Aurelio Gammad
Quezon City
Summary
Results-driven digital marketing professional with over 4 years of experience specializing in paid advertising campaigns across platforms such as Meta (Facebook/Instagram), LinkedIn Ads, Pinterest, and Google Ads. Skilled in optimizing ad performance, audience targeting, creative development, and data analysis to achieve high ROI and drive brand engagement.
Proficient in creating and optimizing sales funnels and websites using WordPress, ClickFunnels, GoHighLevel, and Shopify. Successfully built and managed a fully functional Shopify eCommerce site, demonstrating expertise in product catalog management, payment gateway integration, SEO optimization, and enhancing user experience to boost sales and customer retention.
Strong technical and customer support background, excelling in product assistance, post-sales support, and troubleshooting complex technical issues. Adept at using analytics tools to assess and improve campaign performance and a collaborative communicator committed to delivering seamless solutions and exceptional results.
Overview
17
17
years of professional experience
4
4
years of post-secondary education
1
1
Certification
1
1
Language
Work History
Technical Support Specialist (Part Time)
Offline Sharks
02.2019 - 12.2024
- Provided comprehensive technical support to over 20,000+ helpdesk tickets, including WordPress theme installation, troubleshooting, billing and subscription management, creating video tutorials, participating in webinar sales, transcribing replays, and handling product inquiries as an email and chat agent with a focus on upselling and customer satisfaction
Paid Ads Social Specialist
Advantage Agency
06.2021 - 11.2024
- Company Overview: Menace Group merged with Advantage Agency
- I excelled in managing Meta Ads campaigns, generating over $1 million in eCommerce revenue with an average ROAS of 5-20x
- My role included planning and optimizing lead generation campaigns to achieve low CPA, performing audience analysis and ad testing, and ensuring scalable, high-performing campaigns
- Additionally, I worked closely with clients to align objectives, provide data-driven insights, and deliver strategies that maximized ROI
Digital Marketing Specialist
Menace Group - Marketing.Digital.Social
10.2020 - 06.2021
- As a Digital Marketer, I managed email marketing campaigns and executed paid social advertising strategies across platforms such as LinkedIn, Meta Ads, and AdRoll for over 10 clients
- My responsibilities included crafting engaging email content, analyzing campaign performance metrics, optimizing ad creatives and targeting strategies, conducting A/B testing, and ensuring alignment with client objectives
- Additionally, I collaborated with design and content teams to develop compelling visuals and messaging, monitored trends to adjust strategies, and provided detailed performance reports to clients to drive measurable results
Command Center Agent
Zephyr Partners
01.2017 - 01.2018
- Company Overview: A hotel property management company that works with multiple hotel properties in the US
- My primary responsibilities included handling email support, addressing billing inquiries, and managing credit card charges for hotel guests, particularly focusing on billing disputes
- Additionally, I was responsible for data entry tasks for the company
- A hotel property management company that works with multiple hotel properties in the US
Sales Manager
Triad Web Design
01.2016 - 01.2017
- Upon returning to the Philippines, I joined a web design agency, where I focused on fostering long-term customer relationships, driving sales, and increasing profit margins
- I strengthened connections with industry partners and potential clients to boost team and company profits
- I coached a team of 20 employees on effective sales techniques, encouraged cross-selling, and oversaw their training and performance evaluations
- Additionally, I reviewed operational records to project sales and assess profitability, while developing strategies to address sales challenges and maximize business opportunities
Store Manager
Cotton on Group
01.2009 - 01.2016
- I initially joined as a Sales Associate and, after a few months, decided to pursue a managerial role
- I excelled in my training and was recognized as the best Manager in Training among my peers
- Shortly thereafter, I was promoted to Assistant Manager and eventually became the Store Manager
- In this role, I managed daily store operations, including receiving stock, recruiting casual employees, scheduling, inventory management, and ensuring the team met sales KPIs and objectives
- Under my leadership, the store was awarded Best Store in Hong Kong for 2013-2014 and ranked as the top store globally in 2014
Customer Service Representative
IBM Daksh
Quezon City
03.2008 - 10.2008
- Company Overview: A call center company
- I began my career as a Customer Service Representative at IBM Daksh, a call center company, shortly after graduating
- This opportunity provided a solid foundation for improving my English communication skills
- I was assigned to a UK account for Xerox, where I served both small and large business customers
- My responsibilities included providing customer service related to product subscriptions for ink replenishment orders, tracking shipments and orders, and offering front-end support for technical issues with Xerox machines via phone
- A call center company
Education
Bachelor of Science - Business Administration Major in Marketing
Polytechnic University of The Philippines
Sta Mesa Manila, Philippines 06.2004 - 03.2008
Skills
- Facebook Ads Manager
- Instagram Ads
- Linked In
- Tiktok
Keap (Infusionsoft)
- Kajabi
- Mailchimp
- Ontraport
Google Ads
- SEMrush
- Zapier
- Shopify
- Wix
- Woocommerce
- Wordpress
- Squarespace
- Clickfunnels Classic
- Clickfunnel 20
- Go High Level
Certification
Udemy Facebook Ads & Facebook Marketing MASTERY
Timeline
Paid Ads Social Specialist
Advantage Agency
06.2021 - 11.2024
Digital Marketing Specialist
Menace Group - Marketing.Digital.Social
10.2020 - 06.2021
Technical Support Specialist (Part Time)
Offline Sharks
02.2019 - 12.2024
Command Center Agent
Zephyr Partners
01.2017 - 01.2018
Sales Manager
Triad Web Design
01.2016 - 01.2017
Store Manager
Cotton on Group
01.2009 - 01.2016
Customer Service Representative
IBM Daksh
03.2008 - 10.2008
Bachelor of Science - Business Administration Major in Marketing
Polytechnic University of The Philippines
06.2004 - 03.2008
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