Howard Andrew Mejia

• 3D Modeler & Asset Optimizer Specialist Dedicated to creating and optimizing 3D models for high-performance advertising in AR, VR, and web-based platforms. Expertise in bridging the gap between artistic ambition and technical constraints to deliver visually compelling and functionally perfect assets. Lead the end-to-end 3D asset pipeline for digital advertising campaigns, from initial concept to nal deployment in interactive experiences. Specialize in retopology and model optimization, converting high-poly sculpts from concept artists into clean, low-poly models suitable for real-time rendering. Engineer performant 3D assets that maintain high visual delity while adhering to strict polygon counts, texture memory limits, and rendering budgets for AR/VR applications. Develop and texture optimized models using PBR workows to ensure consistency and realism across various lighting conditions and platforms. Collaborate with cross-functional teams including art directors, developers, and project managers to dene technical requirements and ensure asset compatibility with game engines like Unity and Unreal Engine.
• Gathered photo references to use as guidelines and textures for models.
• Communicated with supervisor to brainstorm ideas and discuss upcoming projects.
• Created custom 3D assets for integration into various multimedia projects, ensuring seamless compatibility.
• Explored new trends in the industry to maintain a fresh perspective on design solutions, keeping current with evolving market demands.

I transform concepts into captivating 3D reality. My role is to build the detailed digital products and scenes that form the heart of our marketing campaigns. I collaborate closely with the Animation and Image Editing teams, providing them with the pristine 3D models and stunning nal renders needed for hero product shots. The assets I build don't stop there —they are animated and brought to life by our talented video team, becoming the stars of engaging video advertisements. From a single, beautiful render to a fully rigged model ready for animation, my work provides the essential 3D foundation for telling our brand's story

As a 3D CG Generalist, I solve complex visual and functional problems in two distinct realms: the virtual and the physical. I create optimized, realtime assets for immersive AR/VR applications and develop detailed, practical models for industrial design. My work ensures that form perfectly meets function, whether for a digital experience or a tangible product.

• Leveraged cutting-edge software tools for enhanced visualization of modeling data.
• Applied predictive analytics techniques to improve forecasting capabilities within the organization.
• Conducted thorough research to incorporate industry trends into model development.
• Implemented quality assurance measures to maintain the integrity of modeling projects.