Geuriel A. Dagdag
Quezon City
Summary
A results-driven professional with 16+ years of experience in email marketing, content creation, social media marketing, and customer service. Expertise includes designing landing pages for content syndication, crafting email templates for campaigns, and developing digital content. Proven success as a Virtual Assistant specializing in social media, Fulfillment Executive in financial account management, and Customer Care Executive. Strong track record in driving customer engagement, optimizing digital marketing strategies, and improving processes for greater efficiency and growth. Skilled in adapting to diverse roles and industries while consistently exceeding business goals.
Overview
17
17
years of professional experience
Work History
EMAIL MARKETING SPECIALIST
PharosIQ | C2H Inc.
05.2022 - Current
- An accomplished Email Marketing Specialist with a proven track record of developing and executing targeted email campaigns aligned with organizational goals
- Designed and developed high-converting landing pages for lead generation utilizing Unbounce and Swipe platforms.
- Collaborated with creative teams to develop high-quality visuals for effective email promotions.
- Developed compelling content and copy for landing pages, email templates, and newsletters to drive engagement and support content syndication efforts.
- Used various market research tools and techniques to gather, analyze and interpret data.
- Leveraged automation tools to streamline workflows, schedule campaigns, and maintain consistency in communication frequency across various platforms.
- Designed and created targeted email templates and newsletters using basic HTML/CSS within a platform for lead generation using Ongage platform
- Conducted comprehensive quality assurance (QA) to ensure the flawless execution of email campaigns and landing pages, optimizing them for seamless performance in content syndication.
- Creating compelling content, collaborating with cross-functional teams, and utilizing segmentation strategies for personalized communication
CLIENT CONTENT ASSISTANT
TCI LEAD GEN | AGENT INFINITY
04.2018 - 05.2022
- Conduct comprehensive research on industry-related topics using various online sources, interviews, and studies, including platforms like LinkedIn and Google
- Create engaging content for landing pages through Salesforce, meticulously proofread and edit assets before publication, and collaborate closely with the client services manager for input and approval
- Contribute to the creation of landing page titles and abstracts, coordinate with sales and web development teams, and identify clients' content needs, recommending new topics as necessary
- Ensure consistency in grammar, style, fonts, images, and tone, while serving as an effective liaison between clients and departments, including communication with overseas counterparts
- Play a key role in the scheduling and launch of landing pages
- Assisted manager in all aspects of business operations.
TEAM LEAD - BUILD TEAM
AGENT INFINITY (TCI Lead Gen )
09.2021 - 05.2022
FULFILMENT EXECUTIVE FOR A FINANCIAL COMPANY
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
09.2014 - 11.2015
LENDING SPECIALIST (Customer Service - After Loan)
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
09.2014 - 11.2015
CUSTOMER CARE EXECUTIVE (DIRECTORY INQUIRIES)
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
06.2012 - 04.2014
CUSTOMER SERVICE REPRESENTATIVE (DIRECTORY INQUIRIES)
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
02.2008 - 04.2014
Education
Bachelor of Science - Nursing
Emilio Aguinaldo College
Makati City, PH04-2007
Skills
- Email Segmenting and Scheduling
- Researching
- Copywriting
- Analytical Thinking
- Content Creation
- Cross-Functional Collaboration
- CRM Knowledge
- Email and Newsletter Design
- MailChimp
- GDPR Compliance
- Teamwork and Collaboration
- Customer Service
- Time Management
- Multitasking
- Reliability
- Organizational Skills
- Adaptability and Flexibility
- Microsoft Office
- Attention to Detail
- Client Relations
- Social Media Knowledge
- Editing and Proofreading
- Online Marketing
- Email Campaign Management
- HTML and CSS Knowledge
- Canva, Unbounce, Swipe, Ongage, Salesforce
Training
- Fulfillment Training (Overseas) for 118118Money, 08/27/14, 09/18/14, The Number UK Limited - 118118 Money, Fusion Point, Dumballs Road, Cardiff, CF10 5BF, United Kingdom
- Money Laundering and Financial Crime, 11/25/15, KgbPhils. Inc., Makati City, PH
Timeline
EMAIL MARKETING SPECIALIST
PharosIQ | C2H Inc.
05.2022 - Current
TEAM LEAD - BUILD TEAM
AGENT INFINITY (TCI Lead Gen )
09.2021 - 05.2022
CLIENT CONTENT ASSISTANT
TCI LEAD GEN | AGENT INFINITY
04.2018 - 05.2022
FULFILMENT EXECUTIVE FOR A FINANCIAL COMPANY
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
09.2014 - 11.2015
LENDING SPECIALIST (Customer Service - After Loan)
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
09.2014 - 11.2015
CUSTOMER CARE EXECUTIVE (DIRECTORY INQUIRIES)
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
06.2012 - 04.2014
CUSTOMER SERVICE REPRESENTATIVE (DIRECTORY INQUIRIES)
KGB PHILS. INC. | 118118 MONEY , THE NUMBER UK LTD.
02.2008 - 04.2014
Bachelor of Science - Nursing
Emilio Aguinaldo College
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