Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
Generic
Ma. Cecilia Amarille

Ma. Cecilia Amarille

Associate Manager
Imus

Summary

Experienced Associate Manager and Team Lead with 15+ years in the outsourcing/offshoring industry (BPO). Skilled in Customer Service, Team Management, Project Execution/Management, Risk Handling, Sales, Technical Support, Client Delivery, and Process Improvement. Proven track record in leading support teams and driving service excellence.

Overview

19
19
years of professional experience

Work History

Associate Manager

DataFlow Verification Services, Ltd
04.2019 - 06.2025

Company Overview: DataFlow is a global leader in Primary Source Verification (PSV) for professional and educational credentials, primarily serving clients in healthcare and government sectors across the Middle East and Asia. DataFlow verifies educational, employment, and licensing credentials directly with issuing authorities to ensure authenticity, compliance, and industry standards.

  • Customer Service: First Team Lead hired for the Philippine team; led 10 associates and improved Customer Satisfaction Score from 65% to 92%, sustaining it at 95%+ through coaching and performance monitoring.
  • Operations (Client Delivery): Promoted to Associate Manager, overseeing end-to-end document verification and Final Quality Check; increased on-time delivery from 76% to 95% and reduced error rates from 10% to 3%. Managed 8 Final Quality associates and worked cross-functionally to meet client delivery KPIs.
  • Project Management: Drove process improvements with teams in India, the UAE, and MENA regions for core clients and led the rollout of a customized chatbot solution that improved customer query handling and significantly reduced ticket backlog.


Customer Service Team Lead

Opsify
11.2018 - 04.2019
  • Led a customer service team for the Bouqs flower delivery project, ensuring consistent performance and client satisfaction.
  • Increased sales performance from 60% to 80% by coaching and streamlining internal processes.
  • Maintained high Net Promoter Score (NPS) metrics and supervised back-office operations to ensure smooth workflow and support.

Sales Team Lead

Rendition Digital International Ltd
10.2016 - 09.2018
  • Managed a 13-member team for the WhatClinic.com account, facilitating patient-clinic bookings.
  • Improved appointment bookings by 10% through workflow adjustments.
  • Maintained a 93% quality rating, ensuring top-tier service delivery.

Sales Team Lead

TaskUs
01.2016 - 07.2016
  • Oversaw a team for SpareFoot, an online self-storage marketplace.
  • Achieved 85% sales performance, contributing to revenue stability.
  • Helped enhance sales processes to meet operational goals.

AVP - Operations Team Lead

iQor
04.2015 - 09.2015
  • Handled a technical/billing/sales account for a major U.S. telecom provider.
  • Increased customer satisfaction to 90% via process improvements.
  • Led a pioneer sales retention team, achieving 80% customer retention.

Risk Management Analyst

JPMorgan Chase & Co.
04.2009 - 04.2015
  • Managed inquiries in Mortgage Banking, escrow, and collections.
  • Conducted fraud investigations for credit card accounts, improving risk detection.
  • Transitioned from customer service to risk management, demonstrating versatility.

Production Team Lead (Citibank and AT&T)

West Corporation
07.2006 - 03.2009
  • Supervised support for Citibank credit cards, earning 3x Team Lead of the Month.
  • Launched and led a technical account for AT&T, achieving a 92% CSAT rating - highest among Philippine teams.

Education

BS - Chemistry

Pamantasan ng Lungsod ng Maynila (PLM)

Skills

Customer Experience Management

Accomplishments

  • Attended Great Manager Institute - a Personalized Education and Certification of People Managers in 2024 with DataFlow
  • Mentorleap- Speak With Impact by Mridu Bhandari (Public Speaking & Workplace Communication Coach, TV Anchor, Journalist, Podcast Host)
  • Google Project Management: Professional Certificate- ongoing

Interests

K-pop (BTS) & Fan Events
Personal Development & Upskilling
Nonfiction Reading (Leadership, Business, Psychology)
Community & Culture Engagement (Museum, Theatre, etc)

Timeline

Associate Manager

DataFlow Verification Services, Ltd
04.2019 - 06.2025

Customer Service Team Lead

Opsify
11.2018 - 04.2019

Sales Team Lead

Rendition Digital International Ltd
10.2016 - 09.2018

Sales Team Lead

TaskUs
01.2016 - 07.2016

AVP - Operations Team Lead

iQor
04.2015 - 09.2015

Risk Management Analyst

JPMorgan Chase & Co.
04.2009 - 04.2015

Production Team Lead (Citibank and AT&T)

West Corporation
07.2006 - 03.2009

BS - Chemistry

Pamantasan ng Lungsod ng Maynila (PLM)
Ma. Cecilia AmarilleAssociate Manager