Hi, I’m
Angelica Obal
Digital Marketing Specialist | Transaction Coordinator
Magalang
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
12
years of professional experience
Work History
BUGS OFF
DIGITAL MARKETING SPECIALIST
08.2023 - 11.2023
Job overview
- As a proficient digital marketer, I take charge of various crucial aspects to bolster our online presence
- This encompasses managing the posting schedule, curating engaging content, and actively engaging with our audience across our social media platforms
- Moreover, I spearhead the creation and maintenance of our Shopify store, ensuring it reflects our brand's identity and offers a seamless shopping experience
- Additionally, I establish clear product guidelines and maintain a consistent branding strategy across all channels
- From designing marketing materials to overseeing the overall marketing strategy, I work diligently to elevate our brand's visibility and resonate with our target audience effectively.
KOAH BUSH FOOD BEAUTY
MARKETING MANAGER
08.2023 - 11.2023
Job overview
- I am the driving force behind our social media presence, spearheading the entire process from strategizing and scheduling posts to crafting compelling content and actively engaging with our audience to build a vibrant online community
- In addition, I take charge of Shopify creation, ensuring our e-commerce platform is visually appealing, user-friendly, and optimized for sales
- I also establish product guidelines and branding strategies, ensuring our identity is consistently reflected across all marketing materials, both digital and print
- My role encompasses the holistic management of our online presence, contributing to a cohesive and impactful marketing strategy.
ALKEME
MARKETING MANAGER
08.2023 - 11.2023
Job overview
- In my role, I am the driving force behind our online presence, overseeing the entire spectrum of social media management
- This involves curating and scheduling posts that resonate with our audience, creating captivating content, and nurturing meaningful engagement
- Beyond social media, I am the architect behind our Shopify platform, meticulously crafting an intuitive and visually appealing storefront
- I am also the guardian of our product guidelines, ensuring that every item adheres to our brand's vision and quality standards
- Additionally, I lead the charge in establishing and maintaining a consistent and compelling brand identity across all touchpoints, from our website to our marketing collateral.
AMY STOCKBERGER REAL ESTATE
MARKETING MANAGER
01.2023 - 08.2023
Job overview
- I manage Kajabi websites, which involves creating, updating, and optimizing content
- I also design graphics and visuals for digital marketing campaigns like social media posts, email newsletters, and website banners
- Additionally, I handle social media posting and planning on platforms such as Facebook and Instagram
- I have excellent written and verbal communication skills, as well as strong analytical and problem-solving abilities
- I also manage database and email marketing thru the use of hubspot.
ACCELA COMMUNICATIONS
MARKETING SPECIALIST
01.2023 - 03.2023
Job overview
- I personally designed and produced marketing graphics and materials using Canva to effectively promote our products and services
- I took charge of developing and executing marketing campaigns using HubSpot marketing automation software, with the primary goal of driving lead generation and boosting sales
- Consistently publishing blog posts was part of my responsibilities to increase website traffic and establish thought leadership in our industry
- Additionally, I created and managed social media accounts and campaigns to enhance engagement, grow our follower base, and raise brand awareness
- Regularly monitoring and analyzing digital marketing performance metrics allowed me to optimize campaigns and maximize our return on investment (ROI)
- Collaboration with cross-functional teams, including sales and product management, was key in developing cohesive marketing strategies that aligned with our overall objectives.
EXP REALTY | WALTERS REALTY GROUP
MARKETING SPECIALIST / TRANSACTION COORDINATOR
01.2022 - 12.2022
Job overview
- I coordinate and manage real estate transactions from listing to closing
- This involves reviewing contracts, scheduling inspections, and facilitating communication between all parties involved
- I also design and produce marketing graphics and materials using Canva to promote our listings and events
- Additionally, I plan and execute real estate events like open houses, property tours, and client appreciation events
- It's my responsibility to manage and maintain our company's customer relationship management (CRM) database, ensuring that all client and transaction records are accurate and up-to-date
- I communicate with clients and other agents to ensure a seamless transaction process
- I also manage the social media and end-to-end marketing of the team
- Managed all the database thru hubspot and follow up boss and does email marketing.
VT MEMBER CA
SALES SPECIALIST / ACCOUNT MANAGER
01.2020 - 12.2021
Job overview
- I utilize HubSpot and Maplesky/GoHighLevel CRM for database management, email marketing, call tracking, and lead generation
- Every day, I generate reports through HubSpot to keep track of our call progress and client engagement
- It's also my responsibility to create eye-catching graphics for our social media posts on Instagram and Facebook
- As part of my role, I handle various tasks like cold calling, providing chat and email support, and sending offers to potential clients
- It's crucial for me to classify leads and screen potential clients to ensure they are a good fit for our services
- To do this, I ask relevant questions that help me understand their needs and requirements better
- The CRM tools, Maplesky/GoHighLevel, are essential for efficiently managing our databases and creating centralized website reports
- I also use them to generate leads effectively and send out reports that help us classify leads based on their potential
- Furthermore, when we have job postings, I carefully screen potential agents by asking them relevant questions to gauge their qualifications and suitability for the role
- Understanding their background and skills is vital in making the right hiring decisions.
TELUS CA
ACCOUNT MANAGER
01.2012 - 12.2019
Job overview
- As a seasoned team manager, I excel in orchestrating the seamless execution of day-to-day operations encompassing sales, customer service, and administrative tasks
- With a keen eye for detail and a proactive approach, I lead my team in navigating the complexities of the sales process, ensuring targets are met while maintaining a focus on customer satisfaction
- My role involves cultivating a collaborative and motivated team culture, where each member is empowered to contribute their best to achieve collective goals
- In the realm of customer service, I prioritize building strong client relationships and resolving inquiries promptly
- Simultaneously, I streamline administrative workflows, overseeing tasks with efficiency to enhance overall operational effectiveness
- In essence, my expertise lies in harmonizing the diverse components of sales, customer service, and administration, creating an environment where each team member can thrive, and the organization can achieve sustained success.
Education
Pamantasan Ng Lungsod Ng Marikina Marikina, Philippines
Bachelor of Science from Financial Management
10.2015 - 10.2015
Skills
Marketing strategies
Multi-channel marketing
Brand strategy
CRM
Digital marketing
Customer engagement
Project management
Marketing programs
Web analytics
Google Slides
Email marketing campaigns
Data analytics
Social media tools
Graphic design
Digital media
Strategic planning
Keyword optimization
Accomplishments
- Collaborated with team of 20 in the development of the website, landing pages and social media contents for the brand and shows a high rate return for the client.
Timeline
DIGITAL MARKETING SPECIALIST
BUGS OFF
08.2023 - 11.2023
MARKETING MANAGER
KOAH BUSH FOOD BEAUTY
08.2023 - 11.2023
MARKETING MANAGER
ALKEME
08.2023 - 11.2023
MARKETING MANAGER
AMY STOCKBERGER REAL ESTATE
01.2023 - 08.2023
MARKETING SPECIALIST
ACCELA COMMUNICATIONS
01.2023 - 03.2023
MARKETING SPECIALIST / TRANSACTION COORDINATOR
EXP REALTY | WALTERS REALTY GROUP
01.2022 - 12.2022
SALES SPECIALIST / ACCOUNT MANAGER
VT MEMBER CA
01.2020 - 12.2021
Pamantasan Ng Lungsod Ng Marikina
Bachelor of Science from Financial Management
10.2015 - 10.2015
ACCOUNT MANAGER
TELUS CA
01.2012 - 12.2019