Summary
Overview
Work History
Education
Skills
Custom Section
Languages
Accomplishments
Certification
Affiliations
Timeline
Generic
IRIS HAZEL MASCARDO

IRIS HAZEL MASCARDO

Journalist/Creative Curator/Digital Marketer
Cebu City,Philippines

Summary

Dedicated Journalist and Digital Marketing Consultant with six years of experience. Demonstrated history of meeting company goals, service for the public and promoting best practices. Thrives under pressure and adapts to challenges with ingenuity and resilience.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Freelance Digital Marketing

Private Healthcare Facility
Cebu City, Philippines
01.2023 - 10.2025
  • Improved efficiency and productivity by acquiring new skills.
  • Served customers to drive sales and deliver top-quality experiences.
  • Stayed current on processes and procedures to offer relevant assistance.
  • Oversaw logistics and operations to deliver process optimisations and efficiencies.

Print Journalist

The Freeman Newspaper
Cebu City, PH
01.2019 - 10.2025
  • Gathers, verifies, and writes newsworthy information for the military, police, and law enforcement beat.
  • Written court rulings, subpoenas, affidavits and other legal proceedings in relation to criminal cases.
  • Covered breaking news swiftly, provided timely updates to the audience.
  • Ensures balanced news story.
  • Abides by journalism's ethics and codes when writing.
  • Assigned to cover the Capitol, and City Hall assignment.
  • Written legislative and executive measures, political affairs and proceedings as well as council hearings.
  • Pitched innovative story ideas regularly, contributed to editorial planning.
  • Interviewed key figures to gather insights and perspectives for news coverage.
  • Conducted fact-checking and verification processes to uphold journalistic integrity.
  • Researched in-depth articles for enhanced reader engagement.

Marketing Communications Associate

Cebu Doctors' University Hospital
Cebu City
06.2022 - 09.2023
  • Responsible for handling the Digital Marketing of the institution, which includes content curation.
  • Campaign and brand management, and managing the official pages and website.
  • Copywriting for the Press Releases and any written communication to present the official brand.
  • Handle campaigns and brand activations, including the production of multimedia materials.
  • Deals with media practitioners and maintain positive image.
  • Coordinated promotional events for increased brand awareness.
  • Evaluated competitor strategies to stay ahead in the industry.
  • Designed product catalogues for a clear display of offerings.
  • Oversaw content creation, ensuring consistency across all platforms.
  • Monitored marketing trends to keep company's strategy up-to-date.
  • Facilitated client meetings to build stronger relationships.
  • Boosted brand visibility by executing integrated marketing strategies.
  • Streamlined communication process with innovative solutions.

Education

Masters of Media Studies -

UNIVERSITY OF SAN JOSE RECOLETOS - CEBU
Cebu CIty
10.2025

Bachelor of Mass Communication -

NEGROS ORIENTAL STATE UNIVERSITY
Dumaguete City
01.2019

Skills

Communication skills

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Custom Section

  • National Conference for Women Journalist, Asian Center for Journalism, 03/01/24
  • Climate Journalism Training, DW Akademie, 08/01/24

Languages

English
Fluent

Accomplishments

Most Outstanding Intern for the The Freeman Newspaper internship program - 2018

Reporter of the Year for The Freeman Newspaper - 2024

Certification

Climate Journalism Training with the DW and German Embassy

Affiliations

National Union of Journalists - Treasurer

Cebu Federation of Beat Journalists - Member

Volunteer for Everlasting Hope Childhood Cancer Mission in 2022


Timeline

Climate Journalism Training with the DW and German Embassy

10-2024

Freelance Digital Marketing

Private Healthcare Facility
01.2023 - 10.2025

Marketing Communications Associate

Cebu Doctors' University Hospital
06.2022 - 09.2023

Print Journalist

The Freeman Newspaper
01.2019 - 10.2025

Masters of Media Studies -

UNIVERSITY OF SAN JOSE RECOLETOS - CEBU

Bachelor of Mass Communication -

NEGROS ORIENTAL STATE UNIVERSITY
IRIS HAZEL MASCARDOJournalist/Creative Curator/Digital Marketer