Maria Lourdes Clavo De Comer
Summary
Dynamic admin, media and digital manager with a proven track record at Toolbox Creatives Designs Inc. Skilled in campaign management and budget strategy, I excel in developing impactful marketing strategies and fostering client relationships. Adept at problem-solving and data analysis, I drive results through innovative solutions and effective team collaboration.
Overview
14
14
years of professional experience
Work History
MEDIA & DIGITAL MANAGER
Toolbox Creatives Designs Inc
01.2013 - Current
- Develop, implement, and manage media and marketing strategies, ATL, BTL and Digital
- Develop and maintain online / digital presence
- Manage relationships with media stations and suppliers
- Develop creative content together with the creative team, for advertising campaigns, and other digital media
- Develop and manage budgets for advertising campaigns
- Monitor and analyze the effectiveness of campaigns and adjust strategies as needed
- Research and identify new opportunities for media exposure
ADMIN MANAGER
Toolbox Creatives Designs Inc
01.2011 - Current
- Reports to the President/Operations Director of the company
- Maintains administrative staff by recruiting, selecting, orienting, and training employees; maintaining a safe and secure work environment; developing personal growth opportunities
- In-charge with monthly payrolls to all employees
- Overall leader to staff results by communicating job expectations; planning, monitoring, and appraising job results; coaching, counseling, and disciplining employees; initiating, coordinating, and enforcing systems, policies, and procedures
- Provides supplies by identifying needs for reception, switchboard, mailroom, establishing policies, procedures, and work schedules
- Provides communication systems by identifying needs; evaluating options; maintaining equipment; approving invoices
- Achieves financial objectives by anticipating requirements; submitting information for budget preparation; scheduling expenditures; monitoring costs; analyzing variances
- Ensured smooth daily operations with timely completion of all essential administrative tasks and responsibilities
- Engage in assigned special projects, from initial planning to actual implementation, including monitoring of accomplishments and manpower activities
Education
BBA - Advertising And Public Relations
Polytechnic University of The Philippines
Sta Mesa, Manila05-2010
Skills
- Client Management
- Project Management
- Campaign Management
- Media and Digital planning
- Problem Solving
- Data Analysis
- Leadership & Collaboration
- Communication and writing skills
- Budget Strategy
Additional Information
Facebook, Instagram, TikTok
Facebook Insights/Meta Ads Manager
Instagram Insights
TikTok Insight
Timeline
MEDIA & DIGITAL MANAGER
Toolbox Creatives Designs Inc
01.2013 - Current
ADMIN MANAGER
Toolbox Creatives Designs Inc
01.2011 - Current
BBA - Advertising And Public Relations
Polytechnic University of The Philippines
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