KATHLEEN JOYCE LAGUERTA-ONG
Calasiao, Province Of Pangasinan
Summary
Experienced Real Estate Virtual Assistant specializing in Cold Calling and SMS Operations with over 5 years of hands-on experience working with U.S. investors. Proven track record in generating motivated seller leads, nurturing prospects, converting cold leads into warm opportunities, and setting qualified appointments for acquisitions managers. Highly skilled in CRM management, dialers, and SMS marketing platforms. Results-driven, consistent, and comfortable handling high call volumes and daily outreach targets.
Overview
2026
2026
years of professional experience
Work History
SMS Operations VA
Private Investor
Remote
- Pulled and cleaned lists from PropStream.
- Removed duplicates and prepared segmented lists.
- Uploaded and launched SMS campaigns daily.
- Managed opt-outs and ensured compliance.
- Monitored KPIs: response rate, conversion rate, and appointment rate.
OTHER EXPERIENCE
Mix Employer
Remote
- Virtual Customer Service Representative – Toyota Canada
- Appointment Setter – Insurance Industry
- Medical & Legal VA (Cold Calling & Admin Support)
- Customer Service Representative – United Airlines
Real Estate Cold Caller / SMS Specialist
Tribe Ventures – Georgia
Remote
09.2024 - 02.2026
- Executed daily cold calling and SMS campaigns targeting single-family, multi-family, and landowners.
- Qualified motivated sellers and gathered property details (condition, timeline, price expectation).
- Increased seller engagement through personalized SMS follow-ups.
- Consistently hit outreach targets while maintaining quality conversations.
- Updated CRM daily to ensure accurate tracking and smooth handoff to acquisitions.
Cold Caller / Follow-Up Specialist
Forward Property Buyers – Texas
Remote
06.2024 - 02.2025
- Converted cold leads into warm prospects through structured follow-up strategy.
- Handled objection-heavy conversations professionally and confidently.
- Maintained long-term nurture sequences to revive old leads.
- Scheduled qualified appointments for acquisitions team.
Follow-Up Specialist / Real Estate SMS Agent
Private Investor
Remote
01.2023 - 01.2024
- Managed inbound and outbound SMS campaigns using Launch Control and Smarter Contact.
- Responded to seller inquiries, pre-qualified leads, and identified motivation levels.
- Moved warm leads into hot opportunities ready for closing.
- Maintained high response rates through consistent and strategic follow-ups.
Cold Caller / Appointment Setter
Multiple U.S. Real Estate Investors
Remote
10.2017 - 01.2023
- Conducted high-volume outbound calls to homeowners nationwide.
- Pre-screened sellers and collected key information for deal analysis.
- Set qualified appointments that resulted in signed contracts.
- Worked with absentee owners, pre-foreclosures, inherited properties, and distressed sellers.
- Averaged 150–250 dials per day depending on campaign.
Education
Bachelor of Science - Bachelor in Information Technology
System Technology Institute (STI), Dagupan City
Pangasinan, PhilippinesSkills
- Real Estate Cold Calling (Pre-foreclosure, Absentee, Vacant, Tax Delinquent, etc)
- Motivated Seller Lead Qualification
- Appointment Setting
- SMS Campaign Management
- Follow-Up Systems & Lead Nurturing
- CRM Management (Podio, FreedomSoft, REI Simple, Follow Up Boss, Go High Level)
- Dialers: CallTools, BatchDialer, Mojo, ReadyMode
- SMS Platforms: Launch Control, BatchLeads, Smarter Contact
- PropStream List Pulling
- Objection Handling & Rapport Building
- Pipeline Management
Languages
English
Bilingual or Proficient (C2)
Timeline
Real Estate Cold Caller / SMS Specialist
Tribe Ventures – Georgia
09.2024 - 02.2026
Cold Caller / Follow-Up Specialist
Forward Property Buyers – Texas
06.2024 - 02.2025
Follow-Up Specialist / Real Estate SMS Agent
Private Investor
01.2023 - 01.2024
Cold Caller / Appointment Setter
Multiple U.S. Real Estate Investors
10.2017 - 01.2023
SMS Operations VA
Private Investor
OTHER EXPERIENCE
Mix Employer
Bachelor of Science - Bachelor in Information Technology
System Technology Institute (STI), Dagupan City