Annabelle Lee
Specialist Territory Manager
Canaman
Overview
23
23
years of professional experience
11
11
Certifications
Work History
Specialist Territory Manager
Abbott Laboratories
01.2001 - Current
- Committed to quarterbacking distributor sales centers to increase experience and goal sharing to optimize strategies and drive sales
- Develop and implement strategic training events to formally train end users and distributor personnel in the implementation of products to dramatically increase sales and customer base
- Worked on Bicol Region General Hospital and Geriatric Medical Center project, a government hospital with 1,000 bed capacity with zero market share of Abbott products
- Present importance of nutrition and its beneficial effects on the organization
- Resulting in adoption of Abbott products for general nutrition and disease specific formulas thus managed to a 100% market share and increased hospital volume growth to 800%
- Propelled usage of commercial formulas at USI-Mother Seton Hospital from blenderized feeding to mixed formula consisting to 60% to 100% commercial formula
- Oral nutrition supplementation is now a component in breakfast meal trays, utilized as in-between feeding for NGT patients, products were made available as supplementation for malnourished and elderly patients
- On the other hand, disease specific formulas are designed as afternoon snacks and comprised of 50% or more for NGT fed who are identified as metabolically stressed patients
- Influenced NICC Doctors Hospital’s key decision makers to incorporate formula for general nutrition in their breakfast trays and tube fed patients requiring additional calories and who will benefit from what the formula offers
- Make acquainted with the screening and assessment tool to the surgery, internal medicine and ICU department and are carried out till present through CME and product presentations with residents, fellows and consultant doctors
- Managed to include USI-Mother Seton Hospital to be part of Philspen national survey on the prevalence of malnutrition in hospital settings
- Participated only by 50 hospitals nationwide
- Developed local key opinion leaders as resource speaker
- Facilitated in transitioning BRTTH (Bicol Regional Training and Teaching Hospital), a government hospital with 500 bed capacity, manner of purchasing formulas from marketing to shopping now transitioned to bidding
- Successfully incorporated oral nutrition supplementation for general nutrition and disease specific formulas for diabetes, cancer and chronic kidney disease
- Have succeeded in integrating commercial formulas to MMG Sorsogon dietary department through a series of product presentations and round table discussion with the administration and department heads
- Increased volume growth of Abbott’s products for dietary consumption from 2% to 10% at Aquinas University Hospital (now University of Sto
- Tomas – Legazpi)
- Introduced and implemented screening and assessment tools at BRTTH’s surgical ICU and brought out Abbott products as part of the management through enteral and NGT feeding
- Evolve the nutrition practice in Bicol Medical Center, a government hospital with 1,000 bed capacity, from traditional practice to unconventional approach in organizing and administering supplementation to patients
- Always achieving sales targets performance peaking at 105% to 120% on annual basis.
Education
Bachelor of Science in Nursing -
Unibersidad de Sta. Isabel
Skills
Integrity-Based Sellingundefined
Certification
Professional Selling Skills, 2001-2004
Description
Top performing Territory Sales Manager with extensive 20+ years of experience in sales and a reputation for exceeding performance benchmarks. Highly skilled at leveraging consultative sales techniques to upsell products and services to transcend sales targets for fortune 500 company. Demonstrated leadership skills that align teams and strengthen brand loyalty through exceptional customer service. Currently seeking an opportunity where I can utilize my extensive experience in a competitive sales environment to develop team, close contracts, and build successful team and relationships with existing clients, which creates an opportunity to solve complex problems with a strong analytical mindset thereby bringing revenue.
Awards
- Rotary International – Rotary Club of Naga
- All Star President’s Award for contributor of major projects
- Plaque of Appreciation – Implementing and leading project on “War on Worms” and Maternal Nutrition Seminar
- Certificate of Commendation – Recognition of dedication as chairman for the Breastfeeding Week Celebration
- Certificate of Appreciation for dedication and support to The Rotary Foundation
- Certificate of Recognition as Partner Stakeholder
- Certificate of Recognition on Share the Love Beyond Giving
- Most Outstanding Rotarian 2021
- Paul Harris Fellow of Rotary International
- Most Outstanding Rotarian Platinum Award2022
- Most Outstanding Genuine Service Secretary – District Level 2022
- Genuine Service Diamond Award 2023
- Most Outstanding Secretary – District Level 2023
- Most Outstanding Rotarian 2023
- Abbott Nutrition International
- 1st Place Provincial PMR 2004
- 1st Place Provincial PMR 2005
- Overall Sales Awardee 2006
- Sales Achievement Award Pediatric 2007
- Top PK and Selling Skills 2009
- Overall Sales Awardee 2010
- MN TM Sales Achievement Award 2014
- TM Director’s Pride 2015
- Top PK and Selling Skills 2015
- Top PK and Selling Skills 2016
- Top PK and Selling Skills 2018
- Top Sales Achiever Award 2019
- Top PK and Selling Skills 2020
- General Manager’s Spot Award 2020
- Sales Achievement Award 2021
- Sales Consistency Award 2021
- Sales Achievement Award 2022
- Sales Consistency Award 2022
- Director’s Spot Award 2023
Timeline
Specialist Territory Manager
Abbott Laboratories
01.2001 - Current
Bachelor of Science in Nursing -
Unibersidad de Sta. Isabel
Professional Selling Skills, 2001-2004
PESO Selling Skills, 2005-2010
IV Therapy Training, 2012
Basic Life Support Training, 2012, 2020, 2021, 2023
HORN Selling Skills, 2018-2020
Remote Selling Skills, 2020
Stanford University School of Medicine (Covid 19 Training for Healthcare Workers), 2020
Stanford University School of Medicine (Introduction to Food and Health), 2020
Completed Course in Boston College (Updates in Nursing I), 2020
PENSA (The Parenteral and Enteral Nutrition Society of Asia), 2014
Caree Boost with Power BI, 2024
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