Results-driven digital marketer experienced in targeted online advertising, data-driven strategies, and automation. Expertise in social media lead generation, optimization, and SEO. Skilled in analyzing data for remarkable increases in user acquisition, retention, and SMS communication success. Proficient in ManyChat, SMS Marketing, and Graphic Design. Strong skills in targeted advertising, data analysis, automation, and user experience optimization.
Hi, I’m
JOHYVER AMPANG
Digital Marketer
Antipolo City
Summary
Overview
10
years of professional experience
5
years of post-secondary education
2
Certifications
Work History
Marcus Guiliano Production LTD
Creative Virtual Assistant
01.2019 - Current
Job overview
- Delivered a 55% increase in new user acquisition through targeted online advertising and social media lead generation.
- Used data analysis to drive informed marketing strategies, resulting in a 15% increase in conversion rate and 20% lower bounce rate in 6 months
- Implemented Email and SMS automation, achieving a commendable 75% client retention rate.
- Integrated Phone Lookup API, resulting in a remarkable 98% increase in SMS communication success.
- Implemented ManyChat software, leading to a remarkable 50% increase in B2C leads.
WorldCiti Colleges
Advertising and Promotions Officer
01.2018 - 01.2019
Job overview
- Achieved 25% increase in student enrollment through impactful online and offline events, raising brand awareness.
- Utilized social media ad metrics to optimize strategy, achieving a significant 50% increase in engagement.
RK Franchise Consultancy
Marketing Officer and Graphic Designer
01.2014 - 01.2018
Job overview
- Delivered a remarkable 40% improvement in retention and user experience through responsive and user-friendly enhancements to marketing materials and websites.
Education
Mindanao State UniversityMarawi City, Philippines
Bachelor of Science from Business Administration, Business Management
01.2009 - 04.2014
University Overview
Skills
Targeted Online Advertising
undefinedCertification
Meta Certified Digital Marketing Associate
Timeline
Meta Certified Digital Marketing Associate
10-2022
Google Digital Marketing & E-commerce Certificate
10-2022
Creative Virtual Assistant
Marcus Guiliano Production LTD
01.2019 - Current
Advertising and Promotions Officer
WorldCiti Colleges
01.2018 - 01.2019
Marketing Officer and Graphic Designer
RK Franchise Consultancy
01.2014 - 01.2018
Mindanao State University
Bachelor of Science from Business Administration, Business Management
01.2009 - 04.2014
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