Joanne Ava Viera Abesamis
Director Of Revenue Optimization
Avida Woodhill Setting Nuvali Barangay Canlubang calamba Laguna
Summary
Experienced Director of Revenue Optimization with a proven track record of driving revenue growth and enhancing operational efficiency in the hospitality industry.
Overview
17
17
years of professional experience
3
3
Certifications
Work History
Director, Revenue Optimization
Edsa Shangri-La & Makati Shangri-La, Manila
01.2019 - Current
- Spearhead revenue optimization strategies across multiple properties, ensuring maximized profitability and sustainable growth.
- Collaborate multidisciplinary team, fostering collaboration and innovation to achieve revenue targets.
- Implement data-driven pricing and inventory management initiatives, resulting in improved revenue performance.
Director, Revenue Optimization
Edsa Shangri-La,Manila
01.2018 - 12.2018
- Developed and executed revenue optimization strategies, driving revenue growth and enhancing operational efficiency.
- Collaborated with cross-functional teams to analyze market trends and implement pricing strategies.
- Utilized revenue management systems and tools to optimize inventory and distribution channels.
Director of Revenue Management
Edsa Shangri-La, Manila
01.2016 - 12.2017
- Reviewed pricing structures regularly for competitiveness against market benchmarks, making adjustments as needed to drive optimal results for the business.
- Increased revenue by implementing strategic pricing and inventory management techniques.
- Monitored industry developments to stay abreast of emerging trends, adjusting strategies as necessary to remain competitive in the marketplace.
- Developed annual budgets based on accurate revenue projections, balancing investment priorities with fiscal responsibility.
Revenue Manager
Edsa Shangri-La, Manila
01.2013 - 12.2015
- Optimized revenue performance through strategic pricing and inventory management techniques.
- Conducted performance analysis and made recommendations to drive revenue growth.
- Collaborated with sales and marketing teams to develop promotional strategies and packages.
Revenue Manager
Shangri-La's Boracay Resort & Spa
08.2011 - 12.2012
- Managed revenue and yield strategies for a luxury resort, achieving significant revenue growth.
- Implemented dynamic pricing strategies to capitalize on market demand fluctuations.
- Utilized revenue management systems to monitor and adjust room rates and inventory levels.
Marketing Services Manager
Shangri-La's Boracay Resort & Spa
02.2009 - 07.2011
- Supported commercial leaders in marketing, sales and events for data driven strategies and decisions.
Sales Coordinator- National Sales Office
Shangri-La Hotels And Resorts
09.2007 - 02.2009
- Supported national sales team with administrative tasks, including coordination of sales activities and events.
- Managed customer inquiries and provided support to sales representatives.
- Compiled sales reports and analyzed sales performance data to identify opportunities for improvement.
Sales Coordinator- National Sales Office
Shangri-La Hotels And Resorts
05.2007 - 09.2007
- Supported national sales team with administrative tasks, including coordination of sales activities and events.
- Managed customer inquiries and provided support to sales representatives.
- Compiled sales reports and analyzed sales performance data to identify opportunities for improvement.
Education
Bachelor of Science - Tourism Management
University of The Philippines Diliman
Asian Institute Of Tourism 04.2001 -
Skills
Business Planning
Financial Reporting
Strategic Planning
E-commerce strategy
Business Forecasting
KPI Tracking
Data Management
Inventory Management
Revenue Generation
Goal Setting
Performance Improvements
Multitasking Abilities
Analytical Thinking
Proficient in Opera, Book 360, Delphi, Ideas, Excel, Powerpoint, Revenue Management Tools
Price Structuring
Certification
Certificate in Digital Marketing
Timeline
Director, Revenue Optimization
Edsa Shangri-La & Makati Shangri-La, Manila
01.2019 - Current
Certificate in Business Accounting
06-2018
Director, Revenue Optimization
Edsa Shangri-La,Manila
01.2018 - 12.2018
Certificate in Digital Marketing
09-2017
Director of Revenue Management
Edsa Shangri-La, Manila
01.2016 - 12.2017
Certificate in Hotel Business Acumen
12-2015
Revenue Manager
Edsa Shangri-La, Manila
01.2013 - 12.2015
Revenue Manager
Shangri-La's Boracay Resort & Spa
08.2011 - 12.2012
Marketing Services Manager
Shangri-La's Boracay Resort & Spa
02.2009 - 07.2011
Sales Coordinator- National Sales Office
Shangri-La Hotels And Resorts
09.2007 - 02.2009
Sales Coordinator- National Sales Office
Shangri-La Hotels And Resorts
05.2007 - 09.2007
Bachelor of Science - Tourism Management
University of The Philippines Diliman
04.2001 -