Summary
Overview
Work History
Education
Skills
Affiliations
Additional Information
Work Availability
Quote
Timeline
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Maria Lourdes Quinton

Maria Lourdes Quinton

Licensed Real Estate Broker, Real Estate Appraiser, Management Consultant
CITY OF PARAÑAQUE,NCR, FOURTH DISTRICT

Summary

Results-oriented professional with solid experience in real estate project planning, Financial Planning, sales and marketing, sales administration, international sales, office administrative and personnel work, customer relations and corporate communications. An effective leader with strong organizational, communication, and interpersonal skills. Also passionate about helping the poor uplift their living conditions and works individually and with others on outreach programs for the poor. Versatile Content Writer proficient in researching, writing and editing diverse content. Works with minimal input to produce engaging, authoritative and error-free work. Autonomous yet communicative with 14-year history of superior performance in remote environments.

Overview

47
47
years of professional experience
3
3
Languages

Work History

Freelance Writer

E Commerce Entrepreneur
CITY OF PARAÑAQUE
01.2014 - Current
  • Completed thorough research into assigned topics.
  • Organized material to research and complete writing tasks.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Wrote and edited communications within assigned beat areas.
  • Researched and wrote original content for case studies, emails and newsletters.
  • Translated technical terminology and jargon into plain, clear language.
  • Assisted with drafting speeches and program talking points for events.
  • Repurposed and optimized existing content for use in different mediums.
  • Conducted interviews with subject matter experts to generate topics.
  • Incorporated review comments and corrections into existing documentation.
  • Conducted intake meetings with project managers to gather requirements and understand unique needs.
  • Provided writing support for various projects and departments.
  • Researched and wrote news stories, articles and reviews for online publications.
  • Edited and proofread drafts of articles and other documents.
  • Built, established and maintained relationships with sources.
  • Played instrumental role in creative planning and review sessions, working with resourceful team to elevate quality of content and designs.
  • Customized brand message to reach and capture target audience interest and drive engagement.
  • Promoted and marketed works through social media platforms.
  • Created content for websites and online publications.
  • Produced original, creative content for promotional advertisements and marketing materials.
  • Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.

Social Development & Humanitarian Worker

Freelancer
CITY OF PARAÑAQUE
01.2014 - Current
  • Social Development and Humanitarian Work:
  • Organized and implemented a feeding program for poor children in Payatas, Quezon City in coordination with a local Christian Church, Collected and distributed relief goods to Typhoon Ondoy victims at the River Bank in Barangay Bagong Silangan in Payatas, Quezon city (October 2009)
  • Helped organize and implement a mass wedding for members of St. Joseph the Worker Prayer group, ME Class No 31, Hearts of Jesus and Mary Prayer Community (May 2009)
  • Currently planning a skills enhancement program for poor communities in cooperation with a Singaporean Missionary
  • Hold annual relief goods distribution to Indigenous tribes in the mountains of Quezon, Bataan, Zambales, Mindoro Oriental and Mindoro Occidental.Analyzed trends and data to inform decision-making and program development.
  • Assessed community needs and identified resources for social and community service programs.
  • Partnered with local organizations to expand access to social and community services.
  • Collaborated with community members to develop and implement service initiatives.

Project Planning Consultant

01.2014 - Current
  • Various small to big real estate developers ( Amvel Land Development, Subic Bay Development, Euro Towers International Inc., Comia Properties, to name a few) pocket development owners and private property owners
  • Practicing Realtor and Real Estate Appraiser (PRC Licensed)

Director of Sales & Marketing

Amvel Land Development Corporation
05.2014 - 12.2016
  • Heads the entire sales and marketing operations comprising: Sales Operations, Sales Administration, Customer Relations, Sales Documentation, Market Research and Business Development, Sales Recruitment and Training and Advertising and Promotions
  • Directs and implements Operations of sales and marketing conceptualizing the strategies, objectives, policies and procedures and regulations that governs all aspects of marketing and sales.

Director of Sales and Marketing

Euro Towers International Inc
Quezon City
06.2011 - 04.2014
  • Headed the entire sales and marketing operations comprising of 7 departments namely: Sales Operations, Sales Administration, Customer Relations, Sales Documentation, Market Research and Business Development, Sales Recruitment and Training and Advertising and Promotions
  • Authored and implemented the company’s Manual of Operations for sales and marketing outlining the strategies, objectives, policies and procedures and regulations that governed all aspects of marketing and sales
  • Initiated sales of Vivaldi Residences (Cubao) , selling 70% in 8 months (around 700 units)
  • Sold 350 units on opening day for Vivaldi Residences Davao
  • Studied and prepared market plan for the company’s upcoming projects in Lagro, Pasay, Timog Avenue, Pampanga and Shaw Blvd Mandaluyong to be launched in the coming months.

Consultant

Subic Bay Development & Industrial Estate Corp, SUDECO
03.2011 - 06.2011
  • Helped Sudeco organize, create and train sales teams for their upcoming projects
  • Company is in joint venture arrangement with Ayala Land for their property in Morong, Bataan which is known as Anvaya Cove
  • Company planned to venture into real estate development on their own, hence the need to have a sales division to market these planned developments
  • Supervised a pool of Broker Network Managers as well as In House sales network
  • Responsible for recruitment of Broker Houses, Brokers and agents, organizing and managing the sales network to ensure that the company’s production and organization goals are met.

Correspondent of Global Philippines

GLOBAL PHILIPPINES
New York City
01.2008 - 02.2009
  • ( a New York, USA based Magazine with a wide distribution in the East Coast and West Coast states)


Vice President of Sales and Marketing

Amvel Land Development Corp
CITY OF PARAÑAQUE
01.2006 - 01.2009
  • Headed the entire sales and marketing operations comprising: Sales, Sales Administration, Customer Relations, Documentation, Credit and Collection and Advertising and Promotions
  • Authored and implemented the company’s Manual of Operations for sales and marketing outlining the strategies, objectives, policies and procedures and regulations that governed all aspects of marketing and sales
  • Completed sales of 211 units in Tower 1 and 135 units in Tower 2, we sold out the 2 towers in record 1 year
  • Successfully conducted sales road shows in the US, Singapore and Bangkok that generated sales and established marketing channels in said countries
  • Also established the company’s leasing program which generated immediate income for buyers and enhanced their investment in the project.
  • Developed overall marketing strategy and support implementation across 4 departments.
  • Drove company branding efforts to increase market presence and brand recognition.
  • Developed overall marketing strategy and support implementation across five departments (Sales.Sales Administration & Documentation, Marketing, Customer Relations, Customer Growth Management)
  • Managed 5-member marketing team comprised of graphic artists, CRM administrator and marketing coordinators.
  • Supervised proposal development in response to RFPs within B & C market.

Vice President

Fil-Estate Network, Inc
01.2004 - 01.2006
  • Supervising a sales force of composed of 3 Sales Directors and their Account Managers
  • Responsible for recruitment, training and the setting and fulfillment of recruitment and sales goals
  • During this period my group have already topped the Division in sales making nearly 50% of the Division’s overall sales besting 5 older divisions in terms of production and recruitment.

Branch Manager

Laguna Properties Holdings Inc, Ayala
01.2003 - 01.2004
  • Organized and led a sales force of 7 Account Managers
  • Was a consistent top branch of our assigned project, the Sta
  • Rosa Estates.

Regional Sales Manager

Ayala Plans, Inc
01.2002 - 01.2003
  • Initially assigned to the Paranaque Regional Office, but due to good performance was reassigned to a bigger regional office – the Alabang Regional Office covering Muntinlupa, Las Pinas and nearby Laguna areas
  • Responsible for recruitment, training of the sales force, setting and fulfillment of sales goals as well as office management of the regional office
  • The Alabang Region was a consistent producer of the Metro Manila South Division.

Agency Head

Manulife Financial Plans
01.2001 - 01.2002
  • Was one of the early agency heads of then newly established Manulife Financial Plans
  • Responsible for the recruitment and management of a pool of unit managers and sales associates.

Marketing Director

Moldex Realty Marketing, Inc
01.1997 - 01.2001
  • Was one of the first 10 Marketing Directors of the then newly formed Special Sales Network (In-house Group)
  • My group was a consistent producer for the Network even as this period ushered in a most difficult time of the real estate industry.

In-House Group Manager

Robinsons Homes, Inc
Mandaluyong City
01.1995 - 01.1997
  • My group sold over 250 units of Robinson’s Homes Antipolo and was among the consistent top 3 groups of the company.

President

ML Quinton Realty Corporation
01.1993 - 01.1995
  • Sold Moldex Realty, Inc’s projects and was a consistent producer and recipient of several awards from the company.

Executive Assistant

01.1989 - 01.1993
  • In charge of the staff of the Chairman’s Office
  • Provided leadership in managing the stewardship of the workplace facilities, resources and functions of the Office of the Chairman
  • Assisted the Chairman in the management of all communications, coordinated efforts of multi- disciplinary teams and produced reports and publications for internal and external use.

Supervisor, Office Administration and Human

Eastern General Reinsurance Corp, Malayan Reinsurance Corp
01.1979 - 01.1987
  • Work entailed selection and hiring of office personnel, management of personnel records, evaluation of employee performance
  • Handled Office administration like purchasing, and management of the secretarial pool, janitorial and messengerial pool and maintenance of office premises and equipments.

Student Assistant

University of Santo Tomas
01.1976 - 01.1979
  • Assigned in the office of the Dean of the College of Commerce of the University
  • My income enabled me to support my way through college.

Education

No Degree - Secondary Education

St.Paul College
Tuguegarao, Cagayan
04.2001 - 04.1975

MA - Urban and Regional Planning

School Of Urban and Regional Planning, University of the Philippines, Q.C

Bachelor of Arts - Economics

University of Santo Tomas, St. Paul College
01.1975 - 01.1979

Real Estate Appraisers Course, conducted - undefined

Mr
01.1965 - 01.1971

Cesar Santos, PLAREB Sept-Nov 2006 Sales Management Development Program, LPHI - undefined

Sales Management Workshop, AESOD, AIM - undefined

Writing For Glossies - undefined

Real Estate Brokers Course, conducted By. Atty. Ruben Palacio - undefined

Personnel Management Seminar, Personnel Management Association of the Phils. - undefined

Supervisory Management Workshop, DELAR Consultancy - undefined

Personality Development & Social Graces for Executives, Conchitina Sevilla-Bernardo - undefined

Human Resources Development Techniques - undefined

Insurance Institute for Asia & the Pacific

Skills

Planned, implemented and conducted international road shows in the US, Singapore, Bangkok and Malaysia which generated sales and established marketing channels in said countriesundefined

Affiliations

Paranaque-Las Pinas Realtors’ Board (PLAREB) Philippine Association of Realtors’ Boards (PAREB)

Additional Information

  • GOVERNMENT LICENSES , Real Estate Broker’s License (5th Placer in the Licensure Exams) Real Estate Appraiser’s License Life Insurance Agent’s License Variable Life Insurance Agent’s License Non-Life Insurance Agent’s License

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

Business has only two functions – marketing and innovation.
Peter Drucker

Timeline

Director of Sales & Marketing

Amvel Land Development Corporation
05.2014 - 12.2016

Freelance Writer

E Commerce Entrepreneur
01.2014 - Current

Social Development & Humanitarian Worker

Freelancer
01.2014 - Current

Project Planning Consultant

01.2014 - Current

Director of Sales and Marketing

Euro Towers International Inc
06.2011 - 04.2014

Consultant

Subic Bay Development & Industrial Estate Corp, SUDECO
03.2011 - 06.2011

Correspondent of Global Philippines

GLOBAL PHILIPPINES
01.2008 - 02.2009

Vice President of Sales and Marketing

Amvel Land Development Corp
01.2006 - 01.2009

Vice President

Fil-Estate Network, Inc
01.2004 - 01.2006

Branch Manager

Laguna Properties Holdings Inc, Ayala
01.2003 - 01.2004

Regional Sales Manager

Ayala Plans, Inc
01.2002 - 01.2003

No Degree - Secondary Education

St.Paul College
04.2001 - 04.1975

Agency Head

Manulife Financial Plans
01.2001 - 01.2002

Marketing Director

Moldex Realty Marketing, Inc
01.1997 - 01.2001

In-House Group Manager

Robinsons Homes, Inc
01.1995 - 01.1997

President

ML Quinton Realty Corporation
01.1993 - 01.1995

Executive Assistant

01.1989 - 01.1993

Supervisor, Office Administration and Human

Eastern General Reinsurance Corp, Malayan Reinsurance Corp
01.1979 - 01.1987

Student Assistant

University of Santo Tomas
01.1976 - 01.1979

Bachelor of Arts - Economics

University of Santo Tomas, St. Paul College
01.1975 - 01.1979

MA - Urban and Regional Planning

School Of Urban and Regional Planning, University of the Philippines, Q.C

Cesar Santos, PLAREB Sept-Nov 2006 Sales Management Development Program, LPHI - undefined

Sales Management Workshop, AESOD, AIM - undefined

Writing For Glossies - undefined

Real Estate Brokers Course, conducted By. Atty. Ruben Palacio - undefined

Personnel Management Seminar, Personnel Management Association of the Phils. - undefined

Supervisory Management Workshop, DELAR Consultancy - undefined

Personality Development & Social Graces for Executives, Conchitina Sevilla-Bernardo - undefined

Human Resources Development Techniques - undefined

Insurance Institute for Asia & the Pacific

Real Estate Appraisers Course, conducted - undefined

Mr
01.1965 - 01.1971
Maria Lourdes QuintonLicensed Real Estate Broker, Real Estate Appraiser, Management Consultant