MARIA CECILIA U. LARDIZABAL
49 Scout Madrinan, Brgy. South Triangle, Quezon City
Summary
Dynamic and results-driven Communications Strategist and Media Specialist with over 25 years of experience in broadcast journalism, public relations, and political communications. Adept at shaping public narratives, strengthening media presence, and leading high-impact communication campaigns. Skilled in crisis communication, media training, stakeholder engagement, and storytelling that resonates with diverse audiences.
Overview
32
32
years of professional experience
1
1
Certification
Work History
Communications Head
Office of Senator Sherwin Gatchalian
11.2019 - Current
- Designs a comprehensive communication strategy that significantly boosts the Senator’s media visibility and public engagement
- Generates extensive media coverage through newsworthy press releases, statements, and interviews
- Simplifies complex technical issues into accessible, people-centered stories for broadcast and tabloid media
- Provides the Senator with strategic media coaching to confidently navigate difficult interviews
- Assists in strengthening ties with journalists, fostering stronger media relations and trust
OIC for Broadcast Media Service
Public Relations Information Bureau (PRIB), Senate of the Philippines
11.2018 - 10.2019
- Led the broadcast media team in managing Senate news coverage and crafting official communication outputs
Senior Desk Editor / Senior Correspondent
CNN Philippines
09.2013 - 11.2018
- Produced and managed breaking news coverage for national and international events
- Delivered in-depth reporting and analysis that contributed to the network’s credibility and reach
Freelance Journalist
AP TV, Reuters, Al Jazeera
02.2010 - 09.2018
- Covered major Philippine and regional events for international media outlets
Public Relations Consultant
Sagittarius Mines
01.2012 - 08.2013
Radio Anchor
Radyo Inquirer DZIQ
03.2010 - 08.2013
Lecturer
De La Salle University–Dasmariñas, Cavite
06.2010 - 10.2011
Reporter / Anchor
ABS-CBN Broadcasting Corporation
07.2004 - 02.2010
Reporter / Anchor
Associated Broadcasting Corporation (ABC 5, now TV5)
04.1998 - 07.2004
Anchor
Sky News Baguio (ABS-CBN Baguio)
01.1995 - 04.1998
FM Radio Announcer
Nation Broadcasting Corporation
04.1993 - 06.1995
Education
MA - Journalism
University of the Philippines
01.2000
BA - Broadcasting
Centro Escolar University
01.1993
Skills
- Professional Hosting & Motivational Speaking – Engages diverse audiences, manages live events, and delivers inspiring talks
- Voice-Over Talent – Performs for AVPs, TV/radio commercials, and major events
- Media Training Resource Person – Coaches communication officers, students, and practitioners on media handling, crisis communication, and message development
Certification
Civil Service Eligible
Training
- ILO Full Scholarship – Communicating Freedom of Association & Collective Bargaining Rights, Turin, Italy (2015)
- Tourism & Agriculture Media Training – Beijing, China (2016)
Timeline
Communications Head
Office of Senator Sherwin Gatchalian
11.2019 - Current
OIC for Broadcast Media Service
Public Relations Information Bureau (PRIB), Senate of the Philippines
11.2018 - 10.2019
Senior Desk Editor / Senior Correspondent
CNN Philippines
09.2013 - 11.2018
Public Relations Consultant
Sagittarius Mines
01.2012 - 08.2013
Lecturer
De La Salle University–Dasmariñas, Cavite
06.2010 - 10.2011
Radio Anchor
Radyo Inquirer DZIQ
03.2010 - 08.2013
Freelance Journalist
AP TV, Reuters, Al Jazeera
02.2010 - 09.2018
Reporter / Anchor
ABS-CBN Broadcasting Corporation
07.2004 - 02.2010
Reporter / Anchor
Associated Broadcasting Corporation (ABC 5, now TV5)
04.1998 - 07.2004
Anchor
Sky News Baguio (ABS-CBN Baguio)
01.1995 - 04.1998
FM Radio Announcer
Nation Broadcasting Corporation
04.1993 - 06.1995
BA - Broadcasting
Centro Escolar University
MA - Journalism
University of the Philippines
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