LOUIGIJAN PAUL BALAO
Baguio City
Summary
Flexible writer ready to take on varied and diverse projects. Equally skilled at delivering technical whitepapers and promotional ad copy. Known for fulfilling duties typically assigned to several writers and editors. Keen to take ownership of brand identity initiatives and customer outreach efforts.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Copywriter
The Game Markter
04.2024 - Current
- Optimizing and creating game-centric copy for creative briefs and online content for different game developers and their respective social media platforms.
- Adapt writing style to match various game genres and campaign tones, from casual to narrative-driven content.
- Collaborate with developers and marketers to deliver clear, creative messaging that drives player engagement.
Digital Copywriter
Skyrocket Studios
11.2021 - 03.2024
- Focuses on digital-related materials such as web copy, SEO, article creation, and social media content (organic and paid advertisements)
- Formatted copy to align with project-specific guidelines.
- Improved overall brand voice consistency by refining company guidelines for tone and style in written materials.
Multimedia Producer
Yugatech
03.2021 - 11.2021
- Company Overview: (NET3PRENEURS,INC)
- Provided daily content and news published on the company's website and social media pages
- Created original content, game coverage, device comparisons, feature articles, and tech jargon analysis
- (NET3PRENEURS,INC)
Audio Visual Production Associate
Green Media Group
01.2018 - 01.2019
- Handled event visuals and post-production tasks
- Provided aid for live screening events in DE LA SALLE University
Publicity and Production Associate
DLSU Council of Student Organization
01.2017 - 01.2018
- Assisted in facilitating the organization's public events and its respective posters
- Handled conflicts with other organizations under CSO
Education
AB - Communication Arts
De La Salle University
01.2020
Skills
- Copyediting
- Ad copywriting
- Social Media Copywriting
- Content Strategy
- Proofreading
- Content Generation
- Blog Post Writing
- Headline creation
- Long-form content
References
- JV Micah Ambata, Video Editor for Hazel Skye UK, jvambata@gmail.com, (0915) 400 1033
- Nikka Varandmal, Senior Copywriter for Propel Manila, nikkavarandmal@gmail.com, (0995) 977 8166
Certification
- C1 Advanced English Level, International English Test, 2024 February
Timeline
Copywriter
The Game Markter
04.2024 - Current
Digital Copywriter
Skyrocket Studios
11.2021 - 03.2024
Multimedia Producer
Yugatech
03.2021 - 11.2021
Audio Visual Production Associate
Green Media Group
01.2018 - 01.2019
Publicity and Production Associate
DLSU Council of Student Organization
01.2017 - 01.2018
AB - Communication Arts
De La Salle University
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