I'm a versatile Content Writer with experience at PurpleBug, Inc., where I helped boost website traffic through SEO-driven content. I thrive on creative writing and collaboration, delivering engaging content for diverse clients. With strong research skills and a focus on meeting marketing goals, I consistently create high-quality work that gets results. As a hobby, I run a small Instagram account filled with my own digital illustrations.
Hi, I’m
Joanna Marie O. Santos
Content Writer
Quezon City, Metro Manila,00
Summary
Overview
2
years of professional experience
1
Certification
4
years of post-secondary education
Work History
PurpleBug, Inc.
Content Writer
04.2023 - Current
Job overview
- Crafts SEO-friendly content for websites, blog posts, and social media content to increase organic traffic.
- Curates creative assets for website and social media posts.
- Produces 2-4 articles per day. (Average of 600 words per article)
- Monitors content performance on social media and collaborates with Ads and SEO team.
- Creates content calendars for each brand monthly.
- Manages a diverse portfolio of clients, adapting writing style to suit their unique needs and preferences.
- Websites I am writing for: PinoyBuilders, Smicos, MyDoctorFinder, MyVetFinder, PurpleBug Agency Philippines, PurpleBug Agency Australia, and New Zealand, Authentic Caps (New Era PH) Philippine Top Picks, Moms for Moms, Game Den, KomuniDAD
Moss Digital Publishing (MDP)
Freelance Content Writer
05.2022 - 02.2023
Job overview
- Produced 10-15 proofread, research-based articles with an average word count of 1.5k monthly. (Monthly average of 19,500 words)
- Developed and presented article topic pitches to international site operators about trending topics.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Websites I wrote for: GardenTabs, Trip Memos, HomeDecorBliss, HVACseer, Vehicle HQ
Education
University of The EastManila, Metro Manila, Philippines
Bachelor of Arts from Journalism
07.2014 - 05.2018
University Overview
- Thesis Statement: A Comparative Analysis on the News Agenda of Bandila and Saksi Television News Programs
- Office Staff/Digital Editor, UE Public Relations Office
- Illustrator, University of the East, The Dawn
Skills
Creative Writing
Languages
English
Bilingual or Proficient (C2)
Certification
Graphic Design (Specialization) - California Institute of Arts (online course, non-credit)
Timeline
Content Writer
PurpleBug, Inc.
04.2023 - Current
Freelance Content Writer
Moss Digital Publishing (MDP)
05.2022 - 02.2023
Graphic Design (Specialization) - California Institute of Arts (online course, non-credit)
01-2022
University of The East
Bachelor of Arts from Journalism
07.2014 - 05.2018
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