Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Joanne Ava Viera Abesamis

Director Of Revenue Optimization
Avida Woodhill Setting Nuvali Barangay Canlubang calamba Laguna

Summary

Experienced Director of Revenue Optimization with a proven track record of driving revenue growth and enhancing operational efficiency in the hospitality industry.

Overview

17
17
years of professional experience
3
3
Certifications

Work History

Director, Revenue Optimization

Edsa Shangri-La & Makati Shangri-La, Manila
01.2019 - Current
    • Spearhead revenue optimization strategies across multiple properties, ensuring maximized profitability and sustainable growth.
    • Collaborate multidisciplinary team, fostering collaboration and innovation to achieve revenue targets.
    • Implement data-driven pricing and inventory management initiatives, resulting in improved revenue performance.

Director, Revenue Optimization

Edsa Shangri-La,Manila
01.2018 - 12.2018
    • Developed and executed revenue optimization strategies, driving revenue growth and enhancing operational efficiency.
    • Collaborated with cross-functional teams to analyze market trends and implement pricing strategies.
    • Utilized revenue management systems and tools to optimize inventory and distribution channels.

Director of Revenue Management

Edsa Shangri-La, Manila
01.2016 - 12.2017
  • Reviewed pricing structures regularly for competitiveness against market benchmarks, making adjustments as needed to drive optimal results for the business.
  • Increased revenue by implementing strategic pricing and inventory management techniques.
  • Monitored industry developments to stay abreast of emerging trends, adjusting strategies as necessary to remain competitive in the marketplace.
  • Developed annual budgets based on accurate revenue projections, balancing investment priorities with fiscal responsibility.

Revenue Manager

Edsa Shangri-La, Manila
01.2013 - 12.2015
  • Optimized revenue performance through strategic pricing and inventory management techniques.
  • Conducted performance analysis and made recommendations to drive revenue growth.
  • Collaborated with sales and marketing teams to develop promotional strategies and packages.

Revenue Manager

Shangri-La's Boracay Resort & Spa
08.2011 - 12.2012
  • Managed revenue and yield strategies for a luxury resort, achieving significant revenue growth.
  • Implemented dynamic pricing strategies to capitalize on market demand fluctuations.
  • Utilized revenue management systems to monitor and adjust room rates and inventory levels.

Marketing Services Manager

Shangri-La's Boracay Resort & Spa
02.2009 - 07.2011
  • Supported commercial leaders in marketing, sales and events for data driven strategies and decisions.

Sales Coordinator- National Sales Office

Shangri-La Hotels And Resorts
09.2007 - 02.2009
  • Supported national sales team with administrative tasks, including coordination of sales activities and events.
  • Managed customer inquiries and provided support to sales representatives.
  • Compiled sales reports and analyzed sales performance data to identify opportunities for improvement.

Sales Coordinator- National Sales Office

Shangri-La Hotels And Resorts
05.2007 - 09.2007
  • Supported national sales team with administrative tasks, including coordination of sales activities and events.
  • Managed customer inquiries and provided support to sales representatives.
  • Compiled sales reports and analyzed sales performance data to identify opportunities for improvement.

Education

Bachelor of Science - Tourism Management

University of The Philippines Diliman
Asian Institute Of Tourism
04.2001 -

Skills

    Business Planning

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Certification

Certificate in Digital Marketing

Timeline

Director, Revenue Optimization

Edsa Shangri-La & Makati Shangri-La, Manila
01.2019 - Current

Certificate in Business Accounting

06-2018

Director, Revenue Optimization

Edsa Shangri-La,Manila
01.2018 - 12.2018

Certificate in Digital Marketing

09-2017

Director of Revenue Management

Edsa Shangri-La, Manila
01.2016 - 12.2017

Certificate in Hotel Business Acumen

12-2015

Revenue Manager

Edsa Shangri-La, Manila
01.2013 - 12.2015

Revenue Manager

Shangri-La's Boracay Resort & Spa
08.2011 - 12.2012

Marketing Services Manager

Shangri-La's Boracay Resort & Spa
02.2009 - 07.2011

Sales Coordinator- National Sales Office

Shangri-La Hotels And Resorts
09.2007 - 02.2009

Sales Coordinator- National Sales Office

Shangri-La Hotels And Resorts
05.2007 - 09.2007

Bachelor of Science - Tourism Management

University of The Philippines Diliman
04.2001 -
Joanne Ava Viera AbesamisDirector Of Revenue Optimization