Hannah Naomi Babiano

• Provided executive support and operattional assistance for leadership.
• Managed SMS marketing and cold calling campaigns generating qualified real estate leads.
• Monitored weekly KPI performance of incoming leads.
• Conducted daily call auditing and reporting for the team.
• Coordinated photographers and drone shoot vendors by researching MLS.
• Edited and maintained the company real estate website and marketing assets.
• Created and implemented lead nurturing drip campaigns.
• Assisted with hiring and interviewing new virtual assistants.
• Organized call recordings and training videos on google folders

Managed daily operations and supported the full business workflow of a real estate investment company, including lead generation, acquisitions, dispositions, marketing campaigns, CRM management, and team coordination.

Real Estate Lead Generation & Acquisition

• Conducted cold calling to property owners to identify motivated sellers and qualify leads.
• Warmed up seller leads and scheduled appointments for acquisition managers.
• Generated seller and investor lists using Propstream and other data platforms.
• Performed bulk skip tracing and organized lead data for marketing campaigns.
• Researched probate, divorce, and obituary leads through county records and compiled prospect lists.
  

Disposition & Investor Relations

• Contacted investors and buyers to present available investment properties.
• Posted properties in investor groups and marketplaces.
• Managed inquiries from investors and coordinated property showings with agents and buyers.
• Reached out to real estate agents to assist with showings.
• Assisted in preparing Purchase Agreements, Assignment Contracts, and Double Close Agreements.

CRM & Lead Management

• Managed and maintained Podio CRM, including lead uploads, organization, and duplicate removal.
• Uploaded seller and investor lists and maintained accurate lead pipelines.
• Updated notes, records, and deal progress in CRM systems.
• Organized property data, MLS screenshots, and records for seller leads.

Marketing & Campaign Management

• Created and executed SMS marketing campaigns using BatchLeads, Launch Control, and other platforms.
• Managed inbound and outbound messaging campaigns to sellers and investors and adding them to our CRM.
• Built and sent email marketing campaigns using Mailchimp.
• Created and sent direct mail campaigns/postcards using YellowLettersHQ.
• Developed and implemented SMS templates and follow-up sequences compliant with U.S. messaging rules.

Systems & Operations Management

• Managed company tools and platforms including Propstream, Podio, BatchLeads, Launch Control, and CallRail.
• Organized files, folders, and data within Google Drive and company systems.
• Created and managed accounts for team members across multiple platforms.
• Maintained and organized Propstream data and marketing lists.

Calendar & Administrative Management

• Managed employer’s calendar, email, and scheduling.
• Scheduled appointments using Calendly and Setmore.
• Synced team calendars to ensure visibility of lead appointments and schedules.
• Managed inbound and outbound call routing using RingCentral and CallRail.

Team Management & Recruiting

• Posted job listings and recruited Virtual Assistants, cold callers, SMS agents, acquisition managers, and disposition managers.
• Screened, interviewed, and evaluated applicants for multiple roles.
• Conducted training sessions via Zoom for new hires.
• Trained team members on company systems, real estate workflows, and marketing tools.
• Managed team productivity and monitored time tracking systems.

Financial & Administrative Support

• Assisted with QuickBooks tasks, expense tracking, and reviewing company financial statements.
• Managed and organized bank statements and financial documents.
• Ensured HUDs and closing documents were properly stored and documented.