JASMINE SARAH VICTORIA GALON
Sales & Marketing Professional
Bacoor
Summary
A driven and dedicated Marketing Manager with over 15 years of expertise in providing quality, skilful and systematic project and operations management, organizational leadership, and sales & marketing skills in the real estate industry.
Led the sales and marketing teams of multiple real estate developers to achieve significant reservation sales growth rates for each company, as well as training and guiding diverse sales teams and marketing staff to reach their maximum potential.
Overview
17
17
years of professional experience
7
7
years of post-secondary education
Work History
SALES & MARKETING MANAGER
Italpinas Development Corporation
10.2023 - 2 2024
- Spearheaded the successful conceptualization, planning, launch, and implementation of various marketing campaigns for the assigned project
- Developed and executed comprehensive marketing strategies to promote the available units for sale
- Conducted market research to understand local real estate trends and target market demographics; remained up-to-date about changes in the real estate market and adapting marketing strategies accordingly
- Developed and managed marketing budgets, ensuring cost-effective strategies are in place
- Provided regular reports on marketing performance, lead generation, and sales networks recruitment and accreditation
- Worked closely with the digital marketing & media department and other departments to align marketing efforts and ensure a cohesive brand presence for the project
- Trained various sales teams on effective marketing techniques and best practices, as well as conducting regular product knowledge seminars, to better equip them for project selling
- Performed all other duties and responsibilities that was assigned by the management.
SALES & MARKETING MANAGER
Reignwood Development Corporation
01.2019 - 07.2023
- Developed and implemented sales & marketing plans and strategies for new and existing products, including sales promotions, pricing strategies, product placement, resource development and the like
- Provided planning and leadership to the Marketing Department by ensuring that the appropriate structures, competencies and values are developed in order to meet and exceed the goals of the marketing plan.
- Assessed and identified the coaching and training needs of both organic personnel and accredited sales professionals / broker partners, and developed and implemented training materials, programs, and methods to enhance learning and improve sales performance.
- Increased sales revenue by implementing targeted marketing strategies and effective sales techniques.
- Monitored, reviewed, and reported all sales and marketing activities and results, including budget preparation and control, database monitoring, sales management reporting, and day-to-day marketing operations.
- Performed market research, competitor studies, and customer profile analysis to determine requirements for existing and future products.
- Oversaw the effective and efficient accreditation of new sales partners and continued strengthening of relationships with business partners.
- Maintained good customer relationships by providing problem-solving resources and after-sale coordination with other departments.
SENIOR MARKETING SUPERVISOR
Vistaland & Lifescapes Inc. – Crown Asia Properties | Camella Homes | Bria Homes
01.2008 - 01.2018
- In charge of the supervision and assessment of the marketing plans, projects, and personnel to meet set corporate goals
- Develops marketing plans and strategies in line with company objectives, as well as conceptualizing effective sales strategies and promotions, to ensure a solid sales performance
- Adopts and monitors implementation of corporate brand marketing efforts to local setting
- Manages various core sales teams, and gives direction for lead generation, sales activities and recruitment
- Effectively reached and maintained goals by recruiting, and training the newly recruited sales force for the needs of the business
- Oversaw day-to-day office operations of the assigned regional branch office.
RETAIL MARKETING COORDINATOR
Newtrends International Corp. – Timex Philippines
01.2007 - 01.2008
- Assisted the supervisor on the merchandising, sales operational, and promotional needs of the team
- Conducted in-store visits and inspection, to ensure that brand requirements and product placement standards are met
- Performed any other duties and tasks assigned by immediate supervisor.
Education
MASTER IN BUSINESS ADMINISTRATION - Marketing Management
Polytechnic University of The Philippines
08.2020 - Current
BS MANAGEMENT MAJOR IN PUBLIC ADMINISTRATION -
Sorsogon State University
06.2002 - 05.2005
Skills
Product Management
Sales & Marketing Operations
Competitor Analysis
Sales Analysis & Forecast
Social Media Management
Team Leadership
Superior Communication Skills
Presentation Skills
Rapport and relationship building
MS Office Proficiency
Certifications
- IELTS Academic Program Certified, IDP Philippines, 8.5/9
- Career Service Professional eligible (Level 2), Civil Service Commission, 90.0%
- Honor Graduate Eligibility (PD 907), Civil Service Commission
Training
- Leadership and People Relationship Development - May 2024
- Basics of Web Marketing - September 2016
- E-mail and Social Media Marketing - September 2016
- Sales Recruitment & Training - September 2014
- Presentation Skills Workshop - September 2014
- Results Driven Real Estate Investment Selling - August 2014
- Leadership and People Management Training - August 2010
Personal Information
Birthday: October 21, 1984
Civil Status: Single
Religion: Born Again Christian
Languages: Filipino, English, Bicolano dialect
References
Available upon request
Timeline
SALES & MARKETING MANAGER
Italpinas Development Corporation
10.2023 - 2 2024
MASTER IN BUSINESS ADMINISTRATION - Marketing Management
Polytechnic University of The Philippines
08.2020 - Current
SALES & MARKETING MANAGER
Reignwood Development Corporation
01.2019 - 07.2023
SENIOR MARKETING SUPERVISOR
Vistaland & Lifescapes Inc. – Crown Asia Properties | Camella Homes | Bria Homes
01.2008 - 01.2018
RETAIL MARKETING COORDINATOR
Newtrends International Corp. – Timex Philippines
01.2007 - 01.2008
BS MANAGEMENT MAJOR IN PUBLIC ADMINISTRATION -
Sorsogon State University
06.2002 - 05.2005
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