Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
LANNIE ABASTA SERING

LANNIE ABASTA SERING

Manila, Metro Manila

Summary

Results-driven Sales Development Representative & Lead Generation Specialist with 5+ years of experience in outbound prospecting, B2B sales development, and lead generation. Skilled in LinkedIn outreach, cold calling, email automation, and CRM management. Proven ability to drive qualified leads and revenue growth through strategic sales funnel management. Passionate about connecting businesses with valuable solutions and optimizing sales processes for higher conversion rates.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Sales Development Representative

BiScience LTD. Tel Aviv, Israel
05.2023 - 11.2024

● Lead Generation & Sales Funnel Management

● Identifying & Researching Leads

○ Conduct thorough research to identify potential customers who could benefit from the advertising intelligence solution.

○ Qualify leads based on company use cases, industry needs, and decision-maker profiles.

● Outbound Sales Funnel Construction & Management

○ Design a structured outbound sales funnel to streamline lead progression from awareness to conversion.

○ Implement multi-channel outreach (email, LinkedIn, calls) to maximize engagement.

● Prospect Engagement & Nurturing

○ Utilize LinkedIn for direct outreach, connection requests, and follow-up messaging.

○ Send personalized follow-up messages and schedule live presentations.

○ Maintain consistent follow-ups on customer accounts via HubSpot to track engagement and optimize interactions.

● Email Outreach & Automation

○ Use Snov.io to find and verify email addresses, ensuring high deliverability.

○ Leverage Apollo to automate and personalize email sequences, enhancing engagement and conversion rates.

● Performance Analysis & Optimization

○ Continuously monitor campaign performance and lead conversion rates.

○ Optimize strategies based on analytics, refining messaging, and targeting for improved results.

Lead Generator/Cold Caller

Jibble.IO UK
09.2021 - 06.2022

Lead Collection & Sourcing

○ Identify and gather new customer leads through research and various prospecting methods.

○ Ensure lead data accuracy by utilizing email and contact number verification tools.

Lead Qualification & CRM Management

○ Develop new business opportunities by assessing potential firms and their use cases.

○ Allocate and schedule tasks in HubSpot before handing leads over to Sales Development Representatives (SDRs).

Outbound Outreach & Engagement

○ Conduct outreach via LinkedIn, email, and phone calls to engage and nurture prospects.

○ Utilize Snov.io for email verification and Apollo for automated email sequencing.

○ Follow up with prospects through personalized messaging and schedule live presentations when necessary.

Follow-Up & Conversion Support

○ Conduct follow-up calls as needed to maintain engagement and address any concerns.

○ Track all interactions in HubSpot for streamlined lead management and conversion tracking.

Performance Monitoring & Strategy Optimization

○ Analyze the effectiveness of lead generation efforts and make data-driven improvements.

○ Collaborate with the sales team to refine outreach strategies and maximize conversions.

Sales Assistant

Valley Sprint UK
02.2021 - 04.2022

Lead Sourcing & Outreach

○ Identify and generate leads for potential prospects.

○ Conduct outbound calls to inform potential customers about current clearance sales and promotions.

○ Follow up with prospects via email to maintain engagement and track interest.

Sales Follow-Up & Customer Engagement

○ Maintain regular communication with leads to nurture relationships and convert them into customers.

○ Address inquiries and provide relevant information to facilitate sales.

Logistics & Delivery Coordination

○ Organize delivery schedules and ensure timely dispatch of packages.

○ Track both outgoing and incoming deliveries, as well as monitor pre-orders to ensure smooth fulfillment.

Order & Inventory Management

○ Keep accurate records of all shipments and pre-orders.

○ Coordinate with internal teams to ensure stock availability and efficient order processing.

Telemarketing/Lead Generation/Outbound Calling

AFIA Insurance Broker United Arab Emirates/Dubai
04.2020 - 02.2021

Customer Outreach & Lead Engagement

○ Contact B2C and B2B customers with insurance needs, including:

■ Individuals seeking auto, medical, home, and life insurance.

■ Businesses requiring group medical insurance and fleet insurance for company vehicles.

Insurance Quotation & Comparison

○ Gather and assess customer insurance requirements.

○ Prepare and provide multiple insurance estimates from various providers to help customers select the most cost-effective option.

Follow-Up & Documentation Collection

○ Send follow-up emails to customers who choose to proceed with their insurance through us.

○ Request necessary documents such as:

■ Automobile registration

■ Census data (for group medical insurance)

■ Previous insurance quotes for comparison purposes

Customer Support & Relationship Management

○ Assist customers in understanding policy details and answering any questions.

○ Maintain ongoing communication to nurture leads and ensure customer satisfaction.

Telemarketing Sales Representative

Onshore Marketing Solutions San Diego, USA
03.2019 - 04.2020

Subscription Confirmation & Customer Support

○ Confirm newspaper subscription requests and provide additional services such as upselling and customer information updates.

Promotional Giveaway & Outreach

○ Distribute free Sunday coupon packs to individuals in metropolitan areas across the U.S. as part of promotional efforts.

○ Carry out surveys to gather consumer insights and preferences.

Sample Distribution & Marketing Initiatives

○ Organize and execute the distribution of samples to potential customers to boost engagement and awareness.

○ Educate recipients about the benefits of the newspaper and its additional services.

Data Collection & Follow-Ups

○ Gather and update customer information for better service personalization.

○ Conduct follow-ups to assess customer satisfaction and explore upsell opportunities.

Appointment Setter

JL Consulting Agency California, USA
12.2019 - 03.2020

Senior Citizen Outreach

○ Contact individuals approaching age 65 who will soon be eligible for Medicare.

○ Educate prospects on upcoming changes and available options for their Medicare plans.

Appointment Scheduling & Follow-Ups

○ Secure callback appointments in Calendar for customers who consent to speak with a licensed Medicare Insurance representative.

○ Ensure timely follow-ups to confirm appointments and address any initial questions.

Customer Engagement & Support

○ Provide seniors with essential information about Medicare plan updates, benefits, and enrollment processes.

○ Assist in guiding them toward making informed decisions about their healthcare coverage.

Technical Support Associate

Convergys Service Corporation
08.2016 - 05.2017

Customer Interaction & Inquiry Handling

○ Respond to customer inquiries, concerns, and information requests regarding products and services.

○ Provide accurate and helpful information to assist customers effectively.

Technical Troubleshooting & Problem Resolution

○ Collect customer information and analyze symptoms to diagnose issues.

○ Identify and resolve technical problems related to internet access, email clients, IPTV, VOIP, and other services.

○ Implement solutions efficiently while ensuring minimal disruption to the customer.

Adherence to Protocols & Escalation Management

○ Follow established protocols and best practices to maintain service quality.

○ Identify and escalate priority issues as per client requirements.

Customer Retention & Solution Offerings

○ Look for opportunities to offer alternative solutions to retain customers and enhance their experience.

○ Suggest upgrades or additional services that may benefit the customer.

Follow-Ups & Continuous Support

○ Maintain contact with customers and schedule follow-up calls if necessary.

○ Keep customers informed about service updates, resolutions, and new features.

System Knowledge & Continuous Learning

○ Stay updated with system information, product changes, and service updates to provide accurate assistance.

Technical Support Associate

Transcom Worldwide Philippines
03.2016 - 07.2016

● Help subscribers figure out how to fix problems with their equipment, such as a modem, cable box, or landline phone, and provide them with assistance.

● If the customer insists, provide the required information on the account, and if the problem cannot be handled over the phone, be responsible for organizing an appointment for a technician to visit the client's home and examine the line both inside and outside the home.

● Help out consumers who are having difficulties paying their bills online.

● It is important to perform upselling on all of the subscribers who are eligible for other lines of business such as internet access, cable service, phone service, and home security systems.

Data Entry/Data Verifier

S-Corp Philippines (SORCEHOV)
08.2010 - 01.2011

Data Accuracy & Quality Control

○ Verify and ensure the accuracy and quality of client information encoded by the First Pass Data Analyst before passing it to the QA team and counterparts.

Efficiency & Quota Management

○ Successfully complete all assigned tasks within the allotted timeframe, consistently meeting or exceeding monthly quota demands.

Data Privacy & Confidentiality

○ Uphold strict data privacy standards, ensuring that all consumer information is securely handled and protected at all times.

Education

Bachelor of Science - Banking And Finance

Centro Escolar University
Mendiola, Manila
05-2000

Skills

    Lead Generation & Prospecting (LinkedIn Sales Navigator, Apolloio, Snovio)
    Outbound Sales & Cold Calling (HubSpot CRM, various dialers)
    Email Outreach & Automation (Apolloio, Snovio)
    CRM & Data Management (HubSpot, Google Suite, Microsoft Office)
    Sales Funnel Optimization & Engagement
    Performance Tracking & Conversion Rate Analysis

Certification

📜 Sales & Lead Generation Strategies – Online Course
📜 HubSpot Sales Software Certification
📜 LinkedIn Sales Navigator Mastery

Timeline

Sales Development Representative

BiScience LTD. Tel Aviv, Israel
05.2023 - 11.2024

Lead Generator/Cold Caller

Jibble.IO UK
09.2021 - 06.2022

Sales Assistant

Valley Sprint UK
02.2021 - 04.2022

Telemarketing/Lead Generation/Outbound Calling

AFIA Insurance Broker United Arab Emirates/Dubai
04.2020 - 02.2021

Appointment Setter

JL Consulting Agency California, USA
12.2019 - 03.2020

Telemarketing Sales Representative

Onshore Marketing Solutions San Diego, USA
03.2019 - 04.2020

Technical Support Associate

Convergys Service Corporation
08.2016 - 05.2017

Technical Support Associate

Transcom Worldwide Philippines
03.2016 - 07.2016

Data Entry/Data Verifier

S-Corp Philippines (SORCEHOV)
08.2010 - 01.2011

Bachelor of Science - Banking And Finance

Centro Escolar University
LANNIE ABASTA SERING