KIM RICO R. LLOVERAS
Bogo City,CEB
Summary
An accomplished fast-moving consumer goods sales supervisor in the general trade environment with extensive experience leading teams by example with feedback and coaching, seeking to expand my career growth.
Friendly and professional customer service specialist with extensive experience resolving escalated customer complaints and issues. Strong interpersonal skills proven through customer satisfaction and peer recognition awards. Creative problem solver who built a new customer retention program that increased customer loyalty.
Possessed deep knowledge in sales planning and growth, inventory management for warehouse and mobile, sales order deployment, good warehousing practice, channel program support, Market Hygiene and Trade Returns Reduction also trained in creations of Route to Market (RTM) models, Master Coverage Plan (MCP) and territory development, Integrated Commercial Planning, People Coaching, In Call Executions and Basic Problem Solving.
Overview
32
32
years of professional experience
Work History
Sales and Marketing Manager
Uy Masuy Wine Factory, Incorporated
Mabolo, Cebu City
12.2023 - 11.2025
- Plan and execute a strategy to establish a network of dealers to expand market shares and sales performance;
- Develop sales plans and strategies to achieve and go beyond sales goals;
- Adjust plan and strategies promptly on market changes and customer needs;
- Decide which dealers to tap to achieve objectives;
- Build and maintain strong relationship with dealers;
- Analyzed market trends and competitors;
- Create strategies brand come back;
- Create territory development plan.
General Trade Manager
Napintas Logistics and Distribution, Inc. (Nestle Products Distributor)
Mandaue City
07.2019 - 12.2023
- Ensures that Key Performance Indicators (KPI’s) from our principal Nestle Philippines, is meet at the highest standards;
- Manage a sales team to achieve sales targets of trade business providing continuous motivation and coaching to the team on identifying and spotting market opportunities and develop strategies and tactics for substantial business growth. Conduct actual In Call Execution trainings to ensure clear visibility of company products and take corrective action where it is necessary.
- Manage Van Sales distribution channels, management of the staff and resources, create controls and measure to avoid fraud and misuse of company resources and provide information on any counterfeits and any other bad business practices affecting the company’s product performance and growth, monitor accurate stock taking and reporting from sales staff and daily Van Sales Performance;
- Track, Evaluate and Validate Territory Development and conduct Territory Master Coverage Plan in order to analyze territories or markets’ potential, track sales and share status reports with the relevant stakeholders and to provide supportive rational forecast and budget costing control.
- Analyze customer needs and the potential for growth within targeted regions and to develop and maintain positive business and customer relationships in all the regions that the company products have a presence and propose/plan product promotions and ensure good display of the company’s products.
- Present, promote and sell the company’s different to existing and prospective customers.
- Provide regular market feedback to the company’s merchandisers monitor and coordinate merchandisers to ensure proper product visibility while maintaining marketing data to inform visits and promotions to manage, motivate, coach and train merchandisers as well as sales staff to achieve sales targets and outcomes within agreed timelines including daily and weekly targets.
- Keep abreast with best practices and promotional trends to drive sales and overall product performance.
Consumer Welfare Desk Supervisor
Cebu III Electric Cooperative, Inc. (CEBECO III)
Toledo City, Cebu
01.2001 - 02.2019
- Responsible for the prompt, courteous and accurate service, speedy resolution to member consumers’ requests and complaints received thru telephone call, VHF Radio, Short Messaging Service (text) and by Social Media thru our Facebook page; as will to communicate with member consumer’s using various means of communication, including but not limited to phone, email, mail, and fax;
- Responsible for processing, updating, researching, and maintaining member/business information, member consumers account information, member consumers correspondence, online form submissions, and making reminder calls to overdue accounts, as needed;
- Keeps and maintains harmonious relationship with all “Bigload Consumers”;
- Maintains accurate and systematic files of consumer records which is kept and stored in our system database for future reference; establish new member account records by obtaining and inputting all information required by the Cooperative and by Cross-reference the new member information with membership records to prevent duplication of records and with the uncollectable account records to collect the amounts owing to the new account and charge the member a deposit when necessary;
- Monitor and evaluate organic and non-organic personnel performance to keep track on possible job order delays, check and review overall responsibility for resolving member inquiries including but not limited to, billing and meter reading, adjustments, consumption and usage, tax exemption, energy conservation, credit and collections, assistance programs, payment arrangements, medical emergencies, capital credits, and budget billing.
- Effectively explain to members policies and procedures, rules and regulations, rates, and their practical application concerning new connections, disconnects, reconnects, collections, budget billing, capital credit allocations, and retirements. Utilize independent judgment to evaluate actions necessary to address members’ service and billing issues, reporting abnormal situations to the appropriate personnel.
- Calculate member deposits based on credit history and unpaid balances. Inform members by telephone and/or written communication of deposits and fees to be paid before service connections. Inform new members of options available to waive deposit when applicable
- Submit on time daily, weekly, monthly, quarterly, semi-annually and annual report for operation’s performance evaluation.
Secretary to the Municipal Vice Mayor
Consolacion Local Government Unit
Consolacion, Cebu
01.1997 - 11.2000
- Responsible for taking schedule for official and non-official appointments, during official meetings ensuring meetings are effectively organised and minuted;
- Innovate steps that can create positive results to all request that our good office receives;
- Courteously answering phone calls and text messages;
- Management of files and documents maintaining effective records and administration upholding the legal requirements of governing documents;
- Forming professional relationships with other sections and departments.
Production Line Worker
Cosmos Visayas Bottling Corporation, Inc.
Lamac Consolacion, Cebu
05.1994 - 11.1996
- Operating bottling machinery, including filling machines, loading and unloading materials on to production lines/machinery and packaging machines;
- Setting up machines and beginning the bottling process;
- Ensuring equipment is in good condition;
- Solving any issues with the production line;
- Reporting machinery issues to a supervisor;
- Maintaining a clean workspace;
- Ensuring that bottles are correctly filled and labeled;
- Ensure high quality product output during bottling operation.
Education
Bachelor of Science - Computer Science
Felipe R. Verallo Memorial Foundation, Inc.
Bogo Cebu01-2015
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Cebu City National Science High School
Labangon, Cebu City01-1992
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City Central School
Cebu City, Cebu01-1989
Skills
- Team leadership
- Social media management
- Business growth and retention
- Sales tracking
- Rapport and relationship building
- Sales presentations
- Strategic planning
- Contract negotiations
- Sales quota achievement
- Business development
- Advertising campaigns
- Competitor analysis
- Marketing campaign evaluation
- Sales and prospect management
- Market trend analysis
- Sales projections
- B to B sales
- Territory management
PERSONAL DATA
- HOME ADDRESS: Purok Purpura Rosal, Barangay Gairan, Bogo City
- AGE: 50
- DATE OF BIRTH: September 19, 1975
- PLACE OF BIRTH: Pilar, Camotes, Cebu
- SEX: Male
- HEIGHT: 5’5”
- WEIGHT: 152 pounds
- CIVIL STATUS: Married
- NATIONALITY: Filipino
- RELIGION: Roman Catholic
Timeline
Sales and Marketing Manager
Uy Masuy Wine Factory, Incorporated
12.2023 - 11.2025
General Trade Manager
Napintas Logistics and Distribution, Inc. (Nestle Products Distributor)
07.2019 - 12.2023
Consumer Welfare Desk Supervisor
Cebu III Electric Cooperative, Inc. (CEBECO III)
01.2001 - 02.2019
Secretary to the Municipal Vice Mayor
Consolacion Local Government Unit
01.1997 - 11.2000
Production Line Worker
Cosmos Visayas Bottling Corporation, Inc.
05.1994 - 11.1996
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Cebu City National Science High School
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City Central School
Bachelor of Science - Computer Science
Felipe R. Verallo Memorial Foundation, Inc.