Marlanie Kresyl Piano-Raschke
+6596435333 | +639457024179
Summary
Results-oriented leader with a proven track record of driving strategic initiatives and delivering exceptional outcomes. 14 years of experience in go-to-market strategy, risk management, policy implementation, commercials governance, and people management. Successfully:
- Protected and unlocked $5B+ in annual revenue: Implemented strategic Ads policy changes and improved operational efficiencies
- Achieved operational excellence of $15B+ incentive programs: Spearheaded initiatives that led to 100% timely deal closures and streamlined processes
- Built strong teams & relationships: Fostered high-performing team and collaborative culture; Cultivated trusted advisor relationships with key stakeholders driving positive outcomes
- Transformed challenges into opportunities: Demonstrated a problem-solving mindset and innovative approach to overcome obstacles and create value
Overview
14
14
years of professional experience
Work History
Head of APAC Ads Policy Strategy & Operations
Google Asia Pacific Pte Ltd
11.2021 - 06.2024
- Shifted Asia Pacific Sales leadership perception of Ads Policy from hygiene to a business-enabler, with impact of $5B+ annual revenue protection & unlock through safe policy relaxations and improved enforcement
- Enabled timely & dedicated support for APAC clients by fostering strong relationships with global partners. Led resolution of complex, time-sensitive and executive-level ads policy escalations
- Led high-performing team of senior individuals responsible for go-to-market strategy of advertising policies across APAC
Head of APAC Commercial Governance & Operations
Google Asia Pacific Pte Ltd
04.2018 - 10.2021
- Established first regional incentive program forum, managed $15B+ incentive funds allocation and received APAC President recognition award
- Redesigned APAC deal processes for efficiency, achieved 100% timely closures of 300+ deals under tight deadlines in 2020
- Built and led team of junior individuals driving sales operational excellence in deal-making across APAC
APAC Business Risk Advisor
Google Asia Pacific Pte Ltd
09.2013 - 03.2018
- Partnered with sales leadership to mitigate risk in multi-million dollar deals, ensured optimal performance and risk assessment
- Created APAC's first Finance & Legal risk register, leading to the formation of the APAC Risk Council; Enabled contracting setup for Google Australia Pty Ltd, a complex and successful restructuring project
- Scaled and outsourced sales compliance support, reduced turnaround time from 3 days to real-time
Financial Analyst
Citigroup Inc
12.2010 - 08.2013
- Delivered financial insights resulting in APAC data centers budget savings of 11% and 6% (2012 & 2011)
- Secured timely executive approvals for multi-million dollar infrastructure investments
- Created chargeback transparency for data center products and internal billing practices
- Trained fellow analysts on best practices in financial modeling, contributing to stronger overall team performance
Education
Certificate - Business Strategy & Financial Performance
INSEAD
12.2019
Certified Public Accountant -
Philippines
10.2010
Bachelor of Science - Accountancy
Mindanao State University-Iligan Institute of Tech
Iligan City, Philippines04.2010
Skills
- Strategic Leadership
- Risk Management
- Team Management
- Cross-Functional Collaboration
- Policy Implementation
- Go-to-Market Strategy
- Operational Excellence
- Problem Solving under Pressure
- Financial Analysis
- Project Management
Languages
English
Bilingual or Proficient (C2)
Filipino
Bilingual or Proficient (C2)
Visayan
Bilingual or Proficient (C2)
German
Elementary (A2)
Timeline
Head of APAC Ads Policy Strategy & Operations
Google Asia Pacific Pte Ltd
11.2021 - 06.2024
Head of APAC Commercial Governance & Operations
Google Asia Pacific Pte Ltd
04.2018 - 10.2021
APAC Business Risk Advisor
Google Asia Pacific Pte Ltd
09.2013 - 03.2018
Financial Analyst
Citigroup Inc
12.2010 - 08.2013
Certificate - Business Strategy & Financial Performance
INSEAD
Certified Public Accountant -
Philippines
Bachelor of Science - Accountancy
Mindanao State University-Iligan Institute of Tech
Other Achievements
2010 Iligan City Government Youth Leadership Awardee
2010 MSU-IIT University Leadership Awardee
2009 Led MSU-IIT University in obtaining Guinness World Record for ‘Most Number of People Singing the National Anthem Simultaneously’
Other Achievements
2010 Iligan City Government Youth Leadership Awardee
2010 MSU-IIT University Leadership Awardee
2009 Led MSU-IIT University in obtaining Guinness World Record for ‘Most Number of People Singing the National Anthem Simultaneously’
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