Overview
Work History
Skills
Certification
Training
Timeline
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EUFROSINA P. CUNANAN
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EUFROSINA P. CUNANAN

Public Relations Officer, Writer
Magalang,PAM

Overview

45
45
years of professional experience

Work History

Senior Public Affairs and Information Officer, Senior Creatives and Production Officer, Communications Officer III

Clark Development Corporation
Clark Freeport, Philippines
03.1997 - 05.2026
  • Recommended and implemented public relations strategies
  • Developed informational documents such as brochures, flyers, and fact sheets.
  • Wrote speeches and press releases targeting different groups and topics.
  • Authored fresh and engaging press releases and prepared complete press kits.
  • Cultivated strong corporate image and identity with clear branding.
  • Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
  • Wrote engaging and successful press releases to control information and public opinion.
  • Led crisis communications and media relations activities in response to challenging situations.
  • Oversaw team of communications and media relations professionals with focus on achieving PR results.
  • Drafted speeches for company executives and advised on media talking points.

Secretary to the Sangguniang Bayan

Municipal Government of Guagua
Guagua, Philippines
01.1988 - 03.1997
  • Corporate Secretary to the Municipal Legislative Board (Sangguniang Bayan)
  • Led legislative research and organized committee hearings in aid of legislation
  • Managed the SB Secretariat

Public Information Officer

Provincial Gov't of Pampanga
01.1986 - 01.1988
  • Pitched stories to media organizations to promote company interests.
  • Managed routine and crisis communications with media and members of public.
  • Wrote press releases, talking points and and responses to requests for information.
  • Managed websites and social media accounts applying communication strategies and branding to maintain consistent voice and presence.

Chief Editor

The Headlight
Guagua
01.1985 - 01.1986

Chief Editor

Luzon Herald Tribune
Malolos
01.1981 - 01.1982

Skills

  • Policy formulation and implementation of Strategic Corporate Communications (Public Relations)
  • Writing feature articles, speeches, messages, legislative documents, research, reports, memoranda, minutes of meetings,
  • Drafting executive orders, ordinances, resolutions, committee reports
  • Editing of all manuscripts and layout for newspapers of general circulation and corporate newsletters
  • Drafting of MOUs, MOAs, project plans, concept papers

Certification

Civil Service Eligibility - Career Service Professional, 07/30/89, San Fernando, Pampanga

Training

  • Dealing with Controversies and Crisis Communication, April 17,2024, conducted by the Center for Global Best Practices)
  • Filipino Brand Excellence in Service Training (August 11, 2023, HSD Training Hall, conducted by CDC and DOT)
  • Mandatory 8-Hour Occupational Health and Safety for CDC Employees (March 31, 2022)
  • Mental Health Awareness Webinar (September 21, 2021, via Zoom)
  • Training on Indigenous People and Social Assessment, conducted by Clark Development Corporation (March 22, 2016, CFZ)
  • Seminar-Workshop on How to Conduct Meetings Effectively (June 25, 2013, Clark Polytechnic, CFZ)
  • 8th Well-Family Midwife Clinic Partnership Foundation, Inc. (WPFI) National Convention (May 15, 2009, Hilltop, Mimosa Leisure Estate, CFZ)
  • Unang Pambansang Kumperensiya ng Bulacan at Pampanga para sa Kasaysayan, Sining at Kalinangan (May 12-14, 2009, Holy Angel University)
  • Engaging Media in Times of Crisis and Controversy, seminar workshop conducted by Creative Point International (August 14, 2008, The Peninsula Manila, Makati City)
  • Strategic Brand Management conducted by Clark Development Corporation (June 19, 2007, Mimosa Convention Center, Clark Freeport Zone)
  • 7th Regional Quality and Productivity Congress conducted by the Department of Trade and Industry Region 3 and the Central Luzon Quality and Productivity Movement, Inc. (October 21, 2003, Holiday Inn Resort, Clark Special Economic Zone)
  • 6th Regional Quality and Productivity Congress conducted by the Department of Trade and Industry Region 3 and the Central Luzon Quality and Productivity Movement, Inc. (October 16, 2002, Holiday Inn Resort, Clark Special Economic Zone)
  • 5th Regional Quality and Productivity Congress conducted by the Department of Trade and Industry Region 3 and the Central Luzon Quality and Productivity Movement, Inc. (October 17, 2001, Holiday Inn Resort, Clark Special Economic Zone)
  • 4th Regional Quality and Productivity Congress conducted by the Department of Trade and Industry Region 3 and the Central Luzon Quality and Productivity Movement, Inc. (October 18, 2000, Holiday Inn Resort, Clark Special Economic Zone)
  • Effective Business Communication Course conducted by the De La Salle University Graduate School of Business, (October 16, 17 and 21, 2000, Holiday Inn Resort, Clark Special Economic Zone)
  • Seminar/Workshop on Performance Evaluation System conducted by the Civil Service Commission (Feb. 14-16, 1994; CSC Regional Office No. 3, San Fernando, Pampanga)
  • Moral Orientation of Values and Ethics conducted by the DILG and the Local Government Academy (March 15-17, 1994; Baguio City)
  • Seminar/Workshop on Effective Local Legislation conducted by the DILG and the Vice-Mayors’ League of the Pampanga (Feb. 18-21; 1993, Elegant Hotel, Baguio City)
  • Seminar on Subdivision Approval and Devolution conducted by the Housing and Land Use Regulatory Board (Oct. 28-29, 1993; SB Session Hall, Guagua, Pampanga) Values Orientation Workshop conducted by the Civil Service Commission and the Municipal Government of Guagua, Pampanga (Oct. 4 and 5; Nov. 23-25,1993; SB Session Hall, Guagua, Pampanga)
  • Seminar/Orientation on the New Local Government Code (R.A. 7160) conducted by the Department of the Interior and Local Government (DILG) and the Local Government Academy (Nov.8-11, 1992; Sicat Hotel, Baguio City)

Timeline

Senior Public Affairs and Information Officer, Senior Creatives and Production Officer, Communications Officer III

Clark Development Corporation
03.1997 - 05.2026

Secretary to the Sangguniang Bayan

Municipal Government of Guagua
01.1988 - 03.1997

Public Information Officer

Provincial Gov't of Pampanga
01.1986 - 01.1988

Chief Editor

The Headlight
01.1985 - 01.1986

Chief Editor

Luzon Herald Tribune
01.1981 - 01.1982
EUFROSINA P. CUNANANPublic Relations Officer, Writer