Summary
Overview
Work History
Education
Skills
Certification
Personal Information
References
Timeline
Generic
ERIKA MEDINA

ERIKA MEDINA

Account Manager
Parañaque City

Summary

Professional with strong experience in relationship management, adept at driving client satisfaction and loyalty. Skilled in communication, conflict resolution, and strategic planning, ensuring seamless client interactions and long-term partnerships. Team-oriented, adaptable, and focused on delivering results through collaborative efforts and flexibility. Known for reliability and ability to thrive in dynamic environments.

Overview

11
11
years of professional experience
5
5
Certifications

Work History

Account Manager - B2B Business Development

Studio84, Inc. (Switch Apple Premium Reseller)
05.2025 - Current
  • Increased client satisfaction by addressing concerns and providing customized solutions for their business needs.
  • Collaborated with internal teams to develop comprehensive proposals tailored to specific client requirements.
  • Enhanced cross-functional collaboration by communicating regularly with colleagues in various departments, sharing insights, and working together on projects.
  • Generated revenue growth by identifying upselling opportunities within the existing client base.
  • Developed an in-depth understanding of industry trends, enabling better anticipation of client needs and staying ahead of competitors.

Sales Development Relationship Officer

Transnational E-Business Solutions Inc.
06.2021 - 05.2025
  • Assist Product Manager: Support lead generation, conduct product demos for TESI’s SaaS model (Thread), draft contracts, and foster key partnerships.
  • Implement Sales Strategies: Develop and execute sales strategies and promotions to drive growth for THREAD and TESI products.
  • Manage Sales Initiatives: Oversee all sales activities from lead generation to contract drafting and client relationship management.
  • Support CRM and Database Development: Help establish and digitize TESI's CRM and centralized client database for efficient monitoring.
  • Conduct Sales and Market Research: Assist with sales research, competitive analysis, pricing scans, and strategy formulation.
  • Enhance Sales Communication: Develop sales activities to promote TESI and Thread services, ensuring timely execution and accuracy.
  • Identify and Develop Sales Opportunities: Recognize sales trends and create strategies for client acquisition and revenue growth.

Field Sales Development Officer

Firefly Electric and Lighting Corporation
11.2020 - 04.2021
  • Promoted and represented FELCO products, consistently exceeding monthly sales targets.
  • Acquired new customers, expanding the client base and contributing to overall revenue growth.
  • Reactivated dormant accounts, generating additional sales opportunities and increasing retention rates.
  • Opened and managed new customer accounts, ensuring seamless onboarding and long-term client satisfaction.
  • Mentored junior staff members in development best practices for ongoing professional growth within the team.

Bancassurance Sales Executive

BPI-Philam Life Assurance Corporation
03.2018 - 03.2020
  • Provided comprehensive financial planning services tailored to client needs.
  • Acquired new clients and successfully cross-sold additional financial products to existing customers.
  • Maintained strong, long-term relationships with clients and partner banks.
  • Managed reporting, planning, and administrative requirements for client financial plans.
  • Applied knowledge of bancassurance to promote and sell insurance products through licensed banks.
  • Collaborated with bank branch staff to identify and maximize cross-selling opportunities for insurance solutions.
  • Participated in local community events to raise brand awareness for the bank''s Bancassurance offerings while also generating leads from prospective customers.

Sales Coordinator

New Barbizon Fashion Inc.
06.2017 - 02.2018
  • Monitored weekly sales performance and inventory levels of the online store, ensuring product availability and accurate reporting.
  • Proposed and implemented sales strategies with brand managers, boosting promotional campaign effectiveness.
  • Managed customer relations by addressing inquiries, resolving complaints, and providing reliable after-sales support.
  • Handled documentation and maintained accurate records to support smooth sales operations.
  • Set and tracked monthly sales targets, aligning team efforts with company goals.
  • Processed customer orders accurately and on time, improving order fulfillment efficiency.
  • Monitored team performance, identified areas for improvement, and recommended actionable solutions.
  • Assisted in preparing and organizing promotional materials and events, driving customer engagement and brand visibility.

Local Store Marketing

MCDONALD'S
12.2014 - 06.2017
  • Host Events: Organize and oversee various events.
  • Deliver Exceptional Service: Provide a complete McDonald's experience characterized by fast, fun, and friendly service.
  • Plan and Organize In-Store Events: Coordinate and manage in-store parties and other events.
  • Enhance Sales Through Promotions: Develop and implement promotional strategies to boost sales.
  • Monitor Inventory: Track and manage inventory levels.
  • Implement Marketing Activities: Execute marketing initiatives to enhance local relevance with customers and the community.
  • Support Marketing Managers: Assist Marketing Managers in their efforts and activities.
  • Address Customer Concerns: Resolve customer and client issues effectively.
  • Maintain Brand Standards: Uphold brand standards and adhere to creative guidelines.

Education

Bachelor of Science - Business Management Major in Operations

STI College
05-2017

Skills

  • Marketing Knowledge
  • Creativity and innovation
  • Excellent communication
  • Sales reporting
  • Pipeline management
  • CRM proficiency
  • Relationship management
  • Strategic account development

Certification

Inbound Certified by Hubspot

Personal Information

  • Age: 28
  • Place of Birth: Manila
  • Citizenship: Filipino
  • Date of Birth: 09/27/96
  • Gender: Female
  • Marital Status: Single

References

References available upon request.

Timeline

Account Manager - B2B Business Development

Studio84, Inc. (Switch Apple Premium Reseller)
05.2025 - Current

Sales Development Relationship Officer

Transnational E-Business Solutions Inc.
06.2021 - 05.2025

Field Sales Development Officer

Firefly Electric and Lighting Corporation
11.2020 - 04.2021

Bancassurance Sales Executive

BPI-Philam Life Assurance Corporation
03.2018 - 03.2020

Sales Coordinator

New Barbizon Fashion Inc.
06.2017 - 02.2018

Local Store Marketing

MCDONALD'S
12.2014 - 06.2017

Bachelor of Science - Business Management Major in Operations

STI College

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