Leonardo Miguel
Kapitolyo, Metro Manila
Summary
A Business development leader with a strong track record in driving growth, forging strategic partnerships, and identifying new market opportunities. Skilled in team collaboration, negotiation, and problem-solving. Known for adaptability, reliability, and delivering impactful results in fast-paced environments. Proficient in market analysis, project management, and communication with stakeholders.
Overview
9
9
years of professional experience
Work History
Head of Business Development Monetization
Tyrads PTE. LTD.
03.2021 - Current
- Build and strengthen relationships with existing and new publishers and onboard them to Tyrads Monetization Solution.
- Responsible for overall pipeline management from initial reach out, meeting, contract signing, onboarding, and deal closing.
- Preparing customized proposal for new client which includes recommendation of placement for the Offerwall and sharing publisher potential earnings..
- Conducting market research based the top trending apps in the market and identifying the product suitability within Tyrads Monetization Solution.
- Contributed to product development efforts by providing valuable input on publisher needs and preferences.
Senior Monetization Manager
Qverse
10.2018 - 02.2021
- Establishing strong relationships and constant communication with existing publishers to identify the client needs in growing business on both sides.
- Identifying best demands that works well for publisher based on the performance and making sure they will be in priority for any new similar campaigns.
- Conducting campaign optimizations on publisher and site ID level to be able to meet the advertiser requirements and meet their KPIs.
- Weekly and Monthly calls to identify potential in growing business revenue further including making sure publisher's filling the daily and monthly budget or testing a new ad placement.
Publisher Manager
Art of Click
12.2015 - 09.2017
- Build considerable quality traffic sources through network affiliation, media buying partnerships, and direct publisher relations.
- Sells available mobile inventory, selection, and tailoring the right demand to realize ad spend revenues and bring profit to the company.
- Daily and Weekly analysis of revenues and campaign optimization.
- Managing client needs including reporting, tracking, and offering setup information, deal negotiation, and selling CPI, CPA, and CPL basis.
- Contribute to the development of new businesses through new media partner acquisition and growth of exclusive traffic inventories.
Education
Bachelor of Science - Information Technology
ICCT Colleges Foundation Inc.
Cainta, Province Of Rizal, Philippines10-2010
Skills
- Leadership
- Decision-making
- CRM management
- Business development and planning
- Relationship building and management
- Strategic partnerships
- Market research
Timeline
Head of Business Development Monetization
Tyrads PTE. LTD.
03.2021 - Current
Senior Monetization Manager
Qverse
10.2018 - 02.2021
Publisher Manager
Art of Click
12.2015 - 09.2017
Bachelor of Science - Information Technology
ICCT Colleges Foundation Inc.
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