement and engagement trends.
Customer Relations Officer
Philippine Airlines Mactan, PAL Mactan
06.1996 - 03.1999
Frontline management – responsible for resolving problems from flight disruptions, customer complaints, and over booking, denied boarding, and other aspects of service recovery to achieve customer satisfaction
Maintained the highest standards of customer service with emphasis on customer satisfaction levels and prompt resolution to customer problems/concerns.
Flight Attendant
Philippine Airlines
05.1987 - 05.1996
Provides customer in‐flight services
Anticipated passenger needs and ensures best value added service with safety as a priority in-flight
Verified aircraft and passenger compliance with policies, regulations and safety guidance.
Answered passenger questions and provided solutions to issues arising during flights.
Facilitated communication between flight deck and cabin crew prior to and during flights to promote smooth operations.
Ensured safety and comfort of customers onboard aircraft.
Education
Master of Arts - Management, Real Estate Management
University of San Jose Recoletos
12.2016 - 12.2019
Bachelor of Arts (B.A - English Language and Literature
Misamis University
06.1982 - 09.1986
Skills
Customer Managementundefined
Affiliations
FASAP – Flight Attendants and Stewards Association of the Philippines ‐ Member
MAOC – Mactan Airline Officers Council ‐ Member Rotary Club of Metro Bogo ‐ Rotarian
Alay Sa Diyos Community ‐ Member
PAREB‐CEREB ‐ 2018 –PRO and Ms. PAREB
Chairman, Cebu Real Estate Expo 2019 – PRO
Chairman, Ways and Means Committee MMREM Class 2019 ‐ President, Titans Group
6
Timeline
Master of Arts - Management, Real Estate Management
University of San Jose Recoletos
12.2016 - 12.2019
Owners Representative, Project Consultant
AppleOne Mactan Inc, The Sheraton Cebu Mactan Resort
02.2016 - 03.2019
Leasing Consultant
BF Access Management Ventures Inc
08.2015 - 11.2015
Leasing Consultant
Wide Gains Property Holdings Inc
05.2015 - 09.2015
Leasing Consultant
Elin Land Development Corporation
12.2014 - 12.2018
President and CEO
Ibuild Property Management Services Corp
07.2014 - Current
Leasing Consultant
A. Lim Development Corporation
09.2010 - 11.2013
Marketing Consultant
Land Caster Estate Ventures Inc.
01.2010 - 12.2013
Station Manager
Visayas Airport Services Corporation, VASCOR
04.2006 - 05.2008
Leasing Consultant
Gaisano Grand Group of Companies
03.2005 - 04.2014
Leasing Consultant
Banilad Town Center, BTC, Banilad
03.2004 - 09.2004
Senior Leasing Manager
Shopping Center Management Corp
08.2001 - 04.2004
Marketing Manager / P.R.O Officer
Keppel Bank Philippines
05.2000 - 04.2001
Customer Relations Officer
Philippine Airlines Mactan, PAL Mactan
06.1996 - 03.1999
Flight Attendant
Philippine Airlines
05.1987 - 05.1996
Bachelor of Arts (B.A - English Language and Literature
Misamis University
06.1982 - 09.1986
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