Brasen Jose

• Strategic Project Oversight: Directed 10+ organizational business groups by aligning resource allocation with critical project milestones, ensuring 100% on-time delivery of complex cross-functional tasks.

• Digital Distribution Strategy: Orchestrated the synchronized rollout of 100+ promotional assets across diverse digital platforms, maintaining brand integrity and messaging consistency for a community of 500+ members.

• Workflow Engineering: Evaluated internal team dynamics to identify operational bottlenecks, implementing streamlined coordination protocols that increased overall project output by 30%.

• Campaign Lifecycle Management: Engineered data-driven marketing strategies that expanded organizational reach by 30% and strengthened brand positioning across 3+ core target demographics.

• Operational Optimization: Revitalized social media workflows by implementing structured content calendars, resulting in a 25% lift in organic community engagement and consistent weekly follower growth.

• External Relations: Served as the primary point of contact for external stakeholders, successfully negotiating and managing 5+ collaborations to amplify brand visibility.

• End-to-End Product Delivery: Spearheaded the full-cycle development and successful launch of a mobile MVP on the iOS App Store and Google Play, managing a 12-week roadmap from conceptual ideation to public release.

• Technical Roadmap Management: Translated core business objectives into 30+ functional technical requirements, directing a development team to ensure high-quality feature releases.

• User-Centric Design: Owned the UI/UX strategy and visual identity, utilizing iterative design principles to optimize the user journey for an initial cohort of 500+ beta testers/users.

• Technical Requirement Decomposition: Translated high-level product goals into 30+ detailed functional requirements and logic maps, reducing "requirement drift" and preventing costly development rework.

• Cross-Functional Workflow Optimization: Standardized communication protocols between executive leadership and the dev team, utilizing Asana and Loom to increase project throughput by 20%.

• Strategic Reporting & Audit: Authored monthly technical analysis reports and logic audits for stakeholders, providing data-driven insights into sprint progress and feature feasibility.